Television production houses · Website
Give channels and agencies each a page where they can see formats, credits and a way to call.
A website for a television production house is the place a buyer checks after hearing your name. GullySales works on format pages, credit pages and separate enquiry routes for channels and agencies.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What website means
A website is the page a customer lands on after searching, clicking an advert or scanning a code, and it decides whether they call or leave. GullySales builds and maintains sites that load quickly, explain the offer plainly and make the enquiry form or phone number easy to find.
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Sales and marketing for television production houses, the overview.
Last updated 18 Oct 2026.
For television production houses
Where it usually goes wrong, and what we would do.
“The first visitor is verifying, not discovering”
Someone who has just met you or received a note opens the site to check the house is real and active. They look for current shows, named people and recent work. A site that only shows a logo and a video fails that check.
“Showreel-only sites hide the credits”
A reel is persuasive but cannot be searched, skimmed or forwarded as text. A commissioner wants the writers, directors and channels in a list they can read in a minute.
“A format page should work as a leave-behind”
A programming head forwards a link to a colleague. The page must make sense without you: the idea, the episode structure, the target viewer and what the house brings.
“One contact form sends briefs to the wrong person”
A channel executive and an agency planner want different people on your team. A single form sends both to a shared inbox where a branded brief waits behind a format enquiry.
What we do
What we deliver for television production houses.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Format pages
One page for each format, with the idea, structure, viewer and production needs, written to be forwarded.
Result: A programming head can forward a single link for a format.
Show and credit pages
Pages for each show with channel, format, writers, directors and crew in readable text.
Result: Credits are visible without playing a video.
Genre reel pages
Reels grouped by genre, each with credits and the channel it ran on.
Result: A buyer finds the right reel without watching the others.
Separate enquiry routes
One form for channels and platforms, another for agencies and brands, each sent to a named person.
Result: Each enquiry reaches the right desk.
Team and about pages
Profiles of writers, directors and the leadership, linked to the shows they made.
Result: A visitor sees who stands behind the work.
Upkeep routine
A simple rule for adding a new show or credit when it is announced.
Result: The site does not fall behind the work.
How the result is measured
- Page load time
- Bounce rate
- Enquiries from the website
Recorded as a baseline before work starts, so every later report has an honest comparison.
Searches your buyers type
The site answers the question each buyer arrives with, on a page built for that buyer.
- credits for a particular genre
- A page per genre listing shows, channel and language, with a link to the reel. A programming head checks whether you have done what they commission.
- how to commission a branded programme
- A page for agencies with the brief form, what to include and a named person to send it to. It keeps branded briefs from landing in a general inbox.
- format notes available to download
- A section where released concept notes can be requested, written so a channel can forward them. Hold back anything not yet cleared.
- the crew and sets behind the shows
- A page showing the studios, sets and department heads, with their consent. A channel assessing delivery wants to see the capacity.
- contact for channels or agencies
- Two separate routes, each going to the right producer, so a platform lead and a media planner are not sent the same form.
Who it is for
This is written for these television production houses.
- Fiction serial and daily soap production houses
- Reality and game-show format producers
- News and current-affairs programme producers
- Non-fiction and documentary series producers
- Regional-language channel suppliers
- Branded-content and corporate-programme producers
- Format adaptation houses that localise international shows
Not for
It is not the right fit if.
- You have no cleared credits to list, and a site would be a shell with a contact form.
- Shows are under confidentiality terms with the channel and you have not checked what may be shown.
- You expect the site to find new commissions with no pitching to programming teams.
How it works
How the website work runs
The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.
- 1
Confirm structure and content
We agree the page list, what each page must answer, and who supplies the text and photographs, before any design starts.
- 2
Design the templates
The home page, a service page, a location page and the enquiry page are designed first, on phone and desktop, and shown to you.
- 3
Build and test
The site is built and checked on real phones and the common browsers. Every form, call button and WhatsApp link is tested end to end.
- 4
Load real content
Actual copy, images and information replace placeholders. Pages are read through once by you, since you spot wrong details we cannot.
- 5
Check before launch
Tracking, page titles, the sitemap and the privacy page are checked on the staging site. If an old site exists, its addresses are mapped so old links still land somewhere.
- 6
Launch and hand over access
The site goes live and we record the domain, hosting, content login and analytics in your name. The first live enquiry is traced to confirm tracking works.
Where this fits
Three pieces of sales work, in this order.
This work sits inside sales process design, at stage 1, prospecting and lead generation. The audit comes before it, and sales management keeps it running.
Step 1
Sales audit
Find where deals are being lost and what to fix first.
Start here if you cannot say where orders are lost.
Step 2 · you are here
Sales process design
One written way to sell, from first enquiry to repeat order.
Start here if every salesperson sells differently.
Step 3
Sales management
A target, a review routine and someone who owns the number.
Start here if the team has targets and no routine.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Can the site show shows still under wraps?
How big should the site be?
Can the site show work that is still under wraps?
How should the credits be organised?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for television production houses
Everything else we would do for you.
Closest to this: search and visibility
Also for television production houses
Or start from the overview: sales and marketing for television production houses.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.