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GullySales

Forex trading firms · Digital marketing

Build reach through content and webinars where paid ads are restricted.

Digital marketing for a forex trading firm has to work around strict advertising restrictions on trading platforms. Search, content, email and webinars carry more of the weight than paid campaigns usually would. GullySales builds this mix and reports which channel brought which genuine enquiry.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of forex trading firms at work in India

What digital marketing means

Digital marketing is the combined work of search, social media, advertising and website channels running together rather than as separate projects with separate people. GullySales runs these as one connected system so a change in one channel, such as a new offer, is reflected everywhere at once.

Last updated 5 Oct 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.

For forex trading firms

Where it usually goes wrong, and what we would do.

  • “Paid ad platforms restrict trading claims heavily”

    Google and Meta flag most financial trading advertisements, so compliant content and search matter more here than in most industries.

  • “Webinars are the core conversion event, not an add-on”

    Most serious enquiries in this industry come through a scheduled webinar rather than a landing page form.

  • “Email nurtures the weeks-long decision”

    A prospect who registers for a webinar but does not convert immediately needs a nurture sequence, not a one-time follow-up.

What we do

What we deliver for forex trading firms.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Compliant search and content plan

    A marketing plan built around search, content and email, since Google and Meta restrict most financial trading advertisements.

    Result: The firm reaches prospects through channels that stay within platform rules.

  2. Webinar built as the main conversion event

    A webinar structured and promoted as the primary place a serious enquiry is generated, rather than a single landing page form.

    Result: The firm's main effort goes into the event that actually produces enquiries.

  3. Nurture sequence for non-converting attendees

    An email sequence for a prospect who attends a webinar but does not convert immediately, spread across several messages.

    Result: Someone still weighing up the risk hears from you for weeks, not once.

  4. Channel-by-channel enquiry tracking

    Tracking set up to show which enquiry came from search, content, email or a webinar registration.

    Result: The firm can see which channel a genuine enquiry actually came from.

  5. Combined report across all channels

    A report on enquiries and conversions by channel, against the baseline agreed before work started.

    Result: The firm reviews the whole plan in one place instead of separate numbers.

How the result is measured

  • Enquiries across channels
  • Cost per enquiry overall
  • Channel mix by contribution

Recorded as a baseline before work starts, so every later report has an honest comparison.

Where to start for forex work

Match every claim to your registration before you bring in any traffic.

A claims check against your registration
List what your registration permits you to offer and say. Remove any page, advert or message that implies returns or a signal service you are not registered for.
A page for each service
Write one page for the course, the advisory service or the exchange counter, with the fees you charge and the risks in plain words. Record the enquiries by page.
The webinar registration form
Ask the attendee for their purpose, experience and consent to be contacted. Keep each answer on file and call each registrant, not a mass reply.
An email sequence for attendees
Write short emails that teach one idea at a time, such as how a hedge works. Have your compliance officer approve each one, and note who opened and replied.
Google Business Profile for a counter
If you run a money-changing counter, keep the address, hours and licence details exact. Count the walk-ins who say they found you on Maps.
What to leave until later
Paid reach on platforms that restrict this category, and testimonials from traders. Read each platform's current rules for financial advertising first.

Who it is for

This is written for these forex trading firms.

  • Forex trading training academies
  • Currency trading advisory and research analyst firms
  • Authorised money changers
  • NRI remittance and forex card providers
  • Algorithmic trading and signal providers
  • Corporate forex hedging consultants
  • Forex research and newsletter publishers
  • Introducing brokers for currency derivatives platforms

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the digital marketing work runs

  1. 1

    Understand the objective

    We agree the one thing this campaign needs to achieve before choosing any channel.

  2. 2

    Audit available channels

    We assess which channels are realistic to run well within the budget and timeline.

  3. 3

    Strategise the central idea

    One message and offer is developed that will work across every planned channel.

  4. 4

    Implement across channels

    Each channel receives its own adapted version, launched on a shared timeline.

  5. 5

    Measure as one campaign

    Results from every channel are combined into a single report against the original objective.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Can we advertise on Google or Meta at all?
Only within their financial services policies, which restrict specific claims, and we help structure compliant campaigns where possible.
What should carry most of the budget?
Content, SEO and webinar promotion, given how restricted paid advertising is in this category.
Can we run Google or Meta ads for a trading course?
Platforms restrict financial and trading adverts, and the rules differ by country and change. Read the current policy for your category and keep each advert within your registration. If an advert is refused, appeal through the platform, and use search, content and email in the meantime.
Who should write the webinar emails, us or an agency?
A person who knows currency markets should write them, then your compliance officer should approve them. An agency can help with the sequence and the list. Keep a record of who approved each message, and avoid any line that promises returns.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.