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GullySales

Ceramic tile manufacturers · WhatsApp marketing

Reach dealers, contractors and builders on the app they already answer first.

WhatsApp marketing for a tile maker means sending dealers, contractors, designers and builders new series, room images and dispatch updates on the channel they already read. GullySales sets up the lists, the messages and the permissions, and asks you to check the platform's current rules.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

A builder and supervisor inspect paving blocks in a materials yard

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 18 Oct 2026.

For ceramic tile manufacturers

Where it usually goes wrong, and what we would do.

  • “Dealers answer WhatsApp before email”

    A dealer in a busy shop sees a picture and a line on the phone between customers. A new series sent as three room images and one price band line is read, where an email is not.

  • “Contractors share what they receive”

    A mason who gets a clear card on fixing your tile forwards it to others in the trade. That forwarding is word of mouth carried by a message.

  • “Builders want dispatch updates in writing”

    A site manager waiting for a lot wants a message with the vehicle, the quantity and the arrival. A written update on the same app the site uses avoids phone tag.

  • “A broadcast to everyone annoys everyone”

    A new series announced to dealers, designers and homeowners in one message suits none of them. Separate lists by buyer type, with permission, keep each message useful.

What we do

What we deliver for ceramic tile manufacturers.

The work available for this need. We agree the deliverables and responsibilities for your engagement in writing.

  1. Separate lists by buyer type

    Dealers, contractors, designers and builders kept as distinct lists, each with the permission of the person on it.

    Result: Each group receives only messages meant for it.

  2. Launch message set

    Room images, a price band line and a sample board request for each new series, ready for officers and dealers to send.

    Result: A launch reaches dealers as one clear message.

  3. Dispatch and credit update templates

    Short messages for vehicle details, delivery and payment reminders, worded politely.

    Result: Dealers and builders get the same plain update each time.

  4. A business profile and catalogue

    A WhatsApp Business profile with the series listed and a link to the dealer locator.

    Result: A new contact sees your range and finds a dealer from the chat.

  5. A reply owner and hours

    A named person for incoming messages, and a note of when replies are given.

    Result: A message never lands in an unmanaged phone.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

What to capture or send

WhatsApp messages that fit a tile showroom's day.

New series launch
A room photograph, the sizes and the finish, sent to dealers who agreed to receive launches, with the officer's name for orders.
Dispatch update for a builder
Truck, date and quantity, sent in writing so the site manager can plan unloading and the store can count boxes.
Shade and lot note
The lot code and a photograph in daylight, sent with the dispatch to set expectations.
Credit or payment reminder
A polite message from the accounts desk that states the amount and invoice, kept apart from sales news.
Designer sample update
Where the box is, when it arrives and what is inside, with a photograph of the packed sample.
Opt-in request
A short note asking if the contact wants launch news, with the reply logged against the number.

Who it is for

This is written for these ceramic tile manufacturers.

  • Wall tile manufacturers for bathrooms and kitchens
  • Floor tile manufacturers for homes and offices
  • Parking and outdoor tile makers
  • Digital print ceramic tile producers
  • Regional makers selling through dealers in a few states
  • Makers focused on export buyers
  • Producers supplying builders and developers directly
  • Plants in tile clusters selling to traders and exporters

Not for

It is not the right fit if.

  • Your dealers have not agreed to receive launch messages, and sending them would risk blocks.
  • Nobody is assigned to read replies, and a dealer asking about stock would wait with no answer.

Before you decide

Agree the work. Know how to judge it.

WhatsApp marketing for ceramic tile manufacturers: use these checks to prepare, choose the scope, and review what changes.

Bring the right evidence

Describe how the contact list was collected, what people asked to receive, and which messages are currently sent. Include opt-outs and replies when reviewing campaign performance.

Make the scope clear

Agree the audience, message purpose, sending system, and response owner. Separate promotional communication from order or service updates, and check current platform requirements before launch.

Check the work in use

Test the message with a small appropriate audience before wider use. Check links, reply handling, opt-outs, and whether the response leads to a relevant conversation or order.

Know when to change course

Do not use an unexplained contact list as a shortcut to demand. If recipients do not expect the message, resolve the permission and relevance questions before sending.

These are discussion points, not a fixed package. GullySales confirms the deliverables, responsibilities, fee, and term in writing after reading your brief and speaking with you.

How it works

How the whatsapp marketing work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Conversation review and priorities

    You share relevant chats and explain where enquiries stall. We agree which questions belong in the first scope and record the available baseline before changes begin.

  2. 2

    App or API decision

    We compare your reply needs with the current setup. You approve the route, including any separate API setup work, before committing to provider costs.

  3. 3

    Contact and content approval

    Your team confirms which contacts have permission and approves the replies. Clinics and other regulated organisations arrange their own compliance review before messages are used.

  4. 4

    Routing and record agreement

    The person responsible for sales confirms ownership rules and required CRM fields. We identify any wider CRM work that needs a separate scope.

  5. 5

    Testing and release approval

    Test conversations check the reply path and human takeover. You approve release after reviewing the messages and sample records.

  6. 6

    Outcome review and changes

    We review unanswered questions and recorded outcomes against the baseline at the agreed reporting points. Changes to replies or routing return to your nominated approver.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Do we need permission to message dealers?
Yes. Message people who have agreed to hear from you and give them a way to stop. Check the platform's current rules before any bulk sending.
Should officers use personal numbers?
Use a business number so the dealer relationship stays with the company when an officer moves.
Can WhatsApp take orders?
It can record an enquiry or a request, but your order and credit process should stay in your own system. We link the two so nothing is lost.
Should builders and dealers be on the same list?
No. A dealer wants launches, schemes and stock; a builder wants dispatch and shade notes. A shared list gives each group messages that do not concern them, and they stop reading.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.