Personal branding services
Build your personal brand and be known for your expertise.
Your experience deserves to be seen, understood and trusted. GullySales helps founders, directors, doctors, consultants and other professionals present who they are and what they know, in their own words, so the right people can find them, check them and get in touch.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
Built around your real experience. You decide what is said about you.
Why it matters
People look you up before they decide, and what they find is your first impression.
Be found by name
Someone is told your name, searches it, and finds a clear, accurate account of what you do.
Be believed
Qualifications, registration and experience that match every other record about you.
Be quoted
Your view on the questions your buyers ask, written down where they will read it.
Be approached
A profile that tells the right person when to call you, and what to say.
Be connected
Your name in front of the colleagues, referrers and communities in your field.
Be remembered
A body of work that stays useful when you change roles, firms or cities.
Who we help
Personal branding built around your profession.
Your goals as a founder are not those of a surgeon, a consultant or an independent director, so the positioning, the channels and the care taken differ. Choose your field or search for your profession.
126 professions in 15 fields
C-suite and senior leaders
- Board members and independent directors
- Business heads, country heads and regional heads
- CEOs and managing directors
- CFOs and finance heads
- Chief product officers and product leaders
- Chief revenue officers and sales heads
- Chief strategy officers
- CHROs and HR leaders
- CIOs and IT leaders
- CMOs and marketing heads
- COOs and operations heads
- CTOs and engineering leaders
- Defence veterans and retired officers
- Retired senior government and public-sector officers
- Vice presidents and senior vice presidents
Consultants, coaches and advisers
- AI and data consultants
- Business coaches
- Career coaches and counsellors
- Corporate trainers
- Cybersecurity consultants
- Executive and leadership coaches
- Fractional CXOs
- Franchise consultants
- HR and recruitment consultants
- IT and technology consultants
- Life and wellness coaches
- Management and strategy consultants
- Marketing and branding consultants
- Project management consultants
- Sales consultants
- Startup mentors and advisers
- Supply chain, procurement and logistics consultants
- Sustainability and ESG consultants
Finance and legal
- Chartered accountants
- Company secretaries
- Corporate and commercial lawyers
- Financial advisers and planners
- Insurance advisers and agents
- Intellectual property lawyers
- Investment bankers
- Lawyers and advocates
- Loan and mortgage consultants
- Mediators and arbitrators
- Mutual fund distributors
- Tax and GST consultants
- Tax lawyers
- Wealth managers and investment advisers
Healthcare
- Bariatric and metabolic surgeons
- Cardiologists
- Clinic owners and hospital administrators
- Dentists and orthodontists
- Dentists who focus on implants and smile design
- Dermatologists and cosmetologists
- Doctors and consultant physicians
- Endocrinologists and diabetologists
- Fitness trainers and personal trainers
- Gastroenterologists and hepatologists
- Gynaecologists and obstetricians
- IVF and fertility specialists
- Neurologists
- Neurosurgeons and spine surgeons
- Nutritionists and dietitians
- Oncologists and cancer surgeons
- Ophthalmologists and eye surgeons
- Orthopaedic and joint replacement surgeons
- Paediatricians
- Physiotherapists
- Plastic and cosmetic surgeons
- Psychiatrists
- Psychologists and therapists
- Surgeons
- Urologists
What we do
One named person, shown clearly and accurately.
This is the work for a single engagement. What is in scope is agreed with you in writing after we read your brief.
A profile that survives a background check
LinkedIn and your bio page rewritten around what you actually do, with qualifications and registration numbers that match your other records.
The interview
One call, about an hour, usually about a job that went wrong or a question a client keeps asking. That call is the raw material for the writing.
Posts and articles drafted in your voice
Written from the interview and sent to you before anything is published. Your objections are the edit.
Your name as a search result you control
The bio page, the professional directories that apply in your field, and whatever else ranks for your name, kept current and pointing at the business.
Speaking and press material ready in advance
A short and long biography, a current photograph, the topics you can speak on, and the one-paragraph answer a journalist needs by evening.
The company in the frame
Colleagues named, work credited to the team, so the credibility attaches to the firm as well as to you.
How it works
From your experience to a profile you can stand behind.
- 1
Work out whether this is even your bottleneck
The first conversation covers how enquiries reach you today. If the company's own site is the weaker link, that comes first, and we say so.
- 2
Search your own name with you
We look at what a buyer sees today: every profile, old listing and photograph. Some of it you will want taken down, and some of it only you can take down.
- 3
Agree what you will and will not say
The subjects you know cold, the ones that belong to your clients, and the lines your regulator or association draws. Written down before anything is published.
- 4
Rebuild the profiles
The bio page, LinkedIn and the directories that matter in your field, done once and done properly.
- 5
The routine
Interview, drafts, your approval, publication. The interview is the only part that needs you, and it is the part that cannot be skipped.
- 6
Hand it over
The subject list, the drafting notes and the calendar are yours. If you would rather keep it running yourself, that is a fair outcome.
Why GullySales
We write from your own words, and we report in enquiries.
Interview-led
We interview you and write from what you said, in your own words.
Specific to your profession
A surgeon, a founder and an independent director are not branded in the same way.
Careful in regulated trades
For doctors, lawyers, advisers and teachers we keep to the rules of the profession, and say where to check with your own council.
Counted in enquiries
We report the enquiries that arrived through your profile, not follower numbers.
FAQ
Questions professionals ask before they call.
Not here? More answers, or ask on WhatsApp.
Is personal branding only for CEOs and founders?
Do I have to write the content myself?
Will you write as me?
I am a doctor. Are the rules different for me?
How long before this brings work?
What if I leave the business, or want to sell it?
Can you just run my LinkedIn for me?
Your brief
Tell us your profession and what you want to be known for, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.