Personal branding · Healthcare
By the time they reach you they have four scan reports and no explanation.
Personal branding for a neurologist reaches a patient who has already seen three doctors, and the relative doing the searching on their behalf. GullySales writes it from one hour-long call a month, inside the limits your own medical council sets on what a practitioner may publish.
In one paragraph
Personal branding for a neurologist reaches a patient who has already seen three doctors, and the relative doing the searching on their behalf. GullySales writes it from one hour-long call a month, inside the limits your own medical council sets on what a practitioner may publish.
For neurologists
Where it usually goes wrong, and what we would do.
“The person searching is rarely the patient”
A daughter looking up tremor. A wife reading about seizures. A son working out whether last week's slurred speech mattered. They are choosing for somebody who is frightened or cannot read for long.
“The condition is searched, the speciality is not”
Nobody types neurologist. They type what happens before a seizure, or why one hand shakes, and what comes back is written by content farms and by drug companies.
“Second opinions are the practice, and nobody plans for them”
Patients arrive with a folder of scans and a diagnosis they will not accept. What they want is somebody who will explain the reports they already have, and that can be written about without touching a single case.
“Long conditions build trust that stays invisible”
Epilepsy, Parkinson's disease and migraine are followed for years. That is a practice held together by trust, and none of it can be seen by the next family who needs you.
What we do
What we deliver for neurologists.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A profile written for a caregiver
The conditions you follow, whether you run a dedicated clinic for any of them, how long a first consultation takes and what records to bring. Qualifications and registration stated plainly.
Result: The relative doing the searching can decide whether the trip across the city is worth it.
One call a month
An hour on what families get wrong about a condition you see every week, or the question that comes up at every follow-up. No other hour substitutes for it.
Result: Explanations in your own words, produced without you writing between clinics.
Writing the condition, not the speciality
What a seizure looks like and what to do during one, what a scan report means and does not mean, when a headache needs imaging. Educational, with nothing that promises a result.
Result: The family searching a symptom at midnight finds a neurologist's account rather than an advertisement.
What to bring, sent before the first visit
A plain note on the records, scan discs and drug history you need, sent at the moment an appointment is booked.
Result: A first consultation spent on the patient rather than on hunting for old reports.
The referring network kept warm
A biography and a short note for physicians, paediatricians and rehabilitation units on what to send and what you handle, with the case returned to them afterwards.
Result: Referrals from doctors who have watched their patients come back explained.
How the result is measured
- Enquiries that name you or came through your profile
- Searches for your name, from Search Console
- Profile views and connection requests from your industry
- Speaking invitations, press enquiries and podcast requests
- Posts published against posts planned, and what held up the rest
Recorded as a baseline before work starts, then reported every month against it.
How it works
From your first message to the first monthly report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · Within a few working days
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · Every month
Report against the baseline
What moved, what did not, and what changes next, in plain words.
06 · Month 3 to 6
Renew on the numbers
The term ends and you decide whether to continue from the results. No twelve-month lock.
How the work runs for neurologists
- 1
Work out whether this is even your bottleneck
The audit call covers how enquiries reach you today. Plenty of owners come asking for this and leave with a report saying the company's own site is the weaker link, and that comes first.
- 2
Search your own name with you
We look at what a buyer sees today: every profile, old listing and photograph. Some of it you will want taken down, and some of it only you can take down.
- 3
Agree what you will and will not say
The subjects you know cold, the ones that belong to your clients, and the lines your regulator or association draws. Written down before anything is published.
- 4
Rebuild the profiles
The bio page, LinkedIn and the directories that matter in your field, done once and done properly.
- 5
The monthly rhythm
Interview, drafts, your approval, publication. The interview is the only part that needs you, and it is the part that cannot be skipped.
- 6
Hand it over
The subject list, the drafting notes and the calendar are yours. Plenty of owners keep it running themselves after a few months, and that is a fair outcome.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
Chord Road Hospital
- Situation
- Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
- What we did
- Website rebuilt around patient needs
- Search visibility
- Social media on a schedule
- Review management
- Result
- Organic traffic increased 60% within six months
- Online appointment bookings increased 40%
- Social following grew 45%, and engagement on it rose 70%
Nanda Arthritis and Rheumatology Center
- Situation
- There was no website, so a patient looking for a rheumatologist had no way to learn about the centre. Enquiries were few, and the ones that arrived came by word of mouth.
- What we did
- A website for patients
- Search work
- Google Business and reviews
- Lead capture and advertising
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
Vijaya Multi Speciality Hospital
- Situation
- The hospital's clinical reputation was twenty years old. Its digital footprint was limited, inconsistently written and barely visible, so patients searching for it did not reliably find it.
- What we did
- The site structured around departments
- Medical content rewritten
- Profiles set up with one identity
- Keywords and backlinks
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
Also worked with
Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every monthly report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No lock-in, no guarantees we cannot keep
Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 45-minute call with the person who will do the work
- A written, scored report on the six places orders leak, within a few working days
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Where is the line on writing about patients?
Most of my admissions come through the stroke unit. Does this help?
I have no time to write. Is this still possible?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
Healthcare
Personal branding for the rest of the healthcare.
- Cardiologists
- Clinic owners and hospital administrators
- Dentists and orthodontists
- Dermatologists and cosmetologists
- Doctors and consultant physicians
- Fitness trainers and personal trainers
- Gynaecologists and obstetricians
- Nutritionists and dietitians
- Paediatricians
- Physiotherapists
- Psychiatrists
- Psychologists and therapists
- Surgeons
Or start from personal branding.