Your name is what gets referred, so make it hold up when somebody checks it.

1. A profile that matches the roll

   LinkedIn and your site's bio written to what the rules allow: name, enrolment, qualifications, practice areas and contact. No results, no client names, no superlatives.

   Result: A client checking you before the first meeting finds the right person, with the credentials stated plainly.

2. The monthly interview

   An hour with you, usually about a question clients keep asking or a judgment that changes how a matter runs. Everything written that month comes from that conversation.

   Result: Articles that sound like you, without you sitting down to write them.

3. Explainer articles under your name

   Plain pieces on how a process actually works, drafted from the interview and sent to you before publication. Nothing invites a reader to instruct you.

   Result: A body of writing another professional can point to when they pass on your name.

4. Bar association and directory entries kept current

   Your listing on the association rolls, chambers and legal directories that apply in your jurisdiction, checked against what your profile says.

   Result: The same qualifications and practice areas wherever somebody looks you up.

5. Speaking and comment material ready

   A short and long biography, a current photograph, the subjects you can speak on, and a factual note a journalist can quote on a running story.

   Result: You can accept a panel or a press call on the day rather than declining for want of a bio.

6. The rest of the firm in the frame

   Associates named in the writing, matters credited to the team where the client agrees, so the firm's name travels alongside yours.

   Result: A juniors' practice that can take instructions without the senior partner in the room.

1. 01 · Day 1

   Free audit call

   45 minutes with whoever handles your enquiries: how they arrive, how fast they are answered, where they are lost.

2. 02 · Within a few working days

   Written, scored report

   Six areas scored, fixes ranked by return and cost. If you want our help, the scope and fee come with it, in writing.

3. 03 · Before work starts

   Baseline recorded

   Enquiries by source, reply time, conversion and cost per order, written down so every later month has an honest comparison.

4. 04 · Month 1

   The first fix goes live

   Usually the cheapest one on the report: reply time, a follow-up sequence or the marketing-to-sales handover.

5. 05 · Every month

   Report against the baseline

   What moved, what did not, and what changes next, in plain words.

6. 06 · Month 3 to 6

   Renew on the numbers

   The term ends and you decide whether to continue from the results. No twelve-month lock.

• Marketing and sales, as one job

  Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

• The person on the first call does the work

  No account managers in between. You are never handed to someone you have not met.

• A baseline before anything starts

  Your numbers are written down on day one, so every monthly report compares against something honest.

• The fee in writing, split three ways

  Our time, your media spend and production on separate lines. You always see what goes to us.

• No lock-in, no guarantees we cannot keep

  Three to six months at a time. We never promise a ranking or a lead count, because nobody controls those.

• One office, and we say so

  Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.