Audiology clinics · Healthcare
Doctors send hearing tests to the audiologist they trust, so be the one they name.
A paediatrician is worried that a two-year-old is not speaking. He wants a hearing test and a clear report within the week. He sends the family to the audiologist whose clinic he has visited and whose reports he finds easy to read.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
In one paragraph
Audiology clinics do hearing tests, newborn screening and balance assessments, mostly on a doctor's request. Marketing makes the clinic known to ENTs, paediatricians and schools. Sales is the booking, the clear explanation of results and the route from test to treatment. GullySales handles the referrer outreach and the follow-up after a test.
Audiology is a clinical service with a quiet market. Most patients are sent by a doctor, a school or an employer, and they choose a clinic on its equipment, its audiologist and its reports. Clinics lose business to doctors who never heard of them, to results that are hard to explain, and to patients who are tested and then not followed up.
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How buyers decide
How audiology clinics are chosen.
Referrals decide most appointments. ENT surgeons, paediatricians, neurologists, schools and employers send people for hearing tests, newborn screening and balance assessments. They remember the audiologist who explains results clearly and sends a report that can be used.
Patients and families add their own checks. They look for the audiologist's qualification, the equipment, the child-friendliness of the clinic and whether a result will be explained honestly. Parents of infants are particularly anxious.
A test is not an end. Some patients need a hearing aid, a further assessment or therapy. Clinics that make the next step easy and keep contact win loyalty, and those that say here is the report lose the patient.
The problem
What usually goes wrong for audiology clinics.
What owners tell us on the first call, in their words.
“Doctors do not know we exist”
An ENT sends patients to the audiologist at the hospital he trained at. This clinic has never introduced itself.
“Reports are accurate and hard to read”
A referrer receives pages of numbers and cannot tell what to do. The next patient goes elsewhere.
“A newborn or child test goes unexplained”
Parents are told the result in a few words. They leave anxious and unsure about the next step.
“Patients are tested and then not followed up”
The report says hearing loss. The family does not know what to do and nobody calls.
“Schools and employers want screening and get no proposal”
Interested institutions ask once and are never followed up.
“Tinnitus and balance patients are treated as an afterthought”
They search for answers and find none on the clinic's pages.
What we do
What we do for audiology clinics.
Everything included for audiology clinics, and the result each part is there to produce.
A sheet and a visit for referring doctors
A one-page sheet on what the clinic tests, how reports are written and how a referrer hears back, with a visit planned for each ENT and paediatrician in reach.
Result: Doctors know the clinic and its reports.
A report that is easy to use
A short layout for reports that gives the referrer the result, the meaning and the suggested next step on one page.
Result: A referring doctor can act on the report.
A parent-friendly explanation
Plain words and a short follow-up for parents of infants and children after a test.
Result: Parents leave understanding the result.
A route from test to treatment
A written path for patients who need an aid, therapy or further assessment, with a call to the family a few days later.
Result: Patients move from report to action.
A school and workplace proposal
A proposal for screening programmes with a follow-up that the first meeting never gets.
Result: Institutions hear back and decide.
A report against the baseline
Referrers sending patients, tests booked, patients moved to treatment and screening proposals won, against the baseline taken before work starts.
Result: You can see whether outreach produced tests.
How the result is measured
- Referrers sending patients
- Tests booked by source
- Patients moved to an aid or therapy
- Screening proposals won
- Reports acted on by the referrer
Recorded as a baseline before work starts, so every later report has an honest comparison.
Worth a page and a campaign of their own
Audiometry and routine tests · Newborn and infant screening · Assessment for children with speech delay · Tinnitus and balance assessment · Occupational hearing screening · School screening programmes · Hearing aid trials and referral · Reports for ENT doctors
Priority campaigns
Campaigns for what audiology clinics most want to sell.
Each one planned around when your buyers decide, and measured against the baseline.
Newborn screening awareness
Pages and messages for parents and maternity centres on infant hearing tests.
Result: Parents know where to go for an early test.
Referrer lunches
Short briefings for ENT doctors and paediatricians on what the clinic offers.
Result: Doctors who have met the audiologist refer.
School hearing screening
A programme with a route from screening to clinic.
Result: Children with a problem are seen.
Workplace hearing conservation
A proposal for factories and noisy workplaces on hearing screening.
Result: Employers have a ready programme.
Beyond search
Where we reach buyers of audiology clinics, beyond Google.
Search matters, but it is rarely the only way this industry's buyers find a supplier.
ENT surgeons
The doctors who most often need a hearing report.
Paediatricians and neonatologists
Doctors who worry about speech and infants.
Schools and day-care centres
Places where hearing problems appear.
Factories and noisy workplaces
Employers with hearing conservation needs.
Who it is for
This is written for these audiology clinics.
- Standalone audiology and speech clinics
- Audiology departments in hospitals
- ENT clinics with in-house audiology
- Paediatric audiology and newborn screening services
- Industrial and occupational hearing services
- Audiology clinics with vestibular testing
Not for
It is not the right fit if.
- You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
- You need enquiries by next week and have nobody to answer them.
- You want posts and reach reported, not enquiries and orders.
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is reply time, a follow-up sequence, the page buyers land on or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the work runs for audiology clinics
- 1
Listen to how patients and referrers find the clinic
After the first conversation we trace where tests come from and where patients stop.
- 2
Make the report and the explanation easy
A report layout and a plain-words follow-up.
- 3
Introduce the clinic to doctors
A sheet and a visit for each.
- 4
Move patients from test to treatment
A written path and a follow-up call.
- 5
Report on tests and treatment starts, not activity
A report on referrers, tests and patients moved to treatment against the baseline taken before anything changed.
Proof
What happened when owners fixed this.
Real clients, the work we did, and the result as it was recorded. Where no number was recorded, none is claimed.
Nanda Arthritis and Rheumatology Center
- Situation
- There was no website, so a patient looking for a rheumatologist had no way to learn about the centre. Enquiries were few, and the ones that arrived came by word of mouth.
- What we did
- A website for patients
- Search work
- Google Business and reviews
- Lead capture and advertising
- Result
- No numbers were recorded for this engagement. The work is described in full in the case study.
Also worked with
Chord Road Hospital · Curtain Label · Difesa Security Services · Felicity Inn · Hands On CSR · Implevista · Kambar Group · Kalessi · Kerur Pain Clinic · LL Trust · Lucky Deals · Natural Gases · NavaShakthi Souhardha · NewCom Logistics · Proton Technical Services · SB Engineering · Shakthi Foundation · Shakthi Group · Urbanest · Insyde Studio · Venkateshwara Laser Tech · Vivara Studios
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with your brief and a conversation.
Option 1
The conversation on its own
A call after you send your brief. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix that matters most, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions audiology clinics ask before they call.
Not here? More answers, or ask on WhatsApp.
Can we advertise our services?
Can we pay doctors for referrals?
Do you see patient test results?
How do we reach schools?
Should we sell hearing aids too?
How much does it cost?
How long is the contract?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
Part of Healthcare. See the other industries in the sector.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.