Web hosting companies · CRM
Keep every plan, renewal date and conversation where the whole team can see it.
A CRM for a hosting company is the shared record of each customer: their plans, domains, renewal dates, tickets and who brought them. GullySales sets up the fields and stages and the routines that keep the record current, using a tool you already own or one that suits your size.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What CRM means
A CRM is the record where every enquiry, call and quote is kept against a customer, replacing separate notebooks, spreadsheets and memory. GullySales sets up or cleans an existing CRM and reports from it by enquiry outcome rather than by activity logged.
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Sales and marketing for web hosting companies, the overview.
Last updated 18 Oct 2026.
For web hosting companies
Where it usually goes wrong, and what we would do.
“Billing holds the dates, support holds the history”
The billing system knows when a plan renews. The helpdesk knows how the customer felt last time. When neither talks to the sales team, a renewal call goes out without knowing there was an open complaint.
“One customer, several services”
A single customer can hold hosting, a domain, an SSL certificate and email, each with its own renewal date. A flat list shows four rows for one person and nobody sees the whole relationship.
“Designer accounts hide behind client names”
A reseller account may carry dozens of client sites. If the record shows only the designer, the host never learns which client sites are growing and need a larger plan.
“Cancellations leave no reason behind”
A customer who moves away is marked closed. The reason, whether price, speed or an unanswered ticket, is never typed in, so the next renewal group repeats the same loss.
What we do
What we deliver for web hosting companies.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A customer record built for hosting
Fields for plans, domains, renewal dates, persona and source, laid out so one screen shows the whole customer.
Result: One customer opens as one record.
Stages for renewal and upgrade
A short set of stages from approaching renewal to renewed or lost, with a reason noted on every loss.
Result: Each customer sits in a stage you can name.
Linking to billing and helpdesk
A plan for bringing the dates and tickets into the CRM, whether by import or by a connector your tools support.
Result: The renewal view carries ticket history beside the date.
Reseller account structure
A way to record the designer and the client sites under them, so growth shows at both levels.
Result: You can see which client sites sit behind a designer.
Loss-reason tracking
A required reason on every cancellation, chosen from a short list you agree.
Result: Cancellation reasons can be counted and read together.
How the result is measured
- Enquiries logged in the CRM
- Data completeness
- Reports generated from CRM data
Recorded as a baseline before work starts, so every later report has an honest comparison.
Fields worth keeping
The fields that connect billing, support and sales for one hosting customer.
- Plan, add-ons and renewal date
- Pulled from billing by the account manager. The renewal date drives the contact list and the offer.
- Sites and domains under the account
- Entered at sign-up. Shows where a designer holds many client sites and where a single owner might need an upgrade.
- Support history summary
- Written by the support lead after notable tickets. Shows who had a bad month before the renewal call.
- Migration status
- Entered by the migration engineer, from requested to completed. Stops a salesperson from calling a customer whose site is mid-move.
- Reseller or direct
- Set at sign-up. Decides whether the contact is the end site owner or an agency, and who gets the invoice.
- Reason for cancellation
- Entered by whoever takes the call. Separates price, downtime, missing features and a closed business.
Who it is for
This is written for these web hosting companies.
- Small shops and clinics with a basic brochure website
- WordPress and WooCommerce store owners
- Freelance web designers hosting client sites
- Web design and digital agencies running reseller accounts
- Colleges, schools and trusts with a simple site and email
- Bloggers and content publishers
- Startups needing a first VPS before moving to the cloud
- Businesses wanting hosted business email on their own domain
Not for
It is not the right fit if.
- Your billing and helpdesk are separate and no one will enter data in a third tool, so a CRM would hold stale records.
- You have a few hundred customers and one account manager who remembers all of them, and a CRM adds little.
- No one will own cancellation reasons, and the field would be left blank.
How it works
How the CRM work runs
The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.
- 1
Map the sales process
We sit with the people who sell and write down how a deal moves from enquiry to payment, including where it stalls.
- 2
Agree stages, fields and owners
Each stage gets a name your team already uses and a proof that the deal has left it. We agree which fields are required at which stage, and who may change what.
- 3
Build on a copy
Pipeline, fields and views are built on a trial copy where the CRM offers one, or in a separate pipeline where the plan allows. Live work stays untouched.
- 4
Connect channels, then switch on automations
Channels are connected first. Each automation is then switched on separately, so a misfiring rule is easy to find.
- 5
Test with real deals
The people who will use the CRM run open deals through it. Gaps are fixed before the whole team switches over.
- 6
Switch over and trim
Once real use shows which fields stay empty and which stages nobody uses, those are cut and the handover record is updated.
Where this fits
Three pieces of sales work, in this order.
This work sits inside sales management. A target, a review routine and someone who owns the number.
Step 1
Sales audit
Find where deals are being lost and what to fix first.
Start here if you cannot say where orders are lost.
Step 2
Sales process design
One written way to sell, from first enquiry to repeat order.
Start here if every salesperson sells differently.
Step 3 · you are here
Sales management
A target, a review routine and someone who owns the number.
Start here if the team has targets and no routine.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Which CRM should a hosting company use?
Can we use our billing software as a CRM?
Who should update the CRM?
Can our billing system act as the CRM?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for web hosting companies
Everything else we would do for you.
Closest to this: leads and follow-up
Also for web hosting companies
Or start from the overview: sales and marketing for web hosting companies.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.