Lead Generation

A lead is any person who has expressed interest in your company’s product or service. Lead generation is the process of attracting and converting prospects. Lead generation involves three aspects designing lead generation process, building lead generators and leveraging lead generation tactics to generate leads.

mutual-communication

Mutual Connection

word-of-mouth

Word of mouth

Generate referrals from your customers

create-educational-content

Create Educational Content

Position yourself as a subject matter expert in your industry

facebook-marketing

Facebook Marketing

Facebook marketing is a platform to promote and advertise your product and service for generating brand awareness and boosting conversion rates. This is a worldwide connection hub that equips brands to interact and engage with prospective customers and potential customers to incorporate new content ideas and discover the gap between you and your competitors.

search-engine-optimization

Search Engine Optimization

Your competitors are moving ahead and you have no idea how to catch up with the fast-moving competition. And, at this point of stance, you need to know about Search Engine Optimization also known as SEO. SEO helps in ranking in the Search Engine Results Page also known as SERPs and provides visibility to your prospect’s searched phrases. You need to generate organic flow in your website to make your content featured and convince the search engine that you provide high value.

instagram-marketing

Instagram Marketing

Instagram is an authoritative tool to market your brand to your expansive target audience online comprehensively. You can interact and engage with your audience with your content in a friendly and reliable way to keep them comfortable and focused with you. Instagram marketing has the facility to drive in more traffic than any other social media marketing platform. Your target audience employs more time on Instagram to earn more transcendent click-through and conversion rates.

offline-events

Offline Events

webinars

Webinars

trigger-events

Trigger Events

free-trial

Free Trials

free-tools

Free Tools

free-consultation

Free Consultation

professional-associations-organizations

Professional Associations and Organizations

Understand which are the Professional Associations and Organizations your Prospects and Customers belong to. Join those Professional Associations and Organizations and Participate

chamber-commerce

Chamber of Commerce

Attend Chamber of Commerce events

trade-shows-and c-nventions

Trade Shows and Conventions

Understand which are the Trade Shows and Conventions your Prospects and Customers belong to. Attend those Trade Shows and Conventions

experiment

Experiment

Be creative and come up with new experiement to test new lead generation techniques or ideas

youtube-marketing

Youtube Marketing

twitter-marketing

Twitter Marketing

public-relation

Public Relations (PR)

Public Relations (PR) is a process in which company conducts variety of activites, through traditional media(news paper, tv/radio, offline events), social media, and in-person engagements. This helps individual or business to promote and protect the image or reputation of the company, its products and services in the eyes of the public.

networking-groups

Networking Groups

Join and Participate in Networking Groups

search-engine-marketing

Search Engine Marketing

1. Google Ads Search
2. Google Ads Display
3. Google Ads Video
4. Shopping Ads
5. Google Ads Apps

pinterest-marketing

Pinterest Marketing

Pinterest is a bookmarking tool eligible for visual content to be pinned in their virtual pinboards and shared in your social media account. Most effective tool for marketing the brand that connects you to the target audience worldwide. Pinterest is a powerful tool as it aids in building more links and accumulating more traffic to your websites.

linkdin-marketing

LinkedIn Marketing

LinkedIn is a social media platform that helps in generating leads through driving in traffic and increasing your revenue. Marketing in LinkedIn will increase the chances of brand awareness and set up the brand identity positioned in the minds of the prospective customers.

chanel-sales-partners

Channel Sales Partners

Channel partners add a very high value in producing leads.

  • Resellers
  • Affiliate partners
  • Distributors
  • Wholesalers
  • Value-added provider
  • Independent retailers
  • Dealers
  • Agents
  • Consultants