Enquiry response starter · Sales
Enquiries come in on several routes and nobody owns any of them.
A call at lunchtime, a WhatsApp on a salesman's own phone, a form that emails a mailbox nobody opens, a marketplace lead one person sees on Thursday. Each is an enquiry somebody paid for, and none has an owner.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

In one paragraph
The enquiry response starter is a defined first piece of work for a business whose enquiries arrive by call, WhatsApp, website form and marketplace panel and are not answered or chased properly. GullySales counts where they leak, sets who owns each one and how fast it is answered, writes the replies, and puts the follow-up in a CRM or shared sheet.
This package is the smallest set of work that fixes that. It counts what arrives and where it drops, then decides who takes each enquiry, how fast it is answered, what the answer says and who chases it, all held in a CRM or a shared sheet your team will open.
For example, a fabricator in Peenya gets enquiries by a listed mobile, WhatsApp, a website form and IndiaMART. The count shows the form goes to an unused mailbox and the IndiaMART leads are seen on Thursdays, so quotes go out late or not at all. It is a starting scope, not the whole sales system. What goes in and what stays out is agreed in writing after GullySales has read your brief and spoken to you.
The problem
Does this sound like your business?
What owners tell us on the first call, in their words.
“Nobody knows how many enquiries there were”
The ad platform shows one count, the CRM another, and the WhatsApp chats sit on personal phones.
“Whoever notices first answers”
A Chennai enquiry reaches the Bengaluru rep because he checks his phone more often. When he is on leave, his enquiries wait.
“The reply is different every time”
One rep sends a bare price, another a brochure, a third calls back in the evening. A competitor answered at eleven.
“One call, then silence”
The first call rang out and the enquiry was marked not interested. The quotation went out on WhatsApp and was never mentioned again.
What we do
Everything that is included.
Each deliverable, and what it gets you. Nothing here is an extra.
A count of every route in
Forms, landline, advertised mobile numbers, WhatsApp, marketplace panels and walk-ins are listed and counted, and the largest leak is named.
Routing rules and a fallback
Written rules for who takes which enquiry, by branch, product, language or workload, with named cover for leave. Nothing sits unassigned.
Reply targets by source
A first-reply target for calls, missed calls, WhatsApp, forms and portal leads, set by your team against its real hours and written into the scope.
Replies and a follow-up sequence
Call openers, WhatsApp and email templates in your voice, and a written schedule of attempts and channels until a clear yes or no.
A CRM, or a sheet, set up to hold it
Stages, fields, assignment and reminders built around how you sell, so the routine runs from tasks rather than memory.
A quotation register and chase ladder
Every quotation numbered with its value, the decision date the buyer gave and the next action date, with a ladder by value band.
A written baseline and report
Enquiries by source, reply time and conversion are recorded before the work starts, and results are reported against them.
How the result is measured
- Enquiries counted at each stage, before and after
- Median time to first reply, by source
- Missed calls returned by the time your team committed to
- Enquiries with a named owner
- Follow-up attempts completed against the sequence
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for you if these sound familiar.
- Owners paying for ads, a marketplace listing or a printed number who cannot say what happened to last month's enquiries
- Businesses where the website, the landline, WhatsApp and IndiaMART or JustDial feed different people
- Teams where sales says the leads are poor and the owner says nobody rings them back
- Quote-led firms such as fabricators, interior firms and dealers, where the price goes out and then nothing happens
Not for
It is not the right fit if.
- You get a handful of enquiries a month and already answer each one yourself the same day
- You have almost no enquiries. That is a demand problem, and ads or search come before this
- You want every reply sent by a bot with no person involved
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the enquiry response starter work runs
- 1
Read the brief and talk
GullySales reads what you send through the requirements page and speaks to you before proposing anything.
- 2
Agree the scope in writing
Which parts are in, which stay out, the fee and the term. For example, a firm with a working CRM may need only routing and replies.
- 3
Count and measure
Where a route leaves no record, one is put in first. Reply times and drops are then measured on real enquiries.
- 4
Set the rules and the words
Owners, targets, templates, the sequence and the quotation ladder are agreed with your team, not handed over finished.
- 5
Switch on and report against the baseline
The system goes live with real enquiries and open quotations. For example, a WhatsApp message asking for a rate is counted, given to one named rep, answered in the agreed words and entered in the quotation register with a decision date. How often GullySales reports to you is agreed in writing.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with your brief and a conversation.
Option 1
The conversation on its own
A call after you send your brief. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix that matters most, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Is this a CRM project?
What does it cost and how long does it run?
Do you guarantee more orders?
What if we only need part of it?
How long is the contract?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
By industry
Enquiry response starter, written for your industry.
Related services
Often bought with this, or instead of it.
Read before you buy
- Replying to Bengaluru buyers before lunch when the owner is on the shop floorHow a unit whose owner works the floor all morning can still answer Bengaluru buyers before lunch: who watches the inbox, a four-part reply, and what they may quote without asking.
- How to choose which city to sell in nextRank candidate cities first by the enquiries and orders you already get from them and by how fast you can reply and serve there, and only then by how big the market is.
- Enquiry response starter: what to reply in the first ten minutesWord-for-word first replies for a web form, a phone call and a WhatsApp message, with the two questions to ask each time and a rule for what to leave out of a first reply.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.