Nail studios · CRM
Keep each client's shape, colour and last visit where any technician can read it.
A CRM for a nail studio is the record of each client: contact details, the sets they have had, their technician, allergies noted and when the next infill is due. GullySales works on choosing and setting up a record the front desk will actually keep up to date.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
What CRM means
A CRM is the record where every enquiry, call and quote is kept against a customer, replacing separate notebooks, spreadsheets and memory. GullySales sets up or cleans an existing CRM and reports from it by enquiry outcome rather than by activity logged.
Last updated 18 Oct 2026.
For nail studios
Where it usually goes wrong, and what we would do.
“The memory lives in one technician's head”
One technician remembers that a client likes short almond shapes and has a sensitivity to a product. When that person is away, the notes are gone and the client repeats everything.
“Refill timing is the real data”
A client's infill is due after a set interval for that service. Without the date of the last visit recorded, nobody knows who is due this week, and the reminder never goes out.
“A paper diary does not scale past one location”
Names, numbers and slots in a notebook are fine for one counter. With two technicians or two outlets, double bookings and lost numbers begin.
“Client details belong to the studio”
If a technician keeps clients in a personal phone, the client list leaves with that person. A studio-owned record protects the business and keeps the client service consistent.
What we do
What we deliver for nail studios.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A client record designed for nails
Fields for service, shape, finish, technician, notes, sensitivities and the date of the last visit.
Result: Any technician can see what the last set was.
A refill due list
A view showing which clients are due for an infill or removal, so reminders can be sent to the right people.
Result: The front desk can read a list of who to message.
A handover note for each technician
A short field for style preferences and past issues that stays with the client, not the technician.
Result: A change of technician does not reset the client's story.
Setup in a tool your team will use
A spreadsheet or a simple booking tool in ordinary use in India, chosen for how comfortable the staff are with it.
Result: The record is updated at the end of each appointment.
Rules for who may see and change data
A short note on who edits records, how consent is kept and how a client can ask for their details to be removed.
Result: Client details are handled with a written practice.
How the result is measured
- Enquiries logged in the CRM
- Data completeness
- Reports generated from CRM data
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these nail studios.
- Nail salons and manicure bars inside malls
- Standalone gel and acrylic extension studios
- Nail art specialists known for hand-painted designs
- Studios attached to a hair salon or a spa
- Home-based nail technicians working by appointment
- Express manicure counters in shopping centres
- Studios that train nail technicians
- Bridal nail studios
- Pedicure and foot-care lounges
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the CRM work runs
- 1
Map the sales process
We record how a deal actually moves from enquiry to close in your business today.
- 2
Configure stages and fields
The CRM's pipeline and fields are built to match that process exactly, not a generic template.
- 3
Set up automations
Reminders, assignment rules and follow-up triggers are configured so routine steps happen without manual effort.
- 4
Test with real deals
We run the configuration against actual current deals to catch gaps before the whole team relies on it.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Is a CRM too heavy for a small studio?
Can we import clients from our phones?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for nail studios
Everything else we would do for you.
Closest to this: leads and follow-up
Also for nail studios
Or start from the overview: sales and marketing for nail studios.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.