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Industrial boiler manufacturers · CRM

Keep every proposal, site visit and plant contact in one record.

A CRM for a boiler maker is a single record of each plant, its contacts, the site visits made and the stage of every quotation. GullySales works on setting up the fields, stages and habits so proposals stop going quiet without anyone noticing.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of industrial equipment manufacturers at work in India

What CRM means

A CRM is the record where every enquiry, call and quote is kept against a customer, replacing separate notebooks, spreadsheets and memory. GullySales sets up or cleans an existing CRM and reports from it by enquiry outcome rather than by activity logged.

Last updated 18 Oct 2026.

For industrial boiler manufacturers

Where it usually goes wrong, and what we would do.

  • “A long sale lives across several people and a long stretch of time”

    A boiler quotation passes through an engineer's site visit, a revised proposal, a reference plant visit and a purchase decision. Without one record, each person remembers a different part and nobody knows where the plant stands.

  • “The record must hold technical details”

    Steam requirement, pressure, present fuel, fuel wanted and the plant's shutdown months shape every conversation. A CRM built for generic sales has no place for them, and the facts end up in a spreadsheet nobody else opens.

  • “Service and sales need to see the same plant”

    A plant that called about a tripping boiler may be planning a second line. If the service desk and the sales desk keep separate lists, the sales team learns of the second line from a competitor.

  • “A tool the team avoids is worse than a notebook”

    Entering a dozen fields after each call will not last. A short record with the stage, the next step and a date is more likely to be kept than a long form that nobody completes.

What we do

What we deliver for industrial boiler manufacturers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Proposal stage list

    Stages from first enquiry through site visit, proposal, reference visit, negotiation, order and handover, with a plain meaning for each.

    Result: Everyone on the team uses the same names for where a proposal stands.

  2. Plant record fields

    Fields for steam requirement, pressure, fuels, shutdown months, consultants involved and reference plants shown.

    Result: A salesperson opening a plant sees the technical context at a glance.

  3. Next step and date on every record

    A rule that no open proposal is without a written next step and a date for it.

    Result: A list of proposals with no next step can be pulled at any time.

  4. Shared view for sales and service

    A single plant record that shows past service calls, spares bought and open enquiries beside the sales history.

    Result: The sales team sees a plant's service history before a call.

  5. Setup and short training

    Configuration of the tool you choose, an import of existing proposals and a session with your sales and service staff.

    Result: Your existing quotations sit in the record from the first day of use.

How the result is measured

  • Enquiries logged in the CRM
  • Data completeness
  • Reports generated from CRM data

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these industrial boiler manufacturers.

  • Packaged steam boiler makers for process industries
  • Solid fuel and biomass boiler makers
  • Oil and gas fired boiler makers
  • Thermic fluid heater makers
  • Waste heat recovery boiler makers
  • Hot water boiler makers for hospitals and hotels
  • Boiler retrofit, tube replacement and spares firms
  • Fluidised bed and large industrial boiler specialists

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the CRM work runs

  1. 1

    Map the sales process

    We record how a deal actually moves from enquiry to close in your business today.

  2. 2

    Configure stages and fields

    The CRM's pipeline and fields are built to match that process exactly, not a generic template.

  3. 3

    Set up automations

    Reminders, assignment rules and follow-up triggers are configured so routine steps happen without manual effort.

  4. 4

    Test with real deals

    We run the configuration against actual current deals to catch gaps before the whole team relies on it.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Which CRM should a boiler maker use?
Whichever your team will keep updated. We have no preference between ordinary tools in use in India, and we choose by how well the stages and technical fields can be set up.
Can we import our old proposals?
Yes, from a spreadsheet or a list, as far as the data is clean. We tidy duplicates and set a stage for each, so the record starts with the quotations you actually have open.
Who owns the data?
You do. The plant records, contacts and proposal history stay in your account, and we ask for access only to set it up and to help your team.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.