How to get more referrals from your dental patients?

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Every referral counts if you want to grow your dental practice. They are like proof that your patients trust you and are happy with your service, and sure you want to be on that list! Even though you can impress your patients, most of the time dentists fail to get the potential number of referrals from a patient.

Not being able to take full advantage of referrals can keep away so many new patients from your dental services and can prove a real downfall for your practice. Here are some ways you can boost your referrals from patients, ensuring a successful growth of your customer base.

6 ways to boost your dental patients’ referrals

1. Be polite and encouraging while providing service

The first thing you want is your current patients to be satisfied with your dental service. They should like your service and have a certain degree of trust in it to refer it to their friends or family. Be polite while you are on their case and encourage them to share their experience with others.

Nothing beats your patient complimenting your service in front of others. Thus, being polite with your patients is very important to lay the base for boosting referrals for your business.

1. Be polite and encouraging while providing service

The first thing you want is your current patients to be satisfied with your dental service. They should like your service and have a certain degree of trust in it to refer it to their friends or family. Be polite while you are on their case and encourage them to share their experience with others.

Nothing beats your patient complimenting your service in front of others. Thus, being polite with your patients is very important to lay the base for boosting referrals for your business.

2. Make use of your website and social media

Even though word of mouth recommendation is still considered one of the best ways to increase referrals. However, only relying on it will not help your business gain referrals. This is where your digital presence comes into play. Your website and social media pages are important platforms to widen your network and obtain referrals. Even potential patients who were referred to your service will check out your website or Facebook page before availing your service. Making your website and social media pages informative, engaging, and having an active presence can help you acquire referrals that you thought impossible.

3. Introduce rewards for referrals

Anything rewarding surely encourages us all and your patients are no different. Rewards for referrals can motivate your patients to extend referrals and information about your services. Make sure that the rewards you offer are of value to your patients, like vouchers from shopping sites or gift cards. Discounts for patients who give you referrals also count. So, introduce this method as a way to thank patients for giving referrals and make their time worthwhile.

3. Introduce rewards for referrals

Anything rewarding surely encourages us all and your patients are no different. Rewards for referrals can motivate your patients to extend referrals and information about your services. Make sure that the rewards you offer are of value to your patients, like vouchers from shopping sites or gift cards. Discounts for patients who give you referrals also count. So, introduce this method as a way to thank patients for giving referrals and make their time worthwhile.

4. Highlight your unique dental services

There are several unique aspects that make your patients stick with your dental clinic. You may have adopted a new technology that is not available everywhere. You can make your patients aware of it through emails or calls. Spread the word about your unique services via your website and social media pages too. It can lead your patients to recommend your service to more people, gaining you more referrals.

5. Do efficient email marketing

Emails are a great way to connect with your patients at a personal level and provide valuable information to them. To get more referrals out of your existing patients, efficiently use email marketing. Send relevant personalized information for every patient packed in an email so they can forward it to someone if they like. Besides this, go ahead and surprise them with emails on their special days to show them you care. It can help you to strengthen your bond with your patients and increase the chance of getting a referral from them.

5. Do efficient email marketing

Emails are a great way to connect with your patients at a personal level and provide valuable information to them. To get more referrals out of your existing patients, efficiently use email marketing. Send relevant personalized information for every patient packed in an email so they can forward it to someone if they like. Besides this, go ahead and surprise them with emails on their special days to show them you care. It can help you to strengthen your bond with your patients and increase the chance of getting a referral from them.

6. Organize social events at your dental practice and give out referral cards

Holding a social gathering is one of the best ways to make your patients feel comfortable and willing to bring other people to your dental practice. Make this opportunity count by organizing a fun event where your patients can enjoy themselves from time to time. While at it, you can also subtly promote your referral programs or talk about the rewards your patients can get by participating. Handing over referral cards when they leave is also helpful in gaining more referrals and bringing in new patients.

Conclusion

Referrals are one of the least expensive ways of gaining new patients but to a certain extent can also make or break your dental practice. The value and legitimacy your dental services hold are mirrored by the number of referrals you get from your existing patients. Following these tips can take you a bit closer to the ideal number of referrals you want to get to expand your business.

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