Personal branding · C-suite and senior leaders
Your distributors ask around about you long before they search.
Personal branding for a business or country head is the visibility of the person who carries a market. A distributor in your territory hears something about you and then checks it, while a parent company reads you to judge a market it cannot visit. GullySales runs it monthly, in the languages your trade actually reads.
In one paragraph
Personal branding for a business or country head is the visibility of the person who carries a market. A distributor in your territory hears something about you and then checks it, while a parent company reads you to judge a market it cannot visit. GullySales runs it monthly, in the languages your trade actually reads.
Also written for
Business head, Country head, Regional head, Zonal head.
For business heads, country heads and regional heads
Where it usually goes wrong, and what we would do.
“The market decides on WhatsApp and confirms on Google”
A dealer in Rajkot asks two other dealers about you before he asks for a price list. By the time he searches your name he has half decided, and the search either settles it or unsettles it.
“A country head is read in two directions”
A head office in Stuttgart wants evidence that the market is understood. The trade here wants somebody who knows why a Tamil Nadu order behaves differently from a Punjab one. One profile has to hold both readings.
“What you actually run is invisible from outside”
Your title says head. It does not say whether you run three plants, a distribution network across four states, or a sales team of six with an ambitious designation.
“Regional trade press still sets reputation in your market”
The business daily in the state language, the association newsletter, the two people everyone at the exhibition listens to. None of that is reached by a post written for a national audience.
What we do
What we deliver for business heads, country heads and regional heads.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A profile written in the market's own terms
The territory named district by district where that matters, the products, the channel you run, and the years you have spent in this trade. No head office vocabulary.
Result: A distributor recognises his own business in your first paragraph.
The monthly call, taken between market visits
An hour on the road or after a review, usually about a town where the business turned or a dealer who walked. That call is the month's raw material. Give it up and the spend is wasted, because a dealer can hear a copywriter at fifty paces.
Result: Content out of your week rather than out of a template.
Material in the language the trade reads
Kannada, Marathi, Tamil, Hindi, whichever your dealers use in their own WhatsApp groups, written properly instead of machine translated.
Result: Your name travels in the groups where the trade talks.
Trade press and association placement
A short biography, a photograph and the subjects you can comment on, offered to the regional business press and to the industry association your buyers belong to.
Result: Coverage where your dealers already read.
A version written for head office
The same person, explained to a parent company or an investor who has never visited your market, with the structure of the trade set out as background.
Result: Your market case is half made before the quarterly review starts.
Your area managers given names
Profiles for the managers who actually meet dealers, so the network knows more than one person at your company.
Result: The territory holds when you are transferred.
How the result is measured
- Enquiries that name you or came through your profile
- Searches for your name, from Search Console
- Profile views and connection requests from your industry
- Speaking invitations, press enquiries and podcast requests
- Posts published against posts planned, and what held up the rest
Recorded as a baseline before work starts, then reported every month against it.
How it works
From your first message to the first monthly report.
No open-ended retainer. Each step has a point in time and something you receive.
01 · Day 1
Free audit call
45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
02 · Within a few working days
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.
03 · Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.
04 · Month 1
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
05 · Every month
Report against the baseline
What moved, what did not, and what changes next, in plain words.
06 · Month 3 to 6
Renew on the numbers
The term ends and you decide whether to continue from the results. No twelve-month lock.
How the work runs for business heads, country heads and regional heads
- 1
Work out whether this is even your bottleneck
The audit call covers how enquiries reach you today. Plenty of owners come asking for this and leave with a report saying the company's own site is the weaker link, and that comes first.
- 2
Search your own name with you
We look at what a buyer sees today: every profile, old listing and photograph. Some of it you will want taken down, and some of it only you can take down.
- 3
Agree what you will and will not say
The subjects you know cold, the ones that belong to your clients, and the lines your regulator or association draws. Written down before anything is published.
- 4
Rebuild the profiles
The bio page, LinkedIn and the directories that matter in your field, done once and done properly.
- 5
The monthly rhythm
Interview, drafts, your approval, publication. The interview is the only part that needs you, and it is the part that cannot be skipped.
- 6
Hand it over
The subject list, the drafting notes and the calendar are yours. Plenty of owners keep it running themselves after a few months, and that is a fair outcome.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every monthly report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No lock-in, no guarantees we cannot keep
Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
The offer
Start with a free audit of how you sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 45-minute call with the person who will do the work
- A written, scored report on the six places orders leak, within a few working days
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
My dealers are not on LinkedIn at all.
Head office wants one global voice. Can I publish separately?
I move to a new region every two or three years.
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
C-suite and senior leaders
Personal branding for the rest of the c-suite and senior leaders.
- Board members and independent directors
- CEOs and managing directors
- CFOs and finance heads
- Chief product officers and product leaders
- Chief revenue officers and sales heads
- Chief strategy officers
- CHROs and HR leaders
- CIOs and IT leaders
- CMOs and marketing heads
- COOs and operations heads
- CTOs and engineering leaders
- Vice presidents and senior vice presidents
Or start from personal branding.