Personal branding · Technology
Every profile in your field now says AI, so yours says nothing at all.
Personal branding for a data scientist or machine learning engineer is the problem of proving judgement rather than tools. The models you built belong to an employer, and the certificates on your profile are on everybody else's. GullySales writes and runs your presence from a monthly conversation, and leaves your employer's data out of it.
In one paragraph
Personal branding for a data scientist or machine learning engineer is the problem of proving judgement rather than tools. The models you built belong to an employer, and the certificates on your profile are on everybody else's. GullySales writes and runs your presence from a monthly conversation, and leaves your employer's data out of it.
Also written for
Data scientist, Data analyst, AI engineer, Machine learning engineer.
Where this sits
For data scientists and AI specialists
Where it usually goes wrong, and what we would do.
“The word has stopped carrying weight”
A headline that says AI engineer tells a hiring manager only that you updated it recently. What separates two candidates is one problem described from beginning to end, including the six weeks when the data turned out to be wrong.
“Certificates prove attendance”
A column of course badges is not evidence of anything. The business head who has to trust your model wants to know what you did on the day the result disagreed with what the sales team believed.
“Your training data is not yours”
The dataset, the features and usually the model belong to your employer or to their customer. Publishing a few sample rows to illustrate a point can breach a contract, and where personal data is involved it becomes a much larger problem.
“Nobody writes about the interesting failures”
Drift after launch, the pipeline that broke quietly for a month, the project that should have been a SQL query. Writing about those is how a sponsor decides you are safe to fund again.
What we do
What we deliver for data scientists and AI specialists.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A profile about problems rather than tools
Your bio rewritten around the questions you have answered and the decisions that followed them, with the tool list moved down to where it belongs.
Result: A hiring manager can tell you apart from a hundred profiles carrying the same stack.
An hour on the project you would do differently
The model you would rebuild now, or the result you had to explain three times before an operations team believed it. One call is enough to write the month from.
Result: Drafts in your words, out of a call taken between stand-ups.
One case study you are allowed to publish
The problem, the approach and the result described in shape rather than in figures, rebuilt on public or synthetic data where the original cannot leave the company.
Result: Something to put in front of a panel that is not a screenshot of a notebook.
Writing for the people who fund models
Plain pieces for a finance head or an operations head on what a model can and cannot promise, and what it costs to keep running month after month. Sometimes the honest answer is a rule and no model at all.
Result: Internal sponsors who back your next proposal without a month of persuading.
The peer side of your name
A public repository, notebooks and answers in the places where your field argues, all under one identity instead of three.
Result: Collaborators and reviewers find you before a recruiter does.
How the result is measured
- Enquiries that name you or came through your profile
- Searches for your name, from Search Console
- Profile views and connection requests from your industry
- Speaking invitations, press enquiries and podcast requests
- Posts published against posts planned, and what held up the rest
Recorded as a baseline before work starts, then reported every month against it.
How it works
From your first message to the first monthly report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · Within a few working days
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · Every month
Report against the baseline
What moved, what did not, and what changes next, in plain words.
06 · Month 3 to 6
Renew on the numbers
The term ends and you decide whether to continue from the results. No twelve-month lock.
How the work runs for data scientists and AI specialists
- 1
Work out whether this is even your bottleneck
The audit call covers how enquiries reach you today. Plenty of owners come asking for this and leave with a report saying the company's own site is the weaker link, and that comes first.
- 2
Search your own name with you
We look at what a buyer sees today: every profile, old listing and photograph. Some of it you will want taken down, and some of it only you can take down.
- 3
Agree what you will and will not say
The subjects you know cold, the ones that belong to your clients, and the lines your regulator or association draws. Written down before anything is published.
- 4
Rebuild the profiles
The bio page, LinkedIn and the directories that matter in your field, done once and done properly.
- 5
The monthly rhythm
Interview, drafts, your approval, publication. The interview is the only part that needs you, and it is the part that cannot be skipped.
- 6
Hand it over
The subject list, the drafting notes and the calendar are yours. Plenty of owners keep it running themselves after a few months, and that is a fair outcome.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every monthly report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No lock-in, no guarantees we cannot keep
Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 45-minute call with the person who will do the work
- A written, scored report on the six places orders leak, within a few working days
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Will this get me a remote or overseas role?
What about the models I built at work?
Can I not just use an AI writing tool for this?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
Technology
Personal branding for the rest of the technology.
Or start from personal branding.