Personal branding · Healthcare
Three hospitals list you, and all three list a different consulting time.
Personal branding for a consultant physician is the accuracy and reach of your own name rather than the hospital's: where you sit, what you treat, and what a patient reads before deciding to wait for you. GullySales writes and maintains it at the cost of an hour of your month, inside what the medical councils permit.
In one paragraph
Personal branding for a consultant physician is the accuracy and reach of your own name rather than the hospital's: where you sit, what you treat, and what a patient reads before deciding to wait for you. GullySales writes and maintains it at the cost of an hour of your month, inside what the medical councils permit.
Also written for
Doctor, Consultant doctor, Physician, General practitioner.
Where this sits
For doctors and consultant physicians
Where it usually goes wrong, and what we would do.
“Your name returns four answers and two are wrong”
You consult at your own clinic, at a hospital on Tuesdays and at a second one on Saturdays. Each has its own listing, an old phone number and a photograph from ten years ago. A patient reading all four books whoever is clearer.
“The physician is the door everyone else walks through”
You see the fever that turns out to be dengue and the tiredness that turns out to be thyroid, and you decide who the patient sees next. The specialists you refer to are visible. You, who were chosen first, are not.
“Patients arrive having already decided what they have”
Somebody with a week of stomach pain has read three articles and a forwarded message before sitting down. The consultation starts with you undoing that, and it would be shorter if one of the things they read had been yours.
“A full outpatient department is not a practice that lasts”
Today's volume comes from the hospital's name and the location. If you move, or the hospital changes its arrangement, patients do not follow a name they were never given.
What we do
What we deliver for doctors and consultant physicians.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
One version of you, everywhere
Qualifications, registration details, consulting hours and phone numbers made identical across hospital pages, practice directories and your Google profile. Old listings claimed or corrected.
Result: A patient reading two listings gets the same answer from both and turns up at the right place.
An hour between outpatient sessions
One call a month, on the question patients asked most that week or a presentation you nearly missed. Everything written that month comes out of it, and nobody can sit that hour for you.
Result: Your explanations on record, without you writing anything after a fourteen-hour day.
Plain answers to what people search at night
Pieces on when a fever needs a test, what a routine health check does and does not show, why a course of tablets has to be finished. No patient identified, and no claim about what a treatment will achieve.
Result: The patient arrives having read your answer instead of a forwarded one.
The referral relationship, put in writing
A short note on what you send on and what you keep, shared with the specialists who receive your patients, plus a biography they can use when they refer back.
Result: Referrals travel both ways instead of only one.
Your name kept separate from the building
Where the hospital permits it, your profile page written properly, and your own presence maintained so that it moves when you do.
Result: Changing hospitals costs you a listing rather than a practice.
How the result is measured
- Enquiries that name you or came through your profile
- Searches for your name, from Search Console
- Profile views and connection requests from your industry
- Speaking invitations, press enquiries and podcast requests
- Posts published against posts planned, and what held up the rest
Recorded as a baseline before work starts, then reported every month against it.
How it works
From your first message to the first monthly report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · Within a few working days
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · Every month
Report against the baseline
What moved, what did not, and what changes next, in plain words.
06 · Month 3 to 6
Renew on the numbers
The term ends and you decide whether to continue from the results. No twelve-month lock.
How the work runs for doctors and consultant physicians
- 1
Work out whether this is even your bottleneck
The audit call covers how enquiries reach you today. Plenty of owners come asking for this and leave with a report saying the company's own site is the weaker link, and that comes first.
- 2
Search your own name with you
We look at what a buyer sees today: every profile, old listing and photograph. Some of it you will want taken down, and some of it only you can take down.
- 3
Agree what you will and will not say
The subjects you know cold, the ones that belong to your clients, and the lines your regulator or association draws. Written down before anything is published.
- 4
Rebuild the profiles
The bio page, LinkedIn and the directories that matter in your field, done once and done properly.
- 5
The monthly rhythm
Interview, drafts, your approval, publication. The interview is the only part that needs you, and it is the part that cannot be skipped.
- 6
Hand it over
The subject list, the drafting notes and the calendar are yours. Plenty of owners keep it running themselves after a few months, and that is a fair outcome.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every monthly report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No lock-in, no guarantees we cannot keep
Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 45-minute call with the person who will do the work
- A written, scored report on the six places orders leak, within a few working days
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Is advertising allowed for doctors?
The hospital does its own marketing. Why would I pay for this?
I already see patients until nine at night. What is this for?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
Healthcare
Personal branding for the rest of the healthcare.
- Cardiologists
- Clinic owners and hospital administrators
- Dentists and orthodontists
- Dermatologists and cosmetologists
- Fitness trainers and personal trainers
- Gynaecologists and obstetricians
- Neurologists
- Nutritionists and dietitians
- Paediatricians
- Physiotherapists
- Psychiatrists
- Psychologists and therapists
- Surgeons
Or start from personal branding.