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Quarry equipment suppliers · Social media

Show the plant running, because a quarry owner trusts a machine that is seen working.

Social media marketing for a quarry equipment supplier is the use of video, photographs and short posts to show plant in operation to owners, operators and fabricators. GullySales plans what is posted from your installations and workshop and sets up a routine your staff can keep.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Quarry staff examine aggregate samples at a safe observation point

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Last updated 18 Oct 2026.

For quarry equipment suppliers

Where it usually goes wrong, and what we would do.

  • “A machine at work says more than a specification”

    A phone clip of a cone crusher feeding steadily, with the rated output written beside it, gives an owner something to judge. A cropped brochure photograph shows a machine at rest and leaves the question unanswered.

  • “Owners follow the operator, not the company”

    The plant operator talks to the owner every day and watches video in the same groups. A post that answers an operator's question, such as when to turn a jaw plate, gets passed along inside the unit.

  • “Posts stop when the installation team is busy”

    The best footage comes from commissioning, and that is when staff have no time to film. A simple checklist for what to capture on site solves this better than a plan to hire a videographer.

  • “Customer sites need permission”

    A plant installed for a neighbour makes a strong post, but the owner may not want the site shown. Asking at commissioning, and keeping the answer on record, protects the relationship and the post.

What we do

What we deliver for quarry equipment suppliers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Site capture checklist

    A short list of the shots to take at each installation, such as feed, discharge, screen action and the control panel.

    Result: Each commissioning produces a set of usable clips and photographs.

  2. Post plan by audience

    A plan that separates posts for owners, for operators and for fabricators, each with its own question to answer.

    Result: Every post is written for one named reader.

  3. Wear-part tips

    Short posts on how to check liners, plates and mesh, written with your service engineers.

    Result: Your engineers' advice is on record and can be reused on the website.

  4. Customer permission record

    A line in the commissioning form noting whether the site and the owner's name can be shown.

    Result: No post goes out without a recorded yes.

  5. Enquiry tracking

    A phrase or link on each post so you can see which posts bring a call about a plant.

    Result: You can tell which posts bring enquiries, not only likes.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Posts and pieces to plan

Posts that show quarry machines working and being serviced.

A crusher at work on a customer site
A short clip of the plant running with the output size named. Get the owner's permission and keep the quarry's name off if asked.
A liner change on the workshop floor
Photographs of the worn plate against the new one, with the machine model. It speaks to operators who search by part.
Commissioning day
A post on the first run of a new plant, with the engineer who did it. Owners follow the person who will come to their site.
Screen mesh and output grade
A simple post that matches mesh size to the stone sizes it makes. It is useful to an operator and shows your screen range.
A question from the yard
One question that arrives on the phone, answered in a minute of video. It brings the sales conversation into a public post.

Who it is for

This is written for these quarry equipment suppliers.

  • Jaw crusher, cone crusher and impact crusher makers and dealers
  • VSI crusher and M-sand plant builders
  • Vibrating screen and feeder makers
  • Conveyor and hopper fabricators for crusher plants
  • Wear part, liner and screen mesh suppliers
  • Washing plant and sand classifier suppliers
  • Drilling rig and rock breaker suppliers for quarries
  • Used crusher and plant dealers

Not for

It is not the right fit if.

  • You have no one at a customer site who can photograph or film, so the feed would carry only stock images of other plants.
  • You cannot get a customer's permission before posting, so every site photo would risk their trust.

How it works

How the social media work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Confirm audience, platforms and access

    We note which platforms your buyers use and check that the pages sit under your own business accounts, with you as owner and us as added roles.

  2. 2

    Review the current presence

    We read the existing pages, the posts that drew replies and the gaps in posting.

  3. 3

    Build the calendar

    Themes, formats and dates are set out for your approval, with space for offers and news.

  4. 4

    Create, approve and publish

    Posts are made, approved by you and scheduled. Replies to the public are handled in your voice.

  5. 5

    Record enquiries and adjust

    Enquiries are logged against the post or platform where they began, and the mix changes to follow what brings them.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Which platform suits a quarry equipment supplier?
Start with YouTube for plant video and WhatsApp for sharing it with owners, then add Facebook or Instagram if your buyers use them. GullySales checks where your customers watch before choosing, and checks each platform's current rules.
Do we need to post every day?
No. A few well-made posts from real installations do more than daily filler. GullySales builds a plan around the footage your team can capture, so the routine stays possible to keep.
Do owners really watch videos of crushers?
Owners and operators do, and they forward them in family and trade groups. A clip of a plant running with the output named is the closest they come to seeing it without a visit. Keep clips short and tied to a real machine.
Who should appear in the posts?
Show the engineer or fitter who does the work, with that person's agreement. Owners trust the face that will come to their site more than a logo. Keep customers' faces out unless they have said yes in writing or on the call.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.