Personal branding · C-suite and senior leaders
The board asks about IT after something breaks, and then asks who you are.
For an IT leader this is a presence built for the people who decide your budget and your next role. That means the board, your peers in other companies, and the auditors now asking your customers about your controls. GullySales builds it from a monthly conversation, with your security lead holding a veto.
In one paragraph
For an IT leader this is a presence built for the people who decide your budget and your next role. That means the board, your peers in other companies, and the auditors now asking your customers about your controls. GullySales builds it from a monthly conversation, with your security lead holding a veto.
Also written for
CIO, Chief information officer, IT head, IT director.
Where this sits
For CIOs and IT leaders
Where it usually goes wrong, and what we would do.
“You are extremely visible to vendors and to nobody else”
Your inbox holds forty account managers who know your name. Your board has met you twice, both times about a budget approval, and that is the whole basis of their judgement.
“Peer reference calls decide your largest purchases”
Before an ERP or a core system goes in, you ring three people who have done it. They are doing the same about you, and you only get those calls if somebody can find you.
“Your customers' auditors now ask about your systems”
Vendor risk questionnaires arrive from buyers who never used to care. The answers come from your team, and the person signing them is invisible outside the building.
“Twenty years in one company is hard to place”
Deep knowledge of one estate is worth a great deal and reads as nothing on a shortlist. A search consultant has to explain you to a client, and right now there is nothing to work from.
What we do
What we deliver for CIOs and IT leaders.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A profile written in systems owned and risk carried
The estate, the users you support, the programmes you have delivered and the ones you stopped. Numbers only where your company already publishes them.
Result: A board member or a peer sees the scale of the job without a presentation.
The monthly hour, taken after the change window
A call about a migration, a vendor that did not deliver, or an audit finding and what it forced you to change.
Result: Material that other IT heads recognise, because it is the week they are having too.
Writing that never becomes a disclosure
Product names, versions, topology and control detail stay out. Your security lead sees every draft and can stop any of it without giving a reason.
Result: A public presence that survives your next security review unchanged.
Material for vendor and analyst conversations
A current biography, your areas of interest, and a short note on how you evaluate suppliers, so briefings start somewhere useful.
Result: Vendor meetings begin at the technical question rather than at an introduction.
Your IT team made findable
Profiles for the infrastructure, applications and security leads, with what each one holds.
Result: Hiring into a function nobody has heard of stops being a cold start.
How the result is measured
- Enquiries that name you or came through your profile
- Searches for your name, from Search Console
- Profile views and connection requests from your industry
- Speaking invitations, press enquiries and podcast requests
- Posts published against posts planned, and what held up the rest
Recorded as a baseline before work starts, then reported every month against it.
How it works
From your first message to the first monthly report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · Within a few working days
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · Every month
Report against the baseline
What moved, what did not, and what changes next, in plain words.
06 · Month 3 to 6
Renew on the numbers
The term ends and you decide whether to continue from the results. No twelve-month lock.
How the work runs for CIOs and IT leaders
- 1
Work out whether this is even your bottleneck
The audit call covers how enquiries reach you today. Plenty of owners come asking for this and leave with a report saying the company's own site is the weaker link, and that comes first.
- 2
Search your own name with you
We look at what a buyer sees today: every profile, old listing and photograph. Some of it you will want taken down, and some of it only you can take down.
- 3
Agree what you will and will not say
The subjects you know cold, the ones that belong to your clients, and the lines your regulator or association draws. Written down before anything is published.
- 4
Rebuild the profiles
The bio page, LinkedIn and the directories that matter in your field, done once and done properly.
- 5
The monthly rhythm
Interview, drafts, your approval, publication. The interview is the only part that needs you, and it is the part that cannot be skipped.
- 6
Hand it over
The subject list, the drafting notes and the calendar are yours. Plenty of owners keep it running themselves after a few months, and that is a fair outcome.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every monthly report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No lock-in, no guarantees we cannot keep
Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 45-minute call with the person who will do the work
- A written, scored report on the six places orders leak, within a few working days
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Publishing anything about our systems is a risk.
Nobody in my industry does this. Why would I be first?
My week is incidents and steering committees.
How much does it cost?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
C-suite and senior leaders
Personal branding for the rest of the c-suite and senior leaders.
- Board members and independent directors
- Business heads, country heads and regional heads
- CEOs and managing directors
- CFOs and finance heads
- Chief product officers and product leaders
- Chief revenue officers and sales heads
- Chief strategy officers
- CHROs and HR leaders
- CMOs and marketing heads
- COOs and operations heads
- CTOs and engineering leaders
- Vice presidents and senior vice presidents
Or start from personal branding.