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Rooftop solar companies · WhatsApp marketing

Meet the roof owner where the quote will be read and forwarded.

WhatsApp marketing for a rooftop solar company is the use of the messaging app to answer enquiries, send quotes and keep a society or family in the conversation. GullySales works on the business profile, the first reply and the habits that stop the chat turning into a lost thread.

Tell us what you needor call +91 80958 58589

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of solar installation companies at work in India

What WhatsApp marketing means

WhatsApp marketing is sending updates, offers and reminders to customers on the app most Indian buyers already check daily. GullySales sets up business WhatsApp, writes the message templates and keeps the list consented and current.

Also for rooftop solar companies

Sales and marketing for rooftop solar companies, the overview.

Last updated 18 Oct 2026.

For rooftop solar companies

Where it usually goes wrong, and what we would do.

  • “The quote travels in a chat”

    A homeowner forwards your quote to a spouse and a society secretary forwards it to the committee group. The message must make sense when it lands in front of someone who never spoke to you.

  • “The first reply sets the tone”

    An enquiry that arrives in the evening and is answered with a roof question gets a conversation. An automatic greeting with a brochure gets a thumbs-up and silence. Ask for roof type and bill first.

  • “Photographs help both sides”

    A customer can send a picture of the terrace before any visit. That single image can show shade, access and water tanks, and saves a trip. Ask for it politely, with an example of what you need.

  • “A shared phone loses history”

    When surveyors and sales staff use personal numbers, a leaving employee takes the conversation with them. A business number with labels keeps the thread inside the company.

What we do

What we deliver for rooftop solar companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A business profile set up properly

    Name, description, catalogue of services, address and hours entered on the business app.

    Result: A new contact sees a real company.

  2. A first-reply script

    A short opening that thanks the enquirer and asks for roof type, area and a bill photograph.

    Result: Every chat begins with a screening step.

  3. Labels for stage and buyer type

    Chats tagged by home, society or factory and by quote stage.

    Result: The team can filter chats by what needs action.

  4. A forwardable quote card

    A one-page summary of scope, assumptions and next steps designed to be shared in a group.

    Result: The quote makes sense without you in the room.

  5. Broadcast rules

    A list of who may receive updates, with consent recorded and an easy way to stop messages.

    Result: You message only people who agreed to hear from you.

  6. A handover habit

    Chat history copied into the CRM record when a deal moves stage.

    Result: The conversation survives a change of salesperson.

How the result is measured

  • Messages delivered
  • Reply rate
  • Enquiries from WhatsApp

Recorded as a baseline before work starts, so every later report has an honest comparison.

Read the full WhatsApp marketing and automation page

What to capture or send

Send the quote card, the photographs and the paperwork list.

First reply to an enquiry
A short message naming the person who will call, asking for a bill photograph and a roof picture.
Forwardable quote card
One image with the plant size, scope and price basis, written so a family member or committee can read it without you.
Roof photographs from the survey
Sent back with notes on shade and space, so the owner sees what the surveyor saw.
Paperwork checklist
The documents the owner must provide for the subsidy and utility steps, dated and marked to check current rules.
Switch-on message
A photograph of the running plant and the app guide, sent with a request for a review when the owner is happy.

Who it is for

This is written for these rooftop solar companies.

  • Independent homes and villas
  • Apartment societies and residents' associations
  • Schools, colleges and trust-run institutions
  • Shops, clinics and small commercial buildings
  • Small factories and godowns on shed roofs
  • Farmhouses and agricultural pump users
  • Hospitals and nursing homes with daytime load
  • Hostels, paying guest operators and small hotels

Not for

It is not the right fit if.

  • Your old list never agreed to be messaged, and a blast would harm the number.
  • The business number sits on one person's phone, and history would vanish when they leave.
  • Nobody can reply within the day, so a first reply would come after the owner has asked a rival.

How it works

How the whatsapp marketing work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Read the chats you already have

    We read how customers write to you, which questions repeat and where a chat goes quiet. The repeated questions decide what gets automated first.

  2. 2

    Sort the list and the permission

    Contacts who asked to hear from you are separated from numbers that only sit in a phone book. We agree the wording new contacts will see before they say yes.

  3. 3

    Choose the app or the API

    One phone and a small team can stay on the ordinary app. Several people on one number, templates or a CRM link need the API through a provider, which is its own piece of setup work.

  4. 4

    Write the replies and the plan

    The greeting, away message, saved replies and handover rule are written in your words and approved by you. The message plan and its templates follow.

  5. 5

    Connect the record and test

    Each link carries its source line and each chat lands in the CRM. We test on real phones, including a customer who asks for a person.

  6. 6

    Read the unanswered questions

    A question the first reply could not answer becomes a new saved reply or a fixed handover. Stop requests are watched too, with the number's quality rating where the API is used, since both show a message plan that has gone too far.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Tell us what you need
Can we message everyone in our old list?
Only those who have agreed to hear from you. Check the platform's current rules on business messaging and on consent before sending to a list.
Do we need the paid business interface?
Start with the free business app. Move to the paid interface when several people share the number and you need automation and reporting.
How do we avoid sounding like a robot?
Use a person's name, ask one question at a time and refer to the customer's own roof. Templates help with speed, but each message should mention something specific.
Should a surveyor use their own phone?
Use the company business account with the surveyor added. Chats on a personal phone leave with the person and mix private contacts with customers. A shared business number keeps the quote history with the roof.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

More for rooftop solar companies

Everything else we would do for you.

Or start from the overview: sales and marketing for rooftop solar companies.

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