Livestock feed suppliers · Social media
Social media for a feed shop is a notice board that farmers actually read.
Social media marketing for a livestock feed supplier uses a few channels to show stock, deliveries and shop news to farmers who already know the area. GullySales works on what the shop posts, the plan for it, and the way a post becomes an enquiry.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
What social media means
Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.
Last updated 18 Oct 2026.
For livestock feed suppliers
Where it usually goes wrong, and what we would do.
“Farmers are on WhatsApp and video, not on every channel”
A dairy farmer watches short videos and uses WhatsApp daily. A feed shop that posts on four channels and keeps up with none gains nothing, so the work begins by choosing where the farmers are.
“Stock arrival is the post that matters”
The moment a lorry of a popular brand reaches the godown, farmers want to know. A photo of the unloading and a line on the bag size and rate does more than a general greeting graphic.
“Technical claims put the shop at risk”
Posts about milk yield or growth from a feed carry rules a shop should not break. The safe post shows what is in stock, what the manufacturer has published, and how to order.
“A fitting face makes the shop trustworthy”
Farmers buy from someone they recognise. A short clip of the owner or the delivery driver at the farm gate builds more confidence than a polished stock image.
What we do
What we deliver for livestock feed suppliers.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A simple posting plan
Three kinds of post only: stock arrived, rate or offer update, and delivery day by village.
Result: The shop has a plan it can follow without a designer.
Photograph and clip guidelines
How to shoot the godown, unloading and delivery with a phone, with permission from the farmers shown.
Result: Staff know what to shoot and whom to ask first.
A farmer-friendly caption format
Captions in the local language with brand, bag size, rate and how to order.
Result: Every post tells the farmer what to do next.
A page and group set-up
The shop page, a status routine and a WhatsApp channel set up and linked together.
Result: The shop's channels point to one another and to the phone number.
A claims check list
A short list of what the shop should and should not say about the feeds it stocks.
Result: Each post can be checked against the list before it goes out.
How the result is measured
- Posts published
- Engagement rate
- Enquiries from social profiles
Recorded as a baseline before work starts, so every later report has an honest comparison.
Posts and pieces to plan
These are the posts a farmer would watch in a break at the cowshed.
- Lorry unloading at the godown
- A photo or clip with the brand and bag size named. Farmers want to know the moment a popular line arrives.
- Delivery at a farm gate with the owner's consent
- The driver and the tempo at a farm, posted with the farmer's agreement. A face the farmer recognises builds trust.
- Rate change notice
- A plain card with the new rate and the date it applies. Beats word of mouth.
- How to store feed bags in the rains
- A short clip of raised pallets and dry stacking. Practical advice from the shop, with no claim about animal output.
- Fodder available this season
- A post naming dry fodder or silage held and how to order. Timed with the local fodder gap.
Who it is for
This is written for these livestock feed suppliers.
- Cattle feed dealers serving small dairy farmers
- Poultry feed dealers for layer and broiler farms
- Goat, sheep and pig feed suppliers
- Mineral mixture and supplement traders
- Fodder and silage suppliers
- Wholesale feed distributors supplying village dealers
- Suppliers to dairy cooperatives and milk societies
- Feed traders who also sell animal healthcare products
Not for
It is not the right fit if.
- Nobody on the shop team can film or post safely, and staff are busy at the counter
- You hope to post a farmer's milk or growth results, which the shop cannot stand behind and should not claim
- No order button or number is ready to receive the replies a post would bring
How it works
How the social media work runs
The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.
- 1
Confirm audience, platforms and access
We note which platforms your buyers use and check that the pages sit under your own business accounts, with you as owner and us as added roles.
- 2
Review the current presence
We read the existing pages, the posts that drew replies and the gaps in posting.
- 3
Build the calendar
Themes, formats and dates are set out for your approval, with space for offers and news.
- 4
Create, approve and publish
Posts are made, approved by you and scheduled. Replies to the public are handled in your voice.
- 5
Record enquiries and adjust
Enquiries are logged against the post or platform where they began, and the mix changes to follow what brings them.
Where this fits
Three pieces of sales work, in this order.
This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.
Step 1
Sales audit
Find where deals are being lost and what to fix first.
Start here if you cannot say where orders are lost.
Step 2 · you are here
Sales process design
One written way to sell, from first enquiry to repeat order.
Start here if every salesperson sells differently.
Step 3
Sales management
A target, a review routine and someone who owns the number.
Start here if the team has targets and no routine.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Which channel should a feed shop use?
Can I post milk yield results from a farmer?
Do I need to post every day?
Can we thank a farmer by name in a post?
How long is the contract?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for livestock feed suppliers
Everything else we would do for you.
Closest to this: content and social
Also for livestock feed suppliers
Or start from the overview: sales and marketing for livestock feed suppliers.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.