Background

The Nanda Arthritis and Rheumatology Center is a specialised center in Bangalore, India, that helps people with rheumatic diseases get rid of joint pain and improve their quality of life. Their holistic approach includes food, exercise, managing stress, physiotherapy, and more to ensure patients get the best care possible.

Goals

Nanda Arthritis and Rheumatology Center aimed to establish an online presence, boost lead generation, enhance search engine visibility, maximize revenue generation, and improve patient engagement.

Challenges Faced by Nanda Arthritis and Rheumatology Center:

• Absence of a Website: The center needed an online presence, making it challenging for potential patients to access information about their services.
• Insufficient Lead Generation: A weak online presence resulted in fewer leads and limited reach.
• On-Page SEO : Poor optimization for search engines could have helped visibility in search results.
• Local SEO : The center needed to improve local search engine optimization to attract local patients effectively.
• Sales Training : The staff required training in patient communication, lead nurturing, and conversion techniques to enhance revenue generation.

Solutions Provided by GullySales

• Website Development: We designed a responsive website with comprehensive information, expert profiles, and patient testimonials for a seamless device user experience.
• On-Page SEO Optimization: Extensive keyword research and on-page SEO techniques improved search engine visibility.
• Local SEO Strategies : We implemented digital advertising campaigns, content marketing, and lead capture forms, resulting in increased leads.
• Lead Generation Strategies : The center needed to improve local search engine optimization to attract local patients effectively.
• Sales Training : The staff required training in patient communication, lead nurturing, and conversion techniques to enhance revenue generation.
• Graphic Design : Visually appealing graphics were designed for the website, conveying the center's brand identity.

Implementation

Created a responsive, informative website and implemented on-page and local SEO techniques.

Results Achieved

• Established Online Presence: The center now boasts a professional and responsive website, enhancing online visibility.
• Increased Lead Generation: Lead generation strategies and improved visibility led to a significant increase in leads.
• Improved Search Engine Visibility: On-page and local SEO efforts boosted rankings in local and organic search results.
• Enhanced Revenue Generation: Effective sales training resulted in increased revenue and profitability.
• Better Patient Engagement: The responsive website and engaging graphics improved patient interaction.

Conclusion

GullySales successfully transformed Nanda Arthritis and Rheumatology Center's digital presence, helping them overcome their challenges and significantly improve online visibility, lead generation, revenue generation, and patient engagement.