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Fashion accessory manufacturers · Social media

Show new designs on social media in a way that buyers can order from.

Social media for an accessory factory means using Instagram, Facebook and short video to show new designs to retail buyers, boutiques and online sellers, and to bring them into a WhatsApp conversation. GullySales plans the posts around the buying calendar and the order route.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of garment manufacturers at work in India

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Last updated 18 Oct 2026.

For fashion accessory manufacturers

Where it usually goes wrong, and what we would do.

  • “The audience on the page is not the audience you sell to”

    A page followed by shoppers earns likes for a pretty scarf, while the boutique owner who would order a carton never sees it. Content for buyers shows pack size, price band and minimum, which shoppers scroll past.

  • “Designs appear on social media first and get copied there”

    A new clip photographed on a table is public the moment it posts. Showing new lines to the buyer list on WhatsApp before posting them gives the people who order a head start over a copier.

  • “Online sellers use your pictures whether you agree or not”

    A seller who finds your photograph reposts it without credit. A clear reuse note, with a credit line and permission terms, turns that habit into a courtesy and sends buyers back to you.

  • “A post with no order route wastes the interest”

    A buyer who likes a belt design has no way to ask the price. If the post carries no WhatsApp link, no catalogue page and no contact name, the interest lapses at the scroll.

What we do

What we deliver for fashion accessory manufacturers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Content plan around the buying calendar

    A calendar of posts timed to rakhi, wedding, college and winter stock planning, written for buyers.

    Result: Each season line has posts planned before the buyers decide.

  2. Buyer-facing post formats

    Templates for new arrivals, best sellers, assorted-lot displays and packing shots, each with price band and minimum in the caption.

    Result: A buyer can read the order terms from the post itself.

  3. Photograph and reuse note

    A short statement for the profile and the catalogue explaining how sellers may use your images and how to credit you.

    Result: Sellers have a written reuse rule to follow.

  4. Order route on every post

    A WhatsApp link and catalogue page placed on the profile and in each caption.

    Result: A buyer who likes a design reaches your team in one tap.

  5. Platform check

    A note of the platform's current rules for business accounts and product posts, reviewed when the plan is made.

    Result: The plan is built on the rules in force when it was written.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these fashion accessory manufacturers.

  • Belt, wallet and strap manufacturers
  • Scarf, stole and dupatta accessory makers
  • Hair accessory manufacturers, from clips to bands
  • Cap, hat and headwear makers
  • Sunglass case, pouch and eyewear accessory makers
  • Costume and fashion jewellery accessory producers
  • Kids' fashion accessory manufacturers
  • Gifting and return-gift accessory suppliers

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the social media work runs

  1. 1

    Understand your audience and platforms

    We identify which platforms your specific buyers actually use and what kind of content they respond to.

  2. 2

    Audit current presence

    We review existing pages, past content performance and any gaps in consistency.

  3. 3

    Build the content calendar

    A plan is created, balancing genuine value with occasional direct offers.

  4. 4

    Implement and post

    Content is created and published consistently on the agreed schedule.

  5. 5

    Measure and optimise

    We track enquiries alongside engagement and adjust the content mix based on what actually performs.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Should we post every design on Instagram?
Post the designs you want buyers to see first, and keep the rest in the catalogue. Sending new lines to your WhatsApp list ahead of public posting protects the early advantage.
Does social media bring wholesale orders?
It brings enquiries from buyers who find or follow the page. The order comes from the catalogue, the terms and the follow-up, so those are set up with the posts.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.