Coworking space rental · Social media
Show the people and the work, so a stranger can picture a desk of their own.
Social media marketing for a coworking space is the use of posts and short videos to show what working there is like, so followers visit. GullySales works on what to post, who appears in it and how each post leads to a booked tour.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What social media means
Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.
Last updated 18 Oct 2026.
For coworking space rental
Where it usually goes wrong, and what we would do.
“The feed sells the community more than the furniture”
A picture of a desk is the same everywhere. A picture of a member demo, a founder meetup or an evening session shows something a competitor cannot copy. Visitors want to know who they will sit beside.
“Members must agree before appearing”
A member working in the background of a post is still a member. Ask in writing before photographing or naming anyone, and keep the permission on record. A space is a shared room, and its members expect privacy.
“LinkedIn reaches founders, Instagram reaches freelancers”
A founder looking for a cabin reads a company post on LinkedIn and checks the profile. A freelance designer scrolls Instagram for a space that looks inspiring. One message pasted on both platforms fits neither.
“A post with no next step is a missed tour”
A space may share a nice photograph and stop. The caption can say which plan is open, what the cabin holds and how to book a visit, with a link that works on a phone.
What we do
What we deliver for coworking space rental.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A content plan built on your members
Post types such as a member introduction, an event recap and a behind-the-desk look, each with a written consent step.
Result: You hold a plan of post types and a consent record.
A LinkedIn and Instagram split
Separate messages for founders and for freelancers, with the same booking path under each.
Result: Each platform has its own style and one clear link.
An event announcement routine
A template for announcing community evenings and workshops, with a booking link and a reminder post.
Result: Each event has an announcement and a reminder ready to send.
A comment and message reply routine
Named people who answer comments and direct messages, with short replies and a hand-off to WhatsApp or a tour slot.
Result: Messages are answered by a named person.
A tracking link on every post
A link that records whether a post led to an enquiry or a tour booking.
Result: You can tell which posts brought visitors.
How the result is measured
- Posts published
- Engagement rate
- Enquiries from social profiles
Recorded as a baseline before work starts, so every later report has an honest comparison.
Posts and pieces to plan
Plan posts that show the people and the work in the space.
- Member introduction
- A short post on a member's work and what they do in the space. Needs that member's written agreement and a review before posting.
- Event at the space
- A meetup or workshop announcement with a booking link, followed by a photo set from the event with attendees' consent.
- A day in the space
- A reel from opening to closing showing desks, the pantry and the meeting room, with the price page linked below.
- New plan or cabin available
- A post with a photograph of the available cabin and the seats, aimed at LinkedIn founders and teams.
- Community noticeboard
- A post sharing a member's launch or achievement, with their permission, showing a living community to a future member.
Who it is for
This is written for these coworking space rental.
- Freelancers and independent professionals on hot desks
- Early-stage startups on dedicated desks and small cabins
- Remote employees of companies with no local office
- Small consulting, design and software teams on private cabins
- Companies using meeting rooms and day passes occasionally
- Chartered accountants, advocates and other professionals sharing space
- Corporate satellite teams that need a quiet city base
- Operators running several centres in one city
Not for
It is not the right fit if.
- You have no member who would agree to appear, and no way to ask.
- Nobody is assigned to answer a message from a post, and each one would wait.
- The space has no events or community yet to show.
How it works
How the social media work runs
The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.
- 1
Confirm audience, platforms and access
We note which platforms your buyers use and check that the pages sit under your own business accounts, with you as owner and us as added roles.
- 2
Review the current presence
We read the existing pages, the posts that drew replies and the gaps in posting.
- 3
Build the calendar
Themes, formats and dates are set out for your approval, with space for offers and news.
- 4
Create, approve and publish
Posts are made, approved by you and scheduled. Replies to the public are handled in your voice.
- 5
Record enquiries and adjust
Enquiries are logged against the post or platform where they began, and the mix changes to follow what brings them.
Where this fits
Three pieces of sales work, in this order.
This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.
Step 1
Sales audit
Find where deals are being lost and what to fix first.
Start here if you cannot say where orders are lost.
Step 2 · you are here
Sales process design
One written way to sell, from first enquiry to repeat order.
Start here if every salesperson sells differently.
Step 3
Sales management
A target, a review routine and someone who owns the number.
Start here if the team has targets and no routine.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Do we need to post every day?
Can we show members working?
Should we run paid posts?
Do we post members' laptops or screens?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for coworking space rental
Everything else we would do for you.
Closest to this: content and social
Also for coworking space rental
Or start from the overview: sales and marketing for coworking space rental.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.