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GullySales

Partner portal and PRM implementation · Channel and partners

Give partners one place to order, register deals and check claims, not five numbers.

Without a shared system, a partner network runs on phone calls, WhatsApp messages and whichever spreadsheet was last updated. Orders get placed to whoever answers the phone, deal registration exists only in someone's memory, and scheme claims take weeks to be checked.

A 90-minute audit call and a written, scored report. Turnaround, reporting and term are agreed in writing after the audit.

A distributor representative and shop owner discuss products and orders

In one paragraph

Partner portal and PRM implementation is the work of setting up a partner relationship management system or online portal. It is where dealers, distributors and resellers can order, register deals and track scheme claims. GullySales selects or configures the right system and gets your team and your partners actually using it.

A partner portal or PRM system replaces that with one place partners go to place orders, register deals, check pricing and track claims. This service is the implementation work. We choose a system that fits your scale, set it up around your actual partner programme, and train both your team and your partners to use it.

The problem

Does this sound like your business?

What owners tell us on the first call, in their words.

  • “Every partner calls a different person for the same information”

    Pricing, stock availability and order status depend on who picks up the phone, and answers are not always consistent.

  • “Deal registration lives in someone's inbox”

    A reseller emails to register a deal and hopes it is remembered when a second reseller quotes the same account weeks later.

  • “Scheme claims take weeks to check and pay”

    Claims arrive on paper or by email, get checked manually against order records, and partners chase for weeks before payment.

What we do

Everything that is included.

Each deliverable, and what it gets you. Nothing here is an extra.

  1. System selection or configuration

    The right portal or PRM tool chosen for your scale and budget, or your existing tool properly configured against your actual programme.

  2. Partner-facing setup

    Order placement, pricing visibility, deal registration and claim submission set up for partners to use directly.

  3. Internal team setup

    Your team's side of the system configured for approvals, reporting and claim processing.

  4. Partner onboarding to the system

    Partners trained and supported through their first weeks of using the portal, so adoption does not stall at launch.

  5. Adoption tracking and support

    Usage monitored after launch, with follow-up support for partners who have not adopted it.

How the result is measured

  • Partners active on the portal
  • Orders placed through the system versus by phone
  • Claim processing time
  • Deal registration disputes

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for you if these sound familiar.

  • Networks of twenty or more partners currently coordinated by phone and spreadsheet
  • Businesses whose deal registration or scheme claims process depends on one person's memory
  • Companies that have bought a PRM tool and are not using it beyond basic order logging
  • Reseller or franchise networks needing one shared source of pricing and stock information

Not for

It is not the right fit if.

  • You have under ten partners and a shared spreadsheet, updated properly, already does the job
  • You have not yet designed the partner programme the portal is meant to reflect. Start with partner programme design

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Free audit call

    90 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.

  2. After the call

    Written, scored report

    Six areas scored, fixes ranked by return and cost. If you want our help, the scope, the fee and the reporting come with it, in writing.

  3. Before work starts

    Baseline recorded

    Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the work runs

  1. 1

    Assess current needs

    A review of your partner programme, network size and current coordination methods to size the right system.

  2. 2

    Select and configure

    A system chosen or set up to match your programme's tiers, pricing and claim rules.

  3. 3

    Launch and train

    Partners and your own team trained together, with support available through the first order cycle.

  4. 4

    Monitor and support adoption

    Usage tracked and partners not adopting the system followed up directly.

Proof

What happened when owners fixed this.

Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.

All case studies
  • Chord Road Hospital

    Situation
    Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
    What we did
    • Website rebuilt around patient needs
    • Search visibility
    • Social media on a schedule
    • Review management
    Result
    • Organic traffic increased 60% within six months
    • Online appointment bookings increased 40%
    • Social following grew 45%, and engagement on it rose 70%
    Read the case study
  • Hotel Felicity Inn

    Situation
    A traveller compares three hotels on a phone and books one. The website was not built for that.
    What we did
    • The site rebuilt around booking
    • Photography and one look
    • Search work for destination searches
    • Content a traveller reads
    Result
    • Online bookings increased 35%
    • Organic traffic increased 50% within six months
    • Positive reviews on Google and TripAdvisor increased 30%
    Read the case study
  • SB Engineering

    Situation
    Buyers searching for laser cutting and sheet metal work in Bengaluru were finding other suppliers first, because the company did not rank for the terms its own customers type.
    What we did
    • The site redesigned for mobile
    • Search work on the buyer's terms
    • Content that shows the work
    • Social channels managed
    Result
    • Website traffic rose 60% within six months, against a target of 50%.
    • High-quality leads rose 45%, with a rise in conversion rates alongside them.
    • Fifteen target keywords moved up the rankings, five of them into the top three positions.
    Read the case study

Also worked with

Curtain Label · Difesa Security Services · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Engagement options

Ways to work with us.

Pick the size of commitment that fits. Every option starts with the free audit.

  1. Option 1

    The audit on its own

    A 90-minute call and a written, scored report. It says honestly whether you need outside help, and many fixes are ones your own team can make.

  2. Option 2

    One fix, scoped

    Start with the fix the audit ranks first, such as reply time or follow-up. The fee is in writing before anything starts.

  3. Option 3

    An ongoing programme

    We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.

  4. Option 4

    Guidance for your own team or agency

    We plan, brief and check the work of your in-house team or current agency, instead of replacing them.

The offer

Start with a free audit of how you sell.

It is useful on its own, whether or not you hire us.

What you receive

  • A 90-minute call with the person who will do the work
  • A written, scored report on the six places orders leak
  • Every fix ranked by what it returns and what it costs
  • The one thing to do first, and why
  • An honest line on whether you need outside help at all
  • If you do, the scope and the fee in writing

No invoice. No obligation. No sales script.

How the audit scores you: the Order Leak Framework

Book your free audit

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FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Do we need to buy new software for this?
Not always. Some networks are better served by configuring an existing CRM or a lighter order and claims tool than buying a dedicated PRM platform. We recommend based on scale and budget, not by default.
Will partners actually use a new portal?
Adoption depends on the portal being genuinely easier than the phone call it replaces. We build the rollout and support around getting partners over that initial resistance, not just switching the system on.
How long does implementation take?
It depends on whether you already own a tool worth configuring or need to select one first. A larger network with more tiers and claim rules to build in takes longer than a small one.
Can this integrate with our existing CRM?
Where the systems support it, yes. We check integration feasibility during the selection stage rather than assuming it after purchase.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped in the free audit and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after the audit, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
Who will actually do the work?
The person you meet on the audit call. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
For the audit, last month's enquiries in any format and 90 minutes with whoever handles them. After that, access to the accounts the work touches, such as the website, Google Business Profile or CRM, and time for the review meetings.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Get a free audit of how you sell, and a scored report of where the work is.

90 minutes. A written, scored report. No invoice and no obligation.