Architecture firms · Website
Build a portfolio organised by project type, not by year completed.
Website development for an architecture firm means a site structured around project types with a full narrative for each. This beats a chronological gallery that makes a client search for relevant work. GullySales builds this so a client researching a specific project type finds the evidence they need quickly.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

What website means
A website is the page a customer lands on after searching, clicking an advert or scanning a code, and it decides whether they call or leave. GullySales builds and maintains sites that load quickly, explain the offer plainly and make the enquiry form or phone number easy to find.
Also for architecture firms
- SEO for architecture firms
- Local SEO for architecture firms
- Account based marketing for architecture firms
- Marketing strategy for architecture firms
- Content marketing for architecture firms
- Email marketing for architecture firms
- Influencer marketing for architecture firms
- Lead generation for architecture firms
Sales and marketing for architecture firms, the overview.
Last updated 8 Nov 2026. Rules for this trade differ by state and professional body, and they change. We describe restrictions in general terms, so check the current position with your own council or adviser before you publish anything.
For architecture firms
Where it usually goes wrong, and what we would do.
“Project-type navigation matters more than a chronological gallery”
A client looking for hospitality work should reach that section directly, not scroll through unrelated residential projects first.
“Each project page needs a written narrative, not just photos”
A brief, budget and design solution written out for each project gives a client the context photographs alone cannot provide.
“Approval experience deserves its own section”
A page noting experience with a specific municipal approval process reassures a client worried about that exact risk.
What we do
What we deliver for architecture firms.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
Project-type navigation instead of a chronological gallery
A site structure letting a client looking for hospitality work reach that section directly, rather than scrolling through unrelated residential projects.
Result: A client finds relevant work in the first few clicks, not by chance.
A written narrative page for each major project
A brief, budget context and design solution written out for each project, giving a client detail photographs alone cannot provide.
Result: A client understands the thinking behind a project, not just its appearance.
An approval experience section
A page noting experience with specific municipal approval processes, aimed directly at a client worried about that exact risk.
Result: A client with a difficult site sees their concern has been handled before.
A build timeline scoped to your project count
A written project plan and timeline based on how many projects need a full case study written.
Result: You know what the rebuild will take before it starts, not partway through.
How the result is measured
- Page load time
- Bounce rate
- Enquiries from the website
Recorded as a baseline before work starts, so every later report has an honest comparison.
What the page must show
What an architecture firm's website must show before a plot owner calls.
- Project type pages, not a year-wise gallery
- Give villas, schools, hospitals and offices their own pages. Put plot size and built-up area beside every project, so a plot owner can see work close to their own site.
- The brief, the site problem and what you did about it
- For each project write the client's brief, the constraint on the site, such as a narrow plot or a slope, and the design answer. Show cost only as a band the client has agreed to share.
- Sanction and approval work, by authority
- List the municipal or development authority sanctions, completion and occupancy certificates you have taken through, with the city for each. Owners with a difficult plot look for this first.
- The principal architect and the registration
- Show the principal's photograph, qualification and Council of Architecture registration number. Developers and families both want to know who will sit across the table from them.
- An enquiry form that opens with the plot
- Ask for plot location, plot size, project type and whether drawings exist, with an upload for the survey or sale deed copy. The first call can then start with the design, not with questions.
- Photographs taken with the client's permission
- Use handover photographs and credit the photographer. Check in writing that the client allows the project to be shown, and whether the address may be named.
Who it is for
This is written for these architecture firms.
- Residential and villa architecture practices
- Commercial and corporate campus architecture firms
- Hospitality architecture practices
- Institutional architecture firms, schools and hospitals
- Interior-architecture hybrid practices
- Sustainable and green building specialists
- Practices working on government and public sector tenders
- Boutique single-principal practices
Not for
It is not the right fit if.
- Your project files are scattered and no one can collect the brief and site problem for each job, so pages would show photographs alone
- You expect the website to replace the studio meeting, but the client still wants to see you before they sign
- The photographs you have were taken by clients on phones, and a site built on them would undersell the work
How it works
How the website work runs
The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.
- 1
Confirm structure and content
We agree the page list, what each page must answer, and who supplies the text and photographs, before any design starts.
- 2
Design the templates
The home page, a service page, a location page and the enquiry page are designed first, on phone and desktop, and shown to you.
- 3
Build and test
The site is built and checked on real phones and the common browsers. Every form, call button and WhatsApp link is tested end to end.
- 4
Load real content
Actual copy, images and information replace placeholders. Pages are read through once by you, since you spot wrong details we cannot.
- 5
Check before launch
Tracking, page titles, the sitemap and the privacy page are checked on the staging site. If an old site exists, its addresses are mapped so old links still land somewhere.
- 6
Launch and hand over access
The site goes live and we record the domain, hosting, content login and analytics in your name. The first live enquiry is traced to confirm tracking works.
Where this fits
Three pieces of sales work, in this order.
This work sits inside sales process design, at stage 1, prospecting and lead generation. The audit comes before it, and sales management keeps it running.
Step 1
Sales audit
Find where deals are being lost and what to fix first.
Start here if you cannot say where orders are lost.
Step 2 · you are here
Sales process design
One written way to sell, from first enquiry to repeat order.
Start here if every salesperson sells differently.
Step 3
Sales management
A target, a review routine and someone who owns the number.
Start here if the team has targets and no routine.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
How long does this take to build?
Can our existing project photos be reused?
Our best projects are under a client's confidentiality. Can they go on the website?
Should the website show our design fee?
How long is the contract?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
From the blog
Further reading for architecture firms.
6 min read · 3 Sept 2026How to get architecture projects: where commissions actually come fromArchitecture projects come from repeat clients, referrals, a portfolio that answers a client's questions, and patient follow-up. Decide which kind of project you want, then build for that one.
6 min read · 18 Feb 2026Website design for architects: key features every architecture website must haveA client choosing an architect wants a project like his own, the fee model and who he will deal with, which most practice sites withhold.
7 min read · 18 Apr 2024Case studies: how digital marketing transformed architectural firmsDigital marketing for architecture firms, method only: four common situations, the fix for each, and where to read more on leads, SEO, email and ads.
More for architecture firms
Everything else we would do for you.
Closest to this: search and visibility
Also for architecture firms
Or start from the overview: sales and marketing for architecture firms.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.