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Cinema halls and multiplexes · WhatsApp marketing

Answer group bookings and send the week's titles to people who asked for them.

WhatsApp marketing for a cinema hall covers two jobs: replying to group and private booking enquiries, and sending the week's films to regulars who chose to receive them. GullySales works on the business profile, the reply templates and the opt-in list.

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Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Cinema staff reviewing screening and ticket information

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Also for cinema halls and multiplexes

Sales and marketing for cinema halls and multiplexes, the overview.

Last updated 22 Oct 2026.

For cinema halls and multiplexes

Where it usually goes wrong, and what we would do.

  • “The enquiry is already on WhatsApp”

    Birthday hosts, school coordinators and office organisers message the hall there because it is the app they use daily. A hall with no business profile or saved replies answers slowly and inconsistently.

  • “A catalogue and quick replies shorten the answer”

    A business profile with the hall's hours, address, rate sheet and common answers lets the desk reply in seconds. The buyer sees a business, not a personal number.

  • “A broadcast list works only with consent”

    Regulars who asked for the week's titles welcome the message. A list built by adding people without asking invites blocks, reports and a damaged number.

  • “Check the platform's current rules”

    WhatsApp sets its own rules for business messaging, templates and opt-in. The hall should read the current rules before starting a campaign, and GullySales follows them in set-up.

What we do

What we deliver for cinema halls and multiplexes.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A WhatsApp Business profile for the hall

    Name, address, hours, website link and a short description set up correctly.

    Result: The buyer sees a business account with the right details.

  2. Saved replies for common questions

    Answers for private screening, price, parking, food and refunds, ready to send.

    Result: The desk replies the same way in every chat.

  3. A catalogue of services

    Private screening options, combos and event hire listed with plain descriptions.

    Result: A buyer can browse before asking.

  4. An opt-in route for film alerts

    A form, a poster or a message that lets regulars choose to receive the week's titles.

    Result: Every name on the alert list agreed to be there.

  5. A message plan for the alert list

    A short template for new releases, special shows and offers, sent at a rhythm the hall can keep.

    Result: The list gets useful messages and not noise.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full WhatsApp marketing and automation page

What to capture or send

The chat messages a cinema sends are timings, quotes and booking confirmations.

Today's shows and languages
Reply with the day's schedule and the booking link when asked. A buyer who messages at five wants timings, not a brochure.
Private screening quote request
A saved reply that asks for occasion, headcount, date and film. The organiser answers once and the manager has all the details.
Seat block hold confirmation
A message naming the screen, the date and how long the hold lasts. It prevents a double promise on the same show.
Combo menu
The catalogue lists combos with prices as the counter sells them. A group planning food can choose before arriving.
Film alert opt-in
A line on posters and the profile inviting people to ask for alerts. Record who agreed and for which language.

Who it is for

This is written for these cinema halls and multiplexes.

  • Single-screen theatres in district towns and old city centres
  • Multiplex operators with two to six screens inside malls
  • Independent multiplexes in tier-2 and tier-3 towns
  • Premium and recliner screens with in-seat food service
  • Cinema halls that rent screens for private shows
  • Halls that specialise in regional-language films
  • Cinema halls inside colleges, clubs or large campuses
  • Open-air and seasonal screening operators

Not for

It is not the right fit if.

  • The hall's number is a personal phone, and a business chat would mix staff messages with customer ones.
  • No one has recorded who agreed to alerts, so a list would carry people who never asked.
  • The shows change daily by phone with nothing written down, and chat replies would carry stale timings.

How it works

How the whatsapp marketing work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Read the chats you already have

    We read how customers write to you, which questions repeat and where a chat goes quiet. The repeated questions decide what gets automated first.

  2. 2

    Sort the list and the permission

    Contacts who asked to hear from you are separated from numbers that only sit in a phone book. We agree the wording new contacts will see before they say yes.

  3. 3

    Choose the app or the API

    One phone and a small team can stay on the ordinary app. Several people on one number, templates or a CRM link need the API through a provider, which is its own piece of setup work.

  4. 4

    Write the replies and the plan

    The greeting, away message, saved replies and handover rule are written in your words and approved by you. The message plan and its templates follow.

  5. 5

    Connect the record and test

    Each link carries its source line and each chat lands in the CRM. We test on real phones, including a customer who asks for a person.

  6. 6

    Read the unanswered questions

    A question the first reply could not answer becomes a new saved reply or a fixed handover. Stop requests are watched too, with the number's quality rating where the API is used, since both show a message plan that has gone too far.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Is it fine to message everyone who booked a ticket?
No. A ticket purchase through an app does not mean the buyer agreed to hear from the hall on WhatsApp. Ask for consent in a clear way, keep a record of it and let people leave the list easily.
Who should answer WhatsApp for the hall?
A named person on each shift, using a shared business number and not personal phones. A manager steps in for group quotes. The aim is a reply that does not depend on who is free.
What should a broadcast contain?
The titles, the languages and a booking link, with one short line of local interest. Skip long forwards and promotions the buyer did not ask for.
How do we handle a chat from someone who wants a refund?
Reply politely and move to a call or the booking app's own refund route. Refund rules sit with the ticketing platform and the hall's policy, so state the policy as it stands. Keep the reply private and record the complaint for the manager.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.

More for cinema halls and multiplexes

Everything else we would do for you.

Or start from the overview: sales and marketing for cinema halls and multiplexes.

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