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AI development companies · WhatsApp marketing

Use WhatsApp for quick questions, shared samples and clear next steps.

WhatsApp marketing for an AI development company means using the app to answer buyer questions, receive sample material and keep a project moving, with a clear line between conversation and broadcast. GullySales works on the first replies, the saved answers and the rules your team follows.

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Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of software development companies at work in India

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Also for AI development companies

Sales and marketing for AI development companies, the overview.

Last updated 18 Oct 2026.

For AI development companies

Where it usually goes wrong, and what we would do.

  • “Indian buyers start the conversation there”

    A founder who finds your number will message before emailing. A reply that is slow, long or full of jargon ends the interest, while a short answer that asks one clear question about the task keeps it alive.

  • “Sample documents arrive on chat”

    Buyers send photos of invoices and screenshots of their queue. Without a rule for what may be sent, a client can share personal data casually. A short, polite note on what to send and what to hold back protects both sides.

  • “A broadcast to every contact backfires”

    Buyers who asked for a proposal did not ask for promotional messages. Check the platform's current rules on business messaging and consent, and keep broadcasts to people who asked to hear from you.

  • “Your own product may be a WhatsApp assistant”

    If you build such assistants, your own channel is the proof. A buyer who messages you and gets a thoughtful, human reply learns more about your standards than any case story can show.

What we do

What we deliver for AI development companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A first-reply guide

    Short replies for the common opening questions, ending in one question about the task, written in a plain tone.

    Result: A new message gets a useful answer and a next step.

  2. Saved replies for common questions

    Answers on cost drivers, sample data, data location and the proof-of-concept offer, ready to paste and adjust.

    Result: Answers stay consistent across everyone who handles chats.

  3. A sample-data handling note

    A polite message that tells a buyer what material to share, what to remove and when to move to a safer channel.

    Result: Clients know what to send before they send it.

  4. Rules for the business account

    A short list covering who replies, when the number is staffed, how a chat moves into the CRM and when to switch to a call.

    Result: Every chat has an owner and a record.

  5. A consent and broadcast check

    A review of who has agreed to hear from you, with a plan for any broadcast kept to people who asked.

    Result: Messages go only to people who expect them.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full WhatsApp marketing and automation page

What to capture or send

Use chat for samples and next steps, not for broadcasts.

First reply to an enquiry
Name the task back, ask for one sample and say who will answer. Keep it short enough to read on a phone.
Sample document received
Log the date and where the file was moved. Chat is a poor store for client data, so move it to the agreed location.
Consent to message
Record that the buyer agreed to be contacted on chat and for what. It protects you if they later object.
Answer to the data question
A saved reply that points to your data-handling page. A buyer asking on chat wants a pointer, not a long message.
Call booked from the chat
Confirm the time and the agenda in one message, and note who else from their side is joining.

Who it is for

This is written for these AI development companies.

  • Conversational AI and WhatsApp assistant builders
  • Document reading and data extraction specialists
  • Voice agents and call analysis providers
  • Computer vision firms for factories, retail and security
  • Recommendation and forecasting model builders
  • Generative AI application developers for enterprise teams
  • AI consultants who build proofs of concept for startups
  • Agent and workflow automation builders

Not for

It is not the right fit if.

  • Your clients treat chat as informal and expect contracts and data handling by email, so chat would add a second place to lose track.
  • You would send one broadcast to every past enquiry, which the platform and the buyers both react badly to.
  • Nobody reads the business number during working hours, and a first message left unanswered loses a buyer who trusted chat.

How it works

How the whatsapp marketing work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Read the chats you already have

    We read how customers write to you, which questions repeat and where a chat goes quiet. The repeated questions decide what gets automated first.

  2. 2

    Sort the list and the permission

    Contacts who asked to hear from you are separated from numbers that only sit in a phone book. We agree the wording new contacts will see before they say yes.

  3. 3

    Choose the app or the API

    One phone and a small team can stay on the ordinary app. Several people on one number, templates or a CRM link need the API through a provider, which is its own piece of setup work.

  4. 4

    Write the replies and the plan

    The greeting, away message, saved replies and handover rule are written in your words and approved by you. The message plan and its templates follow.

  5. 5

    Connect the record and test

    Each link carries its source line and each chat lands in the CRM. We test on real phones, including a customer who asks for a person.

  6. 6

    Read the unanswered questions

    A question the first reply could not answer becomes a new saved reply or a fixed handover. Stop requests are watched too, with the number's quality rating where the API is used, since both show a message plan that has gone too far.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Should we use a business account or a personal number?
Use a business account so replies can be shared across the team and the profile shows what you do. Check the platform's current rules and features before you set it up.
Can we send promotional messages to past enquiries?
Only where they agreed to receive them. Platform and legal rules apply, so check the current requirements with your own adviser. A personal, relevant note to one buyer is different from a broadcast.
How do chats get into our records?
By agreeing a habit: after each useful chat, the owner logs the task, the sample status and the next step in the CRM. GullySales helps write that habit down.
Can our own AI assistant answer our WhatsApp enquiries?
It can, if it is clear to the buyer that they are talking to a system and a person takes over for scoping and data questions. Check the platform's current rules. An unreviewed bot answering technical questions can promise what you cannot deliver.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for AI development companies

Everything else we would do for you.

Or start from the overview: sales and marketing for AI development companies.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.

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