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Aquaculture feed suppliers · Social media

Show the pond-side work your brand does, one farm visit at a time.

Social media marketing for an aquaculture feed supplier means regular posts, videos and groups where farmers, technicians and dealers already look at each other's work. GullySales works on what your field team can photograph, who agrees to appear and which platform each audience uses.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Seafood product collection

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Last updated 18 Oct 2026.

For aquaculture feed suppliers

Where it usually goes wrong, and what we would do.

  • “Farmers watch other farmers, not brands”

    A short video of a technician checking a pond with the farmer's agreement carries more than a bag photograph. The viewer is a farmer with a similar pond, deciding whether your technician will stand at theirs.

  • “Consent has to come before the camera”

    A farm's pond, tank and name are the farmer's business. Ask before photographing, say what the post will say and keep a note of the answer. A farmer who finds an unannounced post will not host the next visit.

  • “Different platforms reach different people”

    Farmers share video and voice on WhatsApp and short video apps, while dealers and company staff read professional networks. One post pushed identically to all of them reaches none of them well.

  • “Claims on a bag post attract scrutiny”

    A post that states growth or conversion results draws questions from competitors and from farmers who got a different outcome. Describe what was fed and what was seen, and leave the result for the reader to judge.

What we do

What we deliver for aquaculture feed suppliers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Field content routine

    A simple way for technicians to capture a photograph or short video at a visit, with a consent line, sent to one person who files and checks it.

    Result: A folder of approved material, with the farmer's consent noted.

  2. Post plan by audience

    A calendar that separates posts for farmers, dealers and hatcheries, each with its own tone and platform.

    Result: Posts that match the person reading them.

  3. Dealer-facing posts

    Introductions of new dealers, stock arrival notices and product explainers that a dealer can reshare in the district.

    Result: Dealers have material to reuse.

  4. Technician profile posts

    Introductions of your field staff with their district, experience and the species they advise on, approved by each person.

    Result: Farmers know the name of the person who visits.

  5. Comment and message handling

    A short guide for who replies to farmer questions, what is answered in public and what moves to a call.

    Result: Questions get a named responder.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Posts and pieces to plan

Plan posts that come from the pond, not the head office.

A technician's pond-side check
Short video with the technician explaining what is being looked at. Needs the farmer's agreement before filming, and no claim beyond what was seen.
Feeding stage explained
A single image or reel showing what changes in the feed as the stock grows. Needs your technical head to confirm every line.
Dealer counter spotlight
A photograph of a stockist with the dealer's consent, showing how your bags are stored. Builds the dealer's pride and shows farmers where to buy.
Questions from the field
A post that answers one question the technician was asked this month, in the farmer's own words. Needs the answer checked before posting.
Storage and handling of bags
A plain guide on keeping feed dry and off the floor. It needs a photograph from a real store room, not a stock image.

Who it is for

This is written for these aquaculture feed suppliers.

  • Shrimp feed companies serving coastal vannamei farms
  • Freshwater fish feed companies for rohu, catla and pangasius farms
  • Starter and nursery feed suppliers for hatcheries
  • Floating and extruded feed makers
  • Feed distributors and stockists who repack or sell several brands
  • Integrated companies that sell feed along with seed and technical service
  • Specialty feed makers for ornamental fish and breeders
  • Small regional mills selling to farmers in two or three districts

Not for

It is not the right fit if.

  • You have not asked any farm for permission to be filmed, so any post from a visit would have to wait or be dropped
  • Nobody on your team can reply to comments and messages from farmers, so the page would collect questions that go unanswered
  • Your technical head has not agreed what the bag claims can say, so each post risks a statement you cannot support

How it works

How the social media work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Confirm audience, platforms and access

    We note which platforms your buyers use and check that the pages sit under your own business accounts, with you as owner and us as added roles.

  2. 2

    Review the current presence

    We read the existing pages, the posts that drew replies and the gaps in posting.

  3. 3

    Build the calendar

    Themes, formats and dates are set out for your approval, with space for offers and news.

  4. 4

    Create, approve and publish

    Posts are made, approved by you and scheduled. Replies to the public are handled in your voice.

  5. 5

    Record enquiries and adjust

    Enquiries are logged against the post or platform where they began, and the mix changes to follow what brings them.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Which platform should we start with?
Start where your farmers already talk to you. For a feed supplier that is WhatsApp and a video platform in the local language. Add a professional network later for dealer and company news. We check which your own contacts use before choosing.
Can we show a farm's results in a post?
Only with the farmer's agreement, and only as an account of what was fed and what was observed. Do not post growth or income figures you have not measured. Check veterinary, chemical and labelling rules with your own adviser, since they differ by state and body.
Should dealers be tagged in our posts?
Tag them only with their consent. A dealer who is proud of the counter will share the post, and farmers see the feed available nearby. Some dealers carry rival brands and may not want the link, so ask each one before the post goes out.
Is a farm photograph enough permission to post?
No. Take the owner's agreement for the specific post, and say what it will show and where it appears. A pond photograph can reveal the location and stocking, which the farmer may not want seen by neighbours or rival suppliers.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.