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Music production companies · WhatsApp marketing

Use WhatsApp to send the right reel, quote and reminder where commissioners already reply.

WhatsApp marketing for a music production company is the use of the Business app or API to answer briefs, share sample links and keep a commission moving in the channel buyers use every day. GullySales sets up the profile, the quick replies and the rules on who may be messaged.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of photography and videography studios at work in India

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 18 Oct 2026.

For music production companies

Where it usually goes wrong, and what we would do.

  • “Briefs arrive on WhatsApp first”

    A producer sends a voice note describing a jingle, or a director shares a reference track. If the studio replies from a personal number with no catalogue and no greeting, the first impression is casual and the reply is easy to lose.

  • “Large audio files do not travel well”

    Full-quality tracks are heavy, and chat apps compress them. A message with a link to a private page for the sample, and the stems shared separately, keeps the quality and the studio's control.

  • “Broadcasting to contacts has limits”

    Sending the same note to every contact feels like spam and breaks the platform's rules on consent. Messages go only to people who have asked or agreed, with a simple way to opt out. Check the platform's current rules.

  • “Voice notes need a written trail”

    Feedback on a mix comes as a voice note. Without a written summary of what was asked, the next revision is built from memory and the next dispute is harder to settle.

What we do

What we deliver for music production companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Business profile set-up

    Name, description, services and link to the reels page entered on the Business app.

    Result: The profile describes the studio and links to its samples.

  2. Quick-reply set

    Ready answers for a brief, a price question, a sample request and an artist booking.

    Result: The first reply to each kind of message is ready.

  3. Sample sharing routine

    A way to send private sample links with a note on the mood and brief, rather than heavy files.

    Result: Samples go out as links the studio controls.

  4. Consent and opt-out rule

    A record of who agreed to receive updates and a plain way to stop them.

    Result: Only contacts who agreed receive updates.

  5. Feedback summary habit

    A short written recap sent after each voice-note review, confirming the changes requested.

    Result: Every revision starts from a written list.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

What to capture or send

What to send on WhatsApp, and what to keep in writing.

Brief received
A reply confirming the brief, the format and who will respond, with a request for reference tracks.
Reel link and sample
A link to a reel or a cue with the version named. Large audio goes by link, not as a heavy attachment.
Voice note summary
After a voice note, a written line stating what was agreed, so the decision survives a lost chat.
Quote sent as a document
A quote shared as a file with inclusions listed. State that the chat is not the agreement.
Revision feedback
A summary of each revision request with the version it applies to.
Opt-in for catalogue updates
A message asking whether a contact wants to hear about new tracks, sent only to people who messaged you.

Who it is for

This is written for these music production companies.

  • Film and series composers with their own studios
  • Jingle and sonic-branding houses for advertising
  • Independent artist producers and label services
  • Production music and sync catalogue owners
  • Regional-language music production companies
  • Devotional and folk music producers
  • Background score and sound-design teams
  • Music production companies that run events and live shows

Not for

It is not the right fit if.

  • Clients send briefs only by email and approve nothing in chat, so a WhatsApp route adds a second place to lose files.
  • The studio number is a composer's personal phone, and moving the thread to a shared account would lose the history.

How it works

How the whatsapp marketing work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Read the chats you already have

    We read how customers write to you, which questions repeat and where a chat goes quiet. The repeated questions decide what gets automated first.

  2. 2

    Sort the list and the permission

    Contacts who asked to hear from you are separated from numbers that only sit in a phone book. We agree the wording new contacts will see before they say yes.

  3. 3

    Choose the app or the API

    One phone and a small team can stay on the ordinary app. Several people on one number, templates or a CRM link need the API through a provider, which is its own piece of setup work.

  4. 4

    Write the replies and the plan

    The greeting, away message, saved replies and handover rule are written in your words and approved by you. The message plan and its templates follow.

  5. 5

    Connect the record and test

    Each link carries its source line and each chat lands in the CRM. We test on real phones, including a customer who asks for a person.

  6. 6

    Read the unanswered questions

    A question the first reply could not answer becomes a new saved reply or a fixed handover. Stop requests are watched too, with the number's quality rating where the API is used, since both show a message plan that has gone too far.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Do we need the WhatsApp Business API?
A small studio can start with the Business app and its quick replies. The API suits larger teams that want several people on one number, and the choice depends on your volume.
Can we send our catalogue to all our contacts?
Send only to those who have asked for it or agreed to hear from you. Check the platform's current rules and keep a record of consent so you can show it.
Can we send reels as audio attachments?
Send a link instead of a heavy file where you can. Large audio fails on some phones and eats the buyer's storage, and a link lets you see that it was opened. Share an unreleased cue only with the person who needs it, with the client's consent.
How do we keep a record of voice notes?
After any voice note that settles a point, send a written summary the same day and file it to the job. A voice note cannot be searched, and a dispute over a revision is easier to settle with a line than with a recording.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.