Partner portal and PRM implementation · Channel and partners
Give partners one place to order, register deals and check claims, not five numbers.
Without a shared system, a partner network runs on phone calls, WhatsApp messages and whichever spreadsheet was last updated. Orders get placed to whoever answers the phone, deal registration exists only in someone's memory, and scheme claims take weeks to be checked.
A 90-minute audit call and a written, scored report. Turnaround, reporting and term are agreed in writing after the audit.

In one paragraph
Partner portal and PRM implementation is the work of setting up a partner relationship management system or online portal. It is where dealers, distributors and resellers can order, register deals and track scheme claims. GullySales selects or configures the right system and gets your team and your partners actually using it.
A partner portal or PRM system replaces that with one place partners go to place orders, register deals, check pricing and track claims. This service is the implementation work. We choose a system that fits your scale, set it up around your actual partner programme, and train both your team and your partners to use it.
The problem
Does this sound like your business?
What owners tell us on the first call, in their words.
“Every partner calls a different person for the same information”
Pricing, stock availability and order status depend on who picks up the phone, and answers are not always consistent.
“Deal registration lives in someone's inbox”
A reseller emails to register a deal and hopes it is remembered when a second reseller quotes the same account weeks later.
“Scheme claims take weeks to check and pay”
Claims arrive on paper or by email, get checked manually against order records, and partners chase for weeks before payment.
What we do
Everything that is included.
Each deliverable, and what it gets you. Nothing here is an extra.
System selection or configuration
The right portal or PRM tool chosen for your scale and budget, or your existing tool properly configured against your actual programme.
Partner-facing setup
Order placement, pricing visibility, deal registration and claim submission set up for partners to use directly.
Internal team setup
Your team's side of the system configured for approvals, reporting and claim processing.
Partner onboarding to the system
Partners trained and supported through their first weeks of using the portal, so adoption does not stall at launch.
Adoption tracking and support
Usage monitored after launch, with follow-up support for partners who have not adopted it.
How the result is measured
- Partners active on the portal
- Orders placed through the system versus by phone
- Claim processing time
- Deal registration disputes
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for you if these sound familiar.
- Networks of twenty or more partners currently coordinated by phone and spreadsheet
- Businesses whose deal registration or scheme claims process depends on one person's memory
- Companies that have bought a PRM tool and are not using it beyond basic order logging
- Reseller or franchise networks needing one shared source of pricing and stock information
Not for
It is not the right fit if.
- You have under ten partners and a shared spreadsheet, updated properly, already does the job
- You have not yet designed the partner programme the portal is meant to reflect. Start with partner programme design
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Free audit call
90 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
After the call
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope, the fee and the reporting come with it, in writing.
Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the work runs
- 1
Assess current needs
A review of your partner programme, network size and current coordination methods to size the right system.
- 2
Select and configure
A system chosen or set up to match your programme's tiers, pricing and claim rules.
- 3
Launch and train
Partners and your own team trained together, with support available through the first order cycle.
- 4
Monitor and support adoption
Usage tracked and partners not adopting the system followed up directly.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
Chord Road Hospital
- Situation
- Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
- What we did
- Website rebuilt around patient needs
- Search visibility
- Social media on a schedule
- Review management
- Result
- Organic traffic increased 60% within six months
- Online appointment bookings increased 40%
- Social following grew 45%, and engagement on it rose 70%
Hotel Felicity Inn
- Situation
- A traveller compares three hotels on a phone and books one. The website was not built for that.
- What we did
- The site rebuilt around booking
- Photography and one look
- Search work for destination searches
- Content a traveller reads
- Result
- Online bookings increased 35%
- Organic traffic increased 50% within six months
- Positive reviews on Google and TripAdvisor increased 30%
SB Engineering
- Situation
- Buyers searching for laser cutting and sheet metal work in Bengaluru were finding other suppliers first, because the company did not rank for the terms its own customers type.
- What we did
- The site redesigned for mobile
- Search work on the buyer's terms
- Content that shows the work
- Social channels managed
- Result
- Website traffic rose 60% within six months, against a target of 50%.
- High-quality leads rose 45%, with a rise in conversion rates alongside them.
- Fifteen target keywords moved up the rankings, five of them into the top three positions.
Also worked with
Curtain Label · Difesa Security Services · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with the free audit.
Option 1
The audit on its own
A 90-minute call and a written, scored report. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix the audit ranks first, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 90-minute call with the person who will do the work
- A written, scored report on the six places orders leak
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Do we need to buy new software for this?
Will partners actually use a new portal?
How long does implementation take?
Can this integrate with our existing CRM?
How much does it cost?
How long is the contract?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
By industry
Partner portal and PRM implementation, written for your industry.
Related services
Often bought with this, or instead of it.
Your next practical step
Get a free audit of how you sell, and a scored report of where the work is.
90 minutes. A written, scored report. No invoice and no obligation.