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Seafood exporters · Website

Build a site that answers the importer's first five questions before the call.

A website for a seafood exporter is the reference an importer opens after any first contact, to check species, packs, approvals and the plant itself. GullySales works on the page structure, the content from your specification sheets and the route to a sample request.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Seafood product collection

What website means

A website is the page a customer lands on after searching, clicking an advert or scanning a code, and it decides whether they call or leave. GullySales builds and maintains sites that load quickly, explain the offer plainly and make the enquiry form or phone number easy to find.

Last updated 18 Oct 2026.

For seafood exporters

Where it usually goes wrong, and what we would do.

  • “Product lists hide behind a catalogue”

    A page that says frozen seafood and links to a PDF forces the importer to download and search. Species, grades and packs belong on the page, with the PDF as a supplement.

  • “Approvals need a home”

    A buyer wants to see markets the plant is approved for, in clear words. A page for approvals, checked by your compliance head, saves a round of emails.

  • “The plant must look real”

    Photos and a short description of location, capacity in your own terms and process show that the exporter exists beyond a trading desk. Merchant exporters should say plainly where they source.

  • “The enquiry route gets buried”

    If the contact page is the only path, buyers with a specific question leave. A prompt on each product page, asking for species, destination and quantity, produces better enquiries.

What we do

What we deliver for seafood exporters.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. Site structure

    A page map with home, product lines, species pages, approvals, plant, markets and contact, drawn before any design work.

    Result: A map you approve before writing begins.

  2. Product and species pages

    Content from your specification sheets, with grades, packs and markets, approved by your quality head.

    Result: Pages with specifications in text, not only in a PDF.

  3. Approvals and plant pages

    Pages for market approvals, quality system and process, with every claim traced to a document.

    Result: Trust pages with a source behind each statement.

  4. Enquiry form and routing

    A form on each product page that sends species, pack, destination and quantity to your export desk.

    Result: Enquiries arrive with the details needed for a quote.

  5. Speed and mobile check

    Pages tested on phones and slower connections, which importers abroad may use.

    Result: A list of fixes with before and after notes.

How the result is measured

  • Page load time
  • Bounce rate
  • Enquiries from the website

Recorded as a baseline before work starts, so every later report has an honest comparison.

Searches your buyers type

Your site should answer these searches and first questions.

what species do you export
A products page listing each species, form and pack as text, with a downloadable sheet as a supplement.
which markets do you ship to
A markets page naming the destinations you serve. Confirm wording with your compliance head and check each market's current rules.
plant approvals and audits
A page for the approvals you can show, worded by your compliance head. Do not state any you cannot document.
private label and packing options
A page for brands, showing formats, labelling support and minimum arrangements as you actually offer them.
request samples and a price list
A form asking species, destination and quantity, so the enquiry arrives with what you need to answer.
who is the contact for export
A contact page with a named desk, hours and the languages spoken, so a buyer abroad knows who will reply.

Who it is for

This is written for these seafood exporters.

  • Frozen shrimp exporters with their own processing plant
  • Exporters of frozen and chilled finfish such as pomfret, seer fish and tuna
  • Cephalopod exporters for squid, cuttlefish and octopus
  • Dried and salted fish exporters
  • Crab and lobster exporters, including live and chilled shipments
  • Canned and value-added seafood exporters
  • Merchant exporters who source from plants and sell under their own brand
  • Exporters to the Gulf and South-East Asia who sell by the container to wholesalers

Not for

It is not the right fit if.

  • You cannot provide plant photographs or process detail, and a site without them would look like a trading desk.
  • Your approvals are being renewed and cannot yet be shown, so the compliance page would stay empty or wrong.
  • The export desk cannot reply to form enquiries from abroad, and a site would only advertise a slow response.

How it works

How the website work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Confirm structure and content

    We agree the page list, what each page must answer, and who supplies the text and photographs, before any design starts.

  2. 2

    Design the templates

    The home page, a service page, a location page and the enquiry page are designed first, on phone and desktop, and shown to you.

  3. 3

    Build and test

    The site is built and checked on real phones and the common browsers. Every form, call button and WhatsApp link is tested end to end.

  4. 4

    Load real content

    Actual copy, images and information replace placeholders. Pages are read through once by you, since you spot wrong details we cannot.

  5. 5

    Check before launch

    Tracking, page titles, the sitemap and the privacy page are checked on the staging site. If an old site exists, its addresses are mapped so old links still land somewhere.

  6. 6

    Launch and hand over access

    The site goes live and we record the domain, hosting, content login and analytics in your name. The first live enquiry is traced to confirm tracking works.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 1, prospecting and lead generation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Should the site show prices?
Not as a fixed figure, since prices move with catch and exchange rates. Show the product, pack and a route to request a current quote, so every price is dated.
Do we need to rebuild the whole site?
Not always. If the structure works, we add the missing product, approval and plant pages. If it does not, we propose a rebuild and say why.
Can we show customer names?
Only with each customer's written agreement. Without it, describe markets served instead of naming importers.
Should we mention that we are a merchant exporter?
Yes, plainly. Importers prefer honesty about sourcing, and a later audit will reveal it anyway. State which plants supply you and what controls you apply, as your compliance head words it. Hiding it risks the whole relationship.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.