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Oil and gas service companies · WhatsApp marketing

Put your capability on the phone the site engineer actually reads.

WhatsApp marketing for an oil and gas service firm means using the app that site engineers, planners and contractor supervisors already use, to send capability sheets, answer scope questions and keep the thread of a job in one place. GullySales works on the messages, the business account set-up and the habits around it.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Service engineers inspect an industrial valve assembly

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Last updated 11 Oct 2026.

For oil and gas service companies

Where it usually goes wrong, and what we would do.

  • “The engineer on shutdown reads WhatsApp and misses email”

    A site engineer during a turnaround spends the day in the plant and the evening on the phone. A document sent by email waits until the office reopens. The same file on WhatsApp is opened at the gate.

  • “A forty-page profile does not travel well on a phone”

    The company PDF built for a registration file is heavy and slow to open on a site connection. A short capability sheet with certifications, equipment and three completed jobs is the version that gets forwarded to a planner.

  • “A thread without a record is a dispute waiting”

    Scope changes, extra manpower and revised dates are agreed on chat during a job. When the person who agreed leaves the project, the commitment goes with them unless the message is saved against the job.

  • “Mass messages to buyers you do not know damage the name”

    A broadcast to a list of plant contacts who never asked to hear from you reads as spam to a procurement officer. A message that follows a conversation, with the sender identified, reads as service.

What we do

What we deliver for oil and gas service companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A business account with a clear profile

    A WhatsApp Business account carrying the company name, services, location and working hours, with a catalogue of services in place of a product list.

    Result: A buyer who saves the number sees a company, not an unknown contact.

  2. A one-page capability sheet for phones

    A short, light file built to open quickly, with certifications, equipment, crew skills and a few named jobs shown with the client's permission.

    Result: The engineer has a file that is simple to forward.

  3. Quick replies for common questions

    Saved answers for location served, certifications held, availability of crews and how to send an RFQ, edited to sound like your staff.

    Result: Routine questions get a prompt, consistent answer.

  4. Consent and opt-in practice

    A rule that you message a buyer on a business basis only after a conversation, with a way to say stop, and a check of the platform's current rules before any bulk sending.

    Result: Contacts hear from you because they asked to.

  5. Chat-to-record discipline

    A habit of copying agreed scope, dates and manpower from a job chat into the job file or CRM the same day.

    Result: A commitment made on chat can be found later.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these oil and gas service companies.

  • Inspection, NDT and integrity testing firms working in refineries and pipelines
  • Shutdown and turnaround maintenance contractors
  • Scaffolding, insulation, painting and blasting contractors
  • Hydrotesting, pigging and pipeline commissioning specialists
  • Drilling, workover and well services providers
  • Fabrication, piping and structural contractors
  • Manpower and skilled workforce suppliers for plants and offshore jobs
  • Tank cleaning, waste handling and environmental service firms

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the whatsapp marketing work runs

  1. 1

    Understand current WhatsApp use

    We review how customers currently message you and how consistently, if at all, it is answered.

  2. 2

    Audit common questions

    We identify the questions that come up repeatedly, which decide what should be automated first.

  3. 3

    Set up automation and templates

    An automated first response and quick reply templates are built for the most common needs.

  4. 4

    Connect to the CRM

    Conversations are linked to customer records so context carries over between team members.

  5. 5

    Measure and optimise

    We track response time and conversion, refining automated responses based on what customers actually ask.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Can we send our offer by WhatsApp instead of email?
Send a short note and the capability sheet on WhatsApp, and send the formal offer through the channel the RFQ named. Operators ask for the offer on their portal or by email. Chat is for the nudge and the clarification.
Should we use broadcast lists to reach plant contacts?
Use them for people who have agreed to hear from you, such as clients and contacts you met in person and who gave the number. Check the platform's current rules and the buyer's wishes. Cold broadcasts to unknown contacts are not worth the risk.
Who should hold the company WhatsApp number?
A company number held by the office and shared by two or three people, not one phone in an engineer's pocket. When a person leaves or is underground on a job, the thread and the contacts stay with the company.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.