Pet boarding services · CRM
Keep every animal, every owner and every set of dates in one place you can search.
A CRM for a pet boarding business is a single record of each owner and animal, their stays, their vaccination dates and their next likely trip. GullySales works on choosing a simple tool, setting up the fields and getting the habit of using it to stick.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What CRM means
A CRM is the record where every enquiry, call and quote is kept against a customer, replacing separate notebooks, spreadsheets and memory. GullySales sets up or cleans an existing CRM and reports from it by enquiry outcome rather than by activity logged.
Last updated 18 Oct 2026.
For pet boarding services
Where it usually goes wrong, and what we would do.
“The phone and the notebook disagree”
Bookings sit in a diary, vaccination photos in WhatsApp and preferences in someone's memory. When the person who knows leaves, the knowledge goes, and the owner is asked questions they already answered.
“Vaccination dates are the real data”
A card that expires between stays means a refusal at the gate. A record that shows when each shot lapses lets you ask for the update before the owner arrives.
“Preferences repeat”
Which food, which medicine, whether the dog tolerates other dogs, which cat hides: owners expect you to remember. A record that carries these makes the second stay feel looked after.
“Enquiries that did not book are an asset”
Owners who asked about Diwali and were turned away are exactly who to message when a slot opens. Without a record they are lost.
What we do
What we deliver for pet boarding services.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A simple record for owner and animal
Name, number, species, breed, age, diet, medicines, vaccination dates and temperament notes.
Result: Any member of staff can see what the animal needs.
A booking calendar tied to the record
Dates held, advance received and status of each booking, linked to the animal.
Result: You see which nights are full and which are only held.
A vaccination reminder list
A view of animals whose shots lapse before their next likely stay.
Result: You ask for updated papers before the owner arrives.
Tags for source and status
Labels for where each owner came from and whether they booked, cancelled or went quiet.
Result: You can search the enquiries that did not become bookings.
A short guide for your staff
One page explaining what to enter, when, and who checks it.
Result: The record is kept up to date by the people who handle the animals.
How the result is measured
- Enquiries logged in the CRM
- Data completeness
- Reports generated from CRM data
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these pet boarding services.
- Kennel-style boarding centres in towns and city outskirts
- Home boarders who keep a few dogs in their own house
- Boarding attached to a grooming salon or pet shop
- Veterinary clinics with a boarding ward
- Cat boarding rooms and catteries
- Farmhouse boarding with open runs
- Long-stay boarding for owners relocating or on postings
- Boarding that includes pickup and drop in the city
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the CRM work runs
- 1
Map the sales process
We record how a deal actually moves from enquiry to close in your business today.
- 2
Configure stages and fields
The CRM's pipeline and fields are built to match that process exactly, not a generic template.
- 3
Set up automations
Reminders, assignment rules and follow-up triggers are configured so routine steps happen without manual effort.
- 4
Test with real deals
We run the configuration against actual current deals to catch gaps before the whole team relies on it.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Do I need paid software?
Who should enter the data?
Is owner data safe in a CRM?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for pet boarding services
Everything else we would do for you.
Closest to this: leads and follow-up
Also for pet boarding services
Or start from the overview: sales and marketing for pet boarding services.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.