Physiotherapy clinics
Kerur Pain Clinic
Patients whose pain had not settled were finding other clinics first.
Kerur Pain Clinic is a pain management clinic, filed on this site with physiotherapy clinics because patients weigh the two against each other. It had no website setting out its services and no ranking for the searches people run when pain has not resolved. GullySales researched the competitors, built the website, ran the on-page, local, off-page and technical search work, and set up the social media and Quora presence.
The problem they brought us
Where things stood.
The clinic had no website setting out its services, so a patient weighing it up had nothing to read before deciding to come in.
It was not ranking for the searches people run when pain has not resolved, so nearby patients found other clinics first. Nobody at the clinic had a clear picture of who else was competing for those patients, or how Kerur should stand against them.
What we did about it
The work, in the order it happened.
- 1
Competitors mapped
Market research and competitor analysis, so the clinic knew what a patient was comparing it against.
- 2
A website that answers the patient
Services set out in full and easy to get through, so a patient can decide before they ring.
- 3
On-page and local search work
Content, meta tags and headers worked on, plus local search work so the clinic appears for searches run nearby.
- 4
Link building and technical fixes
Links built for authority and the technical faults on the site cleared.
- 5
Social media and Quora
A social media programme and answers published on Quora, so the clinic is present where its patients already are.
- 6
A logo
A logo designed and approved, giving the clinic one mark across the site and the channels.
Where it landed
The outcome.
No numbers were recorded for this engagement, so none are claimed. The work delivered is described above.
What was delivered
- Competitors mapped
- A website that answers the patient
- On-page and local search work
- Link building and technical fixes
- Social media and Quora
- A logo
How we work
Tell us what you need, and we start from there.
You fill in the requirements brief. We read it, then talk to you about how enquiries arrive, how fast they are answered, and where orders are lost between the two. After that we send the scope, the fee and the term in writing.
We do not publish a price. We scope the work after that first conversation and put the fee in writing before anything begins, split three ways: our time, your media spend, and production. The term and the reporting are agreed in writing at the same time. No default twelve-month lock, no ranking guarantees.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.