E-commerce · Pet Supplies
Bird keepers ask which seed mix and which cage size suit one particular species.
Bird keepers are a small, knowledgeable group, and they buy for a species. A mix right for budgerigars is wrong for a macaw, and a cage with wide bar spacing is unsafe for a finch. A page that names the bird gets the order. A page that says bird food does not.
A 90-minute audit call and a written, scored report. Turnaround, reporting and term are agreed in writing after the audit.
In one paragraph
Bird supplies e-commerce is the online sale of seed mixes, pellets, cages, perches, toys, feeders and cuttlebone for budgerigars, lovebirds, cockatiels, finches, parrots and other pet birds. GullySales works on species-specific pages, cage size and spacing detail, and the feed reorder that keeps bird keepers coming back.
Last updated 7 Oct 2026.
Who it is for
This is written for you if you sell bird supplies online.
- Sellers of seed mixes, pellets and treats for pet birds
- Makers of cages, aviaries and travel carriers
- Sellers of perches, toys, swings and nest boxes
- Pet shops with a regular base of bird keepers
Not for
It is not the right fit if.
- A seller of wild-caught birds or anything the law does not allow to be kept or traded
- A shop that cannot say which species a cage or feed suits
How buyers choose
What decides the sale of bird supplies.
Species first
A budgerigar, a cockatiel, a lovebird and an African grey are fed and housed differently. Buyers search by the bird's name.
Cage size and bar spacing
Width and height for the bird's wingspan, spacing that keeps a small bird's head from getting stuck, and door and tray design. Buyers measure the room first.
Seed mix and pellets
Keepers read what is in the mix, whether it has sunflower seeds in excess and whether pellets are offered. The mix needs to match the species.
Toys and perches that are safe to chew
Birds chew everything. Keepers look at the wood and the paint, and avoid items that could splinter.
Where sales are lost
What usually goes wrong when you sell bird supplies online.
In the words sellers use on the first call.
“A cage was too small for the bird and came back”
The buyer chose by price, and the listing never gave the species it was meant for.
“Our seed mix is called the same as ten others”
Labels say mixed seeds, and nothing shows the composition or species.
“Keepers buy from the bird market near them”
Traders who know the owner and the bird win on trust, and an online seller needs a way to show that knowledge.
The scope
The work we would propose for bird supplies.
Measured on purchases, conversion rate, cost to win a customer, average order value and repeat purchases. Anything here that needs a platform or tool we have not used with you is confirmed in the audit before it goes in the scope.
- Species pagesOne page per common pet species, with feed, cage size and toys, each linking to products you sell.
- Cage specification tablesDimensions, bar spacing, perch layout and the species each cage suits, in one table on every cage page.
- Feed listings with the compositionA clear statement of what is in each mix and which species it is made for.
- Keeper communitiesPosts and answers in bird-keeping groups, from a person who knows the species.
- Reorder reminders for feedA prompt before the feed runs out, with a note on switching mixes slowly.
What we do
What you get for bird supplies.
Each deliverable and what it is there to change.
A species and cage size chart
For each common pet species, the cage dimensions and bar spacing that suit it.
A feed composition page
What goes in each mix and what species it is for, written in plain words.
A safe toys guide
Which materials are safe to chew, and which to avoid, written with care.
A feed reorder plan
Pack sizes against the number of birds, and the reminder dates.
How the result is measured
- Purchases
- Conversion rate
- Average order value
- Repeat purchase rate
- Return rate
- Species and cage size questions before purchase
Recorded as a baseline before work starts, so every later report has an honest comparison.
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Free audit call
90 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.
After the call
Written, scored report
Six areas scored, fixes ranked by return and cost. If you want our help, the scope, the fee and the reporting come with it, in writing.
Before work starts
Baseline recorded
Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
What we need from you
What to have ready before the audit call.
None of it has to be tidy. We read what you have.
- A list of species your customers keep
- Cage dimensions and bar spacing for each model
- Feed composition and pack sizes
- Return reasons
- Your store and marketplace links
Selling in India and abroad
Selling bird supplies beyond your own market.
Where you sell decides sizes, units, seasons and returns. We work from Bengaluru and have no overseas office, so for a new country we start from your own sales and the platforms you already use.
Rules on birds and feed
Many countries restrict bird products and feed, some because of disease control. Confirm with your adviser before listing anything for export.
Cages are bulky
A cage takes space in a parcel even when it is light, and arrives in a large box. Start with feeders, toys and other small items that travel more easily.
FAQ
Questions about selling bird supplies online.
Not here? More answers, or ask on WhatsApp.
Should I sell bird feed by species?
How do I explain cage size on a listing?
Can I list live birds?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More in Pet Supplies
Sellers of bird supplies also need
Also selling from a shop, a workshop or a warehouse? See the page for pet service businesses and veterinary clinics.
This page is part of the e-commerce section. The D2C brands page covers the arithmetic of acquisition cost and the second order for any brand.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Engagement options
Ways to work with us.
Pick the size of commitment that fits. Every option starts with the free audit.
Option 1
The audit on its own
A 90-minute call and a written, scored report. It says honestly whether you need outside help, and many fixes are ones your own team can make.
Option 2
One fix, scoped
Start with the fix the audit ranks first, such as reply time or follow-up. The fee is in writing before anything starts.
Option 3
An ongoing programme
We run the work, report against the baseline, and you renew on the numbers. The term and the reporting are agreed in writing first.
Option 4
Guidance for your own team or agency
We plan, brief and check the work of your in-house team or current agency, instead of replacing them.
The offer
Start with a free audit of how your bird supplies sell.
It is useful on its own, whether or not you hire us.
What you receive
- A 90-minute call with the person who will do the work
- A written, scored report on the six places orders leak
- Every fix ranked by what it returns and what it costs
- The one thing to do first, and why
- An honest line on whether you need outside help at all
- If you do, the scope and the fee in writing
No invoice. No obligation. No sales script.
Your next practical step
Get a free audit of how you sell, and a scored report of where the work is.
90 minutes. A written, scored report. No invoice and no obligation.