Granite quarry companies · Social media
Post the stone as a buyer would want to see it, and let the yard speak.
Social media for a granite quarry means showing blocks, faces and yard activity to a trade audience that includes processors, agents and fellow quarry owners. GullySales works on a photograph routine, a short list of post types and a way to turn a comment into an enquiry.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What social media means
Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.
Last updated 18 Oct 2026.
For granite quarry companies
Where it usually goes wrong, and what we would do.
“The audience is a handful of buyers, not a crowd”
A quarry post does not need wide reach. It needs to reach the purchase heads and agents already in the trade. Posts naming the colour and the block size serve that narrow audience better than general stone pictures.
“A dull pit photograph undersells a good block”
A phone picture taken in shade, with no scale and a dusty face, makes a fine colour look flat. A wetted face in daylight with a ruler or a person beside the block lets a viewer judge the stone.
“Comments and messages go unanswered”
A buyer who asks the colour name in a comment and waits has already gone elsewhere by evening. Someone has to be named to watch the messages and reply with the stock sheet.
What we do
What we deliver for granite quarry companies.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Post types for a quarry
A short list of post formats: new block, colour close-up, loading day, cut tile and yard view.
Result: The yard supervisor knows what to photograph next.
Photograph routine
A phone guide for lighting, wetting the face, scale and angle, with examples.
Result: Blocks are shown fairly in every post.
Caption wording
A caption pattern that names the colour, the block size and how to enquire.
Result: Every post tells the buyer what to do next.
Enquiry handling rule
A rule for who answers messages and comments and what is sent back.
Result: Each reply carries the stock sheet and a question about quantity.
Platform choice
A view on which platforms your buyers actually use, drawn from your own enquiry sources.
Result: You spend effort where your buyers look.
How the result is measured
- Posts published
- Engagement rate
- Enquiries from social profiles
Recorded as a baseline before work starts, so every later report has an honest comparison.
Posts and pieces to plan
Posts that show the stone to trade buyers and fellow quarry owners.
- A new block, face wetted
- A photograph in daylight with a ruler or a person for scale, plus the colour name and size in the caption. Needs the supervisor to confirm the dimensions.
- Colour close-up in two lights
- Dry and wetted faces of one block side by side. Shows a processor how the stone looks polished without a sample leaving the yard.
- Loading day
- A short video of a block going on a truck, with the destination named in general terms. It shows the yard works and ships; ask the buyer before naming them.
- Cut tile from your own stone
- A polished tile beside the block it came from. Needs the cutting unit or the processor to supply the piece and the name of the block.
- Yard view after rain
- A wide shot of stacked blocks by colour. Gives an export agent a sense of how much stock you hold; keep it accurate to the day.
Who it is for
This is written for these granite quarry companies.
- Black and dark granite quarries
- Red and pink granite quarries
- Sellers to slab and tile processors
- Suppliers to export agents and shippers
- Rough block sellers to traders
- Quarries with an attached cutting unit
- Suppliers to monument and memorial makers
- Owner-run quarries on a leased hill
Not for
It is not the right fit if.
- Nobody is named to answer comments and messages, so a buyer who asks a colour name would wait and go elsewhere.
- You have no one who will walk the yard with a phone in good light, so every post would be a dull, shaded picture.
- Your lease or permit position is unsettled and you are not ready for a buyer to ask where the stone is cut.
How it works
How the social media work runs
The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.
- 1
Confirm audience, platforms and access
We note which platforms your buyers use and check that the pages sit under your own business accounts, with you as owner and us as added roles.
- 2
Review the current presence
We read the existing pages, the posts that drew replies and the gaps in posting.
- 3
Build the calendar
Themes, formats and dates are set out for your approval, with space for offers and news.
- 4
Create, approve and publish
Posts are made, approved by you and scheduled. Replies to the public are handled in your voice.
- 5
Record enquiries and adjust
Enquiries are logged against the post or platform where they began, and the mix changes to follow what brings them.
Where this fits
Three pieces of sales work, in this order.
This work sits inside sales process design, at stage 1, prospecting and lead generation. The audit comes before it, and sales management keeps it running.
Step 1
Sales audit
Find where deals are being lost and what to fix first.
Start here if you cannot say where orders are lost.
Step 2 · you are here
Sales process design
One written way to sell, from first enquiry to repeat order.
Start here if every salesperson sells differently.
Step 3
Sales management
A target, a review routine and someone who owns the number.
Start here if the team has targets and no routine.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Which platform should a quarry use?
Do we show customers' names?
Who should take the photographs?
Can we post a block before it is sold?
How much does it cost?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for granite quarry companies
Everything else we would do for you.
Closest to this: content and social
Also for granite quarry companies
Or start from the overview: sales and marketing for granite quarry companies.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.