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Switchgear manufacturers · Social media

Show consultants and contractors the works behind the panels you build.

Social media for a switchgear maker is a place to show the works, the tests and the installed sites to the engineers who judge a vendor. GullySales plans what to post, how to credit customer sites and how to turn a comment into a logged enquiry.

Tell us what you needor call +91 80958 58589

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of electrical equipment manufacturers at work in India

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Also for switchgear manufacturers

Sales and marketing for switchgear manufacturers, the overview.

Last updated 18 Oct 2026.

For switchgear manufacturers

Where it usually goes wrong, and what we would do.

  • “LinkedIn is where specifiers and contractors look”

    Consultants, project engineers and procurement heads keep professional profiles there. A post about a panel built, tested and dispatched reaches people who write make lists, which a general social feed does not.

  • “The shop floor is the proof”

    A busbar being fabricated, a panel under type testing or a breaker being assembled tells an engineer that the works is real. Photos need the customer's and the works manager's approval before they go out.

  • “Customer sites need consent first”

    An installed substation or hospital panel is a strong post, and also a customer's property. Ask in writing before naming the site, and leave out any detail the customer treats as confidential.

  • “Comments and messages are enquiries”

    An engineer who asks about a rating under a post is asking for a quote. If nobody reads the comment as an enquiry, the post brought reach and no order.

What we do

What we deliver for switchgear manufacturers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A simple posting plan for the works

    A plan built around works photographs, installed sites, product types and team introductions, agreed with your works manager.

    Result: Your team knows what to post and who approves it.

  2. Consent routine for customer sites

    A short written request and a record of the reply, kept for each installed site before it is used.

    Result: No site appears in a post without a consent on file.

  3. Company page and profile set-up

    A complete company page with the product range, the region served and a link to the enquiry form.

    Result: A visitor to the page sees what you build and how to reach you.

  4. Enquiry capture from comments and messages

    A rule that any rating, price or stock question received on a platform is logged on the enquiry sheet with its source.

    Result: Social enquiries are counted beside those from the phone and the site.

  5. Review of what engineers respond to

    A look at which posts drew questions from real buyers rather than reactions from colleagues.

    Result: The next posts follow the ones that drew buyers.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full social media marketing page

Who it is for

This is written for these switchgear manufacturers.

  • LV switchgear and MCC makers for industrial plants
  • HT and MV switchgear makers, including RMUs and VCBs
  • Air circuit breaker and moulded case circuit breaker makers
  • Distribution board and MCB makers for buildings
  • Busduct and busbar trunking makers
  • Switchgear makers for solar plants and substations
  • Switchgear makers for railways, metro and infrastructure
  • Retrofit and refurbishment specialists for old breakers
  • Component makers that supply to panel builders

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the social media work runs

  1. 1

    Understand your audience and platforms

    We identify which platforms your specific buyers actually use and what kind of content they respond to.

  2. 2

    Audit current presence

    We review existing pages, past content performance and any gaps in consistency.

  3. 3

    Build the content calendar

    A plan is created, balancing genuine value with occasional direct offers.

  4. 4

    Implement and post

    Content is created and published consistently on the agreed schedule.

  5. 5

    Measure and optimise

    We track enquiries alongside engagement and adjust the content mix based on what actually performs.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

Tell us what you needor call +91 80958 58589

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Do we need Instagram or Facebook?
Not necessarily. Go where consultants, contractors and panel builders already are, which is LinkedIn first. A short video of the works can suit other platforms, and the platform's current rules apply to any promotion.
Who should post for the company?
The company page should post, with a named engineer or sales head approving technical statements. Personal profiles of your team help too, provided the company has agreed what they may say about projects.
Is paid promotion worth it for switchgear?
It reaches a defined audience such as consultants in a city, and it suits a launch or a reference project. Judge it by enquiries logged against the source, and check the platform's current rules before running it.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for switchgear manufacturers

Everything else we would do for you.

Closest to this: content and social

Also for switchgear manufacturers

Or start from the overview: sales and marketing for switchgear manufacturers.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.

Tell us what you need