Personal branding · Consultants, coaches and advisers
Demand here arrives as a customer's questionnaire, not as a search.
Personal branding for a sustainability or ESG consultant is the visibility of the person a factory owner rings when a reporting deadline or a buyer's questionnaire lands on the desk. GullySales writes it from an hour booked ahead of your clients' deadlines, and never publishes a client's numbers before the client has published them.
In one paragraph
Personal branding for a sustainability or ESG consultant is the visibility of the person a factory owner rings when a reporting deadline or a buyer's questionnaire lands on the desk. GullySales writes it from an hour booked ahead of your clients' deadlines, and never publishes a client's numbers before the client has published them.
Also written for
Sustainability consultant, ESG consultant, Climate consultant.
Where this sits
For sustainability and ESG consultants
Where it usually goes wrong, and what we would do.
“The work starts with a panicked email from a supplier”
A component maker near Hosur is asked by a European customer for emissions data by a date. They have never measured anything. Whoever explained that requirement in plain words gets the call.
“Deadlines make this market, and they are public”
Reporting obligations for listed companies, the carbon charge on exports, packaging waste responsibilities. Each has a date attached, and the weeks before it are when the phone rings.
“Anybody can hold the certificate”
The buyer is trying to work out whether you have stood next to a boiler or only read the standard. The way you describe a measurement that came out wrong settles it for them.
“The footprint you calculated is not yours to announce”
A client's improvement belongs in the client's own report, in their words and on their timing. Describe the work you did and leave their achievement to them.
What we do
What we deliver for sustainability and ESG consultants.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A profile that separates advisory work from assurance
Which schemes you are accredited under, which you only advise on, and the sectors you have measured in. Stated plainly, because the distinction decides whether somebody may hire you.
Result: No wasted first meeting with a company you were never allowed to take on.
An hour booked six weeks before their deadline
The monthly call is placed six to eight weeks ahead of the dates your clients are working towards, so the explanation goes up while owners are still looking for it. It is the one hour we cannot take from anybody else in your firm.
Result: Your name attached to the deadline instead of arriving a fortnight after it.
Plain explainers on the requirement that has just landed
What a customer questionnaire is actually asking a supplier to produce, and what a mid-sized factory has to do first. Written for an owner, not for a sustainability team.
Result: A note the buyer's own procurement department starts forwarding to other suppliers.
Sessions for supplier groups and industry associations
One talk to an exporters' association or a cluster body reaches forty companies with the same obligation on the same date.
Result: Several enquiries out of one afternoon, from firms that already trust the association.
A written line on the claims you will not make
A short statement of where you stop, agreed before anything is drafted, so a client cannot quietly pull you into a claim you cannot support.
Result: Protection from being named in somebody else's greenwashing row.
Colleagues named so the firm can take a second mandate
Bylines for the people who run the data collection, with the schemes they cover.
Result: Two reporting cycles running at once without you sitting in both.
How the result is measured
- Enquiries that name you or came through your profile
- Searches for your name, from Search Console
- Profile views and connection requests from your industry
- Speaking invitations, press enquiries and podcast requests
- Posts published against posts planned, and what held up the rest
Recorded as a baseline before work starts, then reported every month against it.
How it works
From your first message to the first monthly report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · Within a few working days
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · Every month
Report against the baseline
What moved, what did not, and what changes next, in plain words.
06 · Month 3 to 6
Renew on the numbers
The term ends and you decide whether to continue from the results. No twelve-month lock.
How the work runs for sustainability and ESG consultants
- 1
Work out whether this is even your bottleneck
The audit call covers how enquiries reach you today. Plenty of owners come asking for this and leave with a report saying the company's own site is the weaker link, and that comes first.
- 2
Search your own name with you
We look at what a buyer sees today: every profile, old listing and photograph. Some of it you will want taken down, and some of it only you can take down.
- 3
Agree what you will and will not say
The subjects you know cold, the ones that belong to your clients, and the lines your regulator or association draws. Written down before anything is published.
- 4
Rebuild the profiles
The bio page, LinkedIn and the directories that matter in your field, done once and done properly.
- 5
The monthly rhythm
Interview, drafts, your approval, publication. The interview is the only part that needs you, and it is the part that cannot be skipped.
- 6
Hand it over
The subject list, the drafting notes and the calendar are yours. Plenty of owners keep it running themselves after a few months, and that is a fair outcome.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
HOPO Hardware
- Situation
- There was no website or online platform of any kind, so nothing showed the products, their features or their technical specifications. A dealer who wanted a specification had to ask for it every time.
- What we did
- Website and product catalogue
- Logo and colour palette
- Printed stationery
- Social accounts opened
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
Natural Gases
- Situation
- Buyers in this field size up a supplier before they enquire. They want to see the range, the plant and the industries already being served.
- What we did
- Brand identity for the gas trade
- A corporate website
- Social channels set up
- Google Business page
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
SB Engineering
- Situation
- Buyers searching for laser cutting and sheet metal work in Bengaluru were finding other suppliers first, because the company did not rank for the terms its own customers type.
- What we did
- The site redesigned for mobile
- Search work on the buyer's terms
- Content that shows the work
- Social channels managed
- Result
- Website traffic rose 60% within six months, against a target of 50%.
- High-quality leads rose 45%, with a rise in conversion rates alongside them.
- Fifteen target keywords moved up the rankings, five of them into the top three positions.
Also worked with
Chord Road Hospital · Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every monthly report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No lock-in, no guarantees we cannot keep
Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 45-minute call with the person who will do the work
- A written, scored report on the six places orders leak, within a few working days
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
I also sign assurance statements. Does that change what I may publish?
Is this demand real or is it a fashion?
Can we publish a client's reduction figure if they agree?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
Consultants, coaches and advisers
Personal branding for the rest of the consultants, coaches and advisers.
- AI and data consultants
- Business coaches
- Career coaches and counsellors
- Corporate trainers
- Cybersecurity consultants
- Executive and leadership coaches
- Fractional CXOs
- Franchise consultants
- HR and recruitment consultants
- IT and technology consultants
- Life and wellness coaches
- Management and strategy consultants
- Marketing and branding consultants
- Project management consultants
- Sales consultants
- Startup mentors and advisers
Or start from personal branding.