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GullySales

CT scan centres · Healthcare

When a CT request is urgent, the centre that answers first gets the scan.

A physician sees a patient with a persistent cough and orders a chest CT. Her son rings the first centre on the list and asks one thing. Can she come today? A centre that says yes, with a time, gets the scan. One that says call back after lunch does not.

A 90-minute audit call and a written, scored report. Turnaround, reporting and term are agreed in writing after the audit.

A radiology technologist explains a CT examination before the procedure

In one paragraph

CT is ordered in a hurry. The doctor wants an answer today, and the family rings centres until one gives a time. Marketing puts your centre in front of the physicians, chest specialists and surgeons who order. Sales is the quick call, the confirmed slot and the report that comes back when it is needed. GullySales handles the answering routine and the referrers.

CT is quicker than MRI and less planned. Orders come from physicians, surgeons and emergency departments, often the same day, and patients arrive worried. Centres lose scans in three ways. The answer is slow. A patient does not know whether to fast or bring earlier films. And hospitals that do CT in-house win the referral by convenience.

How buyers decide

How CT scan centres are chosen.

The ordering doctor is the first filter, but urgency makes the patient a second one. Families ring several centres in a row and take the first that can give a time. They ask about preparation, whether contrast is used, how long it takes and when the report will be ready.

Referrers cluster. Physicians, pulmonologists, surgeons, oncologists and emergency departments send most CT scans, and each wants a centre that handles them quickly and reports clearly. Radiologist availability and report clarity decide whether a referrer returns.

Hospitals and insurers form a second market. A hospital that outsources CT or a TPA that lists centres is looking for rate, equipment, reporting capacity and reliability. The paperwork between the meeting and the listing is where deals stall.

The problem

What usually goes wrong for CT scan centres.

What owners tell us on the first call, in their words.

  • “The urgent caller is told to ring back”

    A family needs a scan today. The person at the counter cannot confirm a slot, and the family moves to the next centre.

  • “Patients do not know how to prepare”

    Whether to fast, whether contrast is used and what to bring are unclear. Patients arrive unprepared and the scan is delayed.

  • “Referring doctors do not know our turnaround on reports”

    A physician needs to know when the report will be back. Nobody has told the clinic, so the scan goes to a hospital that does.

  • “Hospitals with their own CT win by convenience”

    A hospital keeps scans in-house because outsourcing feels like extra work. The centre has never made it easy.

  • “Cash and insurance patients get different answers”

    The caller asks whether the scan is covered. Two people give two answers, and the family loses confidence.

  • “Radiology reports are good and nobody knows”

    Referrers judge a centre by the report. They have rarely been shown a sample or told who reports.

What we do

What we do for CT scan centres.

Everything included for CT scan centres, and the result each part is there to produce.

  1. A quick-answer routine

    A written sheet and an answering routine inside the hours agreed with you, so an urgent caller hears a time, a preparation note and the price.

    Result: The urgent caller is not sent to another centre.

  2. Preparation pages and messages

    Plain pages and a confirmation message for each common scan, covering fasting, contrast, what to bring and how long it takes.

    Result: Patients arrive ready and scans start on time.

  3. A sample report and a referrer sheet

    A one-page sheet showing equipment, reporting radiologists, how reports are sent and a sample report for referrers to see. Any arrangement beyond this is a matter for you and your own adviser.

    Result: Referrers can judge the centre before they send.

  4. A routine for hospitals and nursing homes

    A simple offer, a named contact and a follow-up for the hospitals that could outsource CT.

    Result: Outsourcing becomes easy to say yes to.

  5. Insurance answers in one place

    A written sheet saying which insurers and TPAs the centre works with and what to bring.

    Result: The coverage question is answered once, correctly.

  6. A report against the baseline

    Enquiries by source and scan, urgent calls answered, slots booked, referrers active, against the baseline taken before work starts.

    Result: You can see whether the marketing brought scans.

How the result is measured

  • Enquiries by source and scan
  • Urgent calls answered and booked
  • Scans started on time
  • Referrers sending scans
  • Hospital and nursing home accounts

Recorded as a baseline before work starts, so every later report has an honest comparison.

Worth a page and a campaign of their own

Chest and HRCT scans · CT abdomen and pelvis · CT of the head and sinuses · CT angiography · Oncology follow-up scans · Emergency and urgent referrals · Cashless and insurance scans · Hospital and nursing home outsourcing

Priority campaigns

Campaigns for what CT scan centres most want to sell.

Each one planned around when your buyers decide, and measured against the baseline.

  • Post-viral chest imaging

    Outreach to physicians and pulmonologists on HRCT and follow-up chest scans, with slots available at short notice.

    Result: The clinics that order chest scans know your centre.

  • Cancer follow-up scans

    Outreach to oncology clinics with a clear scan-and-report routine for patients on treatment.

    Result: Follow-up scans are booked with you.

  • Urgent referrals

    A route for physicians and emergency departments to reach a person quickly, with a dedicated number for referrers.

    Result: A doctor with an urgent request reaches someone who can confirm a time.

  • Corporate and executive health

    Packages that include CT where indicated, with the logistics laid out.

    Result: Offices have a ready proposal.

Beyond search

Where we reach buyers of CT scan centres, beyond Google.

Search matters, but it is rarely the only way this industry's buyers find a supplier.

  • Physicians and chest specialists

    The doctors who order most CT scans, reached with a sheet and a follow-up.

  • Surgeons and oncologists

    Specialists who need scans before and after treatment.

  • Small hospitals and nursing homes

    Facilities without CT, offered a simple outsourcing route.

  • TPAs and insurers

    Empanelment tracked application by application.

Who it is for

This is written for these CT scan centres.

  • Standalone CT scan centres
  • CT units in diagnostic centres
  • CT units in nursing homes and small hospitals
  • Chest and HRCT imaging centres
  • Cardiac CT and angiography centres
  • 24-hour or extended-hours CT services

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. 01 · First

    Free audit call

    90 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.

  2. 02 · After the call

    Written, scored report

    Six areas scored, fixes ranked by return and cost. If you want our help, the scope, the fee and the reporting come with it, in writing.

  3. 03 · Before work starts

    Baseline recorded

    Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.

  4. 04 · After the baseline

    The first fix goes live

    Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.

  5. 05 · As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. 06 · At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the work runs for CT scan centres

  1. 1

    Listen to how urgent calls are handled

    The free audit call traces where calls come from, who answers and what an urgent caller hears.

  2. 2

    Fix the quick answer and the preparation

    A call sheet and preparation messages.

  3. 3

    Show referrers the centre

    A sheet with equipment, reporting and a sample report.

  4. 4

    Make outsourcing easy for hospitals

    A simple offer and a follow-up.

  5. 5

    Report on scans, not activity

    A report on urgent calls, scans booked and referrers active, against the baseline taken before anything changed.

Proof

What happened when owners fixed this.

Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.

All case studies
  • Chord Road Hospital

    Situation
    Patients who knew the hospital trusted it. Patients who searched for a department or a treatment in the area did not find it.
    What we did
    • Website rebuilt around patient needs
    • Search visibility
    • Social media on a schedule
    • Review management
    Result
    • Organic traffic increased 60% within six months
    • Online appointment bookings increased 40%
    • Social following grew 45%, and engagement on it rose 70%
    Read the case study
  • Nanda Arthritis and Rheumatology Center

    Situation
    There was no website, so a patient looking for a rheumatologist had no way to learn about the centre. Enquiries were few, and the ones that arrived came by word of mouth.
    What we did
    • A website for patients
    • Search work
    • Google Business and reviews
    • Lead capture and advertising
    Result
    No numbers were recorded for this engagement. The work is described in full in the case study.
    Read the case study

Also worked with

Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Engagement options

Ways to work with us.

Pick the size of commitment that fits. Every option starts with the free audit.

  1. Option 1

    The audit on its own

    A 90-minute call and a written, scored report. It says honestly whether you need outside help, and many fixes are ones your own team can make.

  2. Option 2

    One fix, scoped

    Start with the fix the audit ranks first, such as reply time or follow-up. The fee is in writing before anything starts.

  3. Option 3

    An ongoing programme

    We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.

  4. Option 4

    Guidance for your own team or agency

    We plan, brief and check the work of your in-house team or current agency, instead of replacing them.

The offer

Start with a free audit of how you sell.

It is useful on its own, whether or not you hire us.

What you receive

  • A 90-minute call with the person who will do the work
  • A written, scored report on the six places orders leak
  • Every fix ranked by what it returns and what it costs
  • The one thing to do first, and why
  • An honest line on whether you need outside help at all
  • If you do, the scope and the fee in writing

No invoice. No obligation. No sales script.

How the audit scores you: the Order Leak Framework

Book your free audit

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We use your details only to reply to this enquiry. See the privacy policy.

FAQ

Questions CT scan centres ask before they call.

Not here? More answers, or ask on WhatsApp.

Is there anything we should avoid saying about CT?
Radiation is a worry for many patients, and rules on health advertising differ and change. State the facts plainly, avoid claims of being the safest, and let your adviser confirm the wording.
Can we pay clinics for referrals?
Referral payments are restricted under medical council rules. We take no part in them. We build the route that is allowed: a clear sheet, a named person to call and a follow-up.
What about equipment licensing?
Radiation equipment is licensed by the regulator, and that is entirely your responsibility. We do not advise on it, and we do not market anything your licence does not cover.
Will you see patient images?
No. Images and reports stay in your systems. Images and reports stay in your systems and we never see them. We use counts and the contact details you share, with patient consent.
Can we compete with hospitals that do CT in-house?
Hospitals that do their own CT usually do not reach every doctor in the area. We target the clinics and smaller hospitals that must send scans out, and make the sending easy.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped in the free audit and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after the audit, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
Fixes to reply time, follow-up and your Google Business Profile are the quickest to show, because the enquiries already exist. Ads can follow soon after follow-up is in place. SEO and content take longer. How long each takes depends on your business, and the audit tells you which applies to you. Nothing here is guaranteed.
Who will actually do the work?
The person you meet on the audit call. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
For the audit, last month's enquiries in any format and 90 minutes with whoever handles them. After that, access to the accounts the work touches, such as the website, Google Business Profile or CRM, and time for the review meetings.

Your next practical step

Get a free audit of how you sell, and a scored report of where the work is.

90 minutes. A written, scored report. No invoice and no obligation.