Obstetrics and gynaecology clinics
IVF Solutions
Couples were researching one of the biggest decisions of their lives somewhere else.
IVF Solutions is a fertility clinic that had next to no presence online, so people making one of the most considered decisions of their lives were doing their research elsewhere. GullySales opened the social profiles, put regular educational content on them, and built out the Google Business Profile so a nearby patient can find and contact the clinic.
The problem they brought us
Where things stood.
The clinic had next to no presence online. People making one of the most considered decisions of their lives were doing their research somewhere else, and forming a view before the clinic knew they existed.
There was no channel for the clinic's own expertise, and nothing that helped a patient nearby find the clinic or contact it.
What we did about it
The work, in the order it happened.
- 1
Social profiles opened
Profiles established on the channels this clinic's patients already use, with one consistent identity across them.
- 2
Educational content on a schedule
Regular, informative posts on the questions couples ask before a first consultation.
- 3
Google Business Profile built out
A complete Google Business Profile, so a patient searching locally finds the clinic with the information they need on the spot.
- 4
A working feedback loop
Open communication with the clinic on what patients were asking, so the content answered real questions rather than assumed ones.
Where it landed
The outcome.
No numbers were recorded for this engagement, so none are claimed. The work delivered is described above.
What was delivered
- Social profiles opened
- Educational content on a schedule
- Google Business Profile built out
- A working feedback loop
How we work
Tell us what you need, and we start from there.
You fill in the requirements brief. We read it, then talk to you about how enquiries arrive, how fast they are answered, and where orders are lost between the two. After that we send the scope, the fee and the term in writing.
We do not publish a price. We scope the work after that first conversation and put the fee in writing before anything begins, split three ways: our time, your media spend, and production. The term and the reporting are agreed in writing at the same time. No default twelve-month lock, no ranking guarantees.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.