Animation studios · Website
Build a studio website that shows the right work to the right buyer and asks for a brief.
A website for an animation studio is the place where a commissioner sees samples, understands the process and sends a brief. GullySales designs the structure around buyer types, writes the process and inclusions pages and builds forms that give you what you need to quote.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What website means
A website is the page a customer lands on after searching, clicking an advert or scanning a code, and it decides whether they call or leave. GullySales builds and maintains sites that load quickly, explain the offer plainly and make the enquiry form or phone number easy to find.
Last updated 18 Oct 2026.
For animation studios
Where it usually goes wrong, and what we would do.
“A reel on the homepage hides everything else”
An autoplay reel looks impressive and answers nothing. A buyer looking for a product explainer cannot tell if the studio makes one. A homepage that routes each buyer to their own samples works harder.
“Heavy video slows the page”
Embedded video that loads at once can make a phone page crawl, and a marketing head on a mobile connection leaves. Load samples on request and give each a still frame and a written note.
“The contact page is the last page and the most important”
A single email address and a phone number ask the buyer to write from scratch. A form with purpose, length, style, language and deadline gets a brief you can price.
“Credits and clients need care”
Showing a client's name or film needs their permission, and some work is under confidentiality. Keep a record of what may be shown and label work by brief, not only by brand.
What we do
What we deliver for animation studios.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Site structure by buyer
Pages for explainers, product animation, lesson animation, motion graphics, series and outsourcing, each with its own samples.
Result: A site map in which every page serves one buyer.
Portfolio pages with written notes
Each piece shown with the brief, the audience, the approach and the format, and a still frame for the page to load.
Result: Each portfolio piece has a note and a still beside the video.
Process and inclusions pages
Pages setting out the stages, the revision policy, voice and music arrangements and the handover of source files.
Result: A page a client can read before asking for a quote.
Enquiry form for quoting
A form that collects the details you need, with a clear note on what happens next.
Result: A form that returns a complete brief.
Team and capacity page
A page describing the core team and how freelancers join a project.
Result: A description of the studio's capacity that a buyer can read.
Mobile and speed check
The pages tested on a phone, with video set to load only when played.
Result: A tested site that opens on a phone connection without stalling.
How the result is measured
- Page load time
- Bounce rate
- Enquiries from the website
Recorded as a baseline before work starts, so every later report has an honest comparison.
Searches your buyers type
Build site pages around what each commissioner is trying to find.
- animation samples for a product explainer
- A portfolio page for this brief alone, with each film described in a few lines and a button to request a quote.
- animation studio team size
- A team and capacity page naming the in-house artists and describing how freelancers are managed, since clients ask.
- what does an animation video include
- An inclusions page listing script, voice, music and revision rounds so a buyer can compare quotes fairly.
- how long does animation take
- A process page describing each stage and what the client does at it, without promising a delivery time.
- animation studio contact for a brief
- An enquiry page with fields for purpose, length, style reference and date, the page most visitors need.
- animation studio clients
- A clients page listing only names the studio has permission to show, with the credit style agreed.
Who it is for
This is written for these animation studios.
- 2D character and explainer studios
- 3D product and architectural animation studios
- Children's and family series studios
- Motion graphics studios for advertising and corporate videos
- Educational and ed-tech animation studios
- Game cinematic and trailer animation studios
- Animation outsourcing studios working for overseas clients
- Whiteboard and infographic animation providers
Not for
It is not the right fit if.
- The studio has not collected permission to show its work, so portfolio pages would have to stay empty.
- The current site already shows work by buyer and takes clear briefs, so a rebuild would only change appearance.
- Nobody can supply sample files in web-ready form, which would leave the pages slow or bare.
How it works
How the website work runs
The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.
- 1
Confirm structure and content
We agree the page list, what each page must answer, and who supplies the text and photographs, before any design starts.
- 2
Design the templates
The home page, a service page, a location page and the enquiry page are designed first, on phone and desktop, and shown to you.
- 3
Build and test
The site is built and checked on real phones and the common browsers. Every form, call button and WhatsApp link is tested end to end.
- 4
Load real content
Actual copy, images and information replace placeholders. Pages are read through once by you, since you spot wrong details we cannot.
- 5
Check before launch
Tracking, page titles, the sitemap and the privacy page are checked on the staging site. If an old site exists, its addresses are mapped so old links still land somewhere.
- 6
Launch and hand over access
The site goes live and we record the domain, hosting, content login and analytics in your name. The first live enquiry is traced to confirm tracking works.
Where this fits
Three pieces of sales work, in this order.
This work sits inside sales process design, at stage 1, prospecting and lead generation. The audit comes before it, and sales management keeps it running.
Step 1
Sales audit
Find where deals are being lost and what to fix first.
Start here if you cannot say where orders are lost.
Step 2 · you are here
Sales process design
One written way to sell, from first enquiry to repeat order.
Start here if every salesperson sells differently.
Step 3
Sales management
A target, a review routine and someone who owns the number.
Start here if the team has targets and no routine.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Should the whole portfolio be on the site?
Do we need a new site or can the old one be fixed?
Can we show client work that is under an agreement?
How do we keep video-heavy pages fast?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for animation studios
Everything else we would do for you.
Closest to this: search and visibility
Also for animation studios
Or start from the overview: sales and marketing for animation studios.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.