Personal branding · Investors
Personal branding for investors.
Founders choose an investor on reputation and on how that investor behaves. The profile explains your thesis, your process and how you work with a company after the cheque.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What is particular to this field
What changes when the field changes.
The thesis is public
Sectors, stage and what you look for are stated clearly, so the right founders approach.
Regulated activity is handled carefully
Offers to the public and fund promotion fall under securities rules. We write explanation and thought leadership only.
Portfolio mentions need consent
Companies are named only with their agreement and the facts are confirmed before use.
Fund and investment promotion rules differ by registration, so check with your own adviser before publishing.
Professions
Choose your profession in investors.
Your brief
Tell us your profession in investors and what you want to be known for, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.