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GullySales

Elevator companies · Lead generation

Hear about the building while the shaft is still on paper.

Lead generation for a lift company runs on two clocks: an architect's drawing, which decides the order a year early, and a family's enquiry, which decides in months. GullySales builds the specifier list, the project tracker and the routine that follows each enquiry to a site visit.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of elevator companies at work in India

What lead generation means

Lead generation is the combined work of every channel that brings in a new enquiry, whether from search, adverts, referrals or a stall at an exhibition. GullySales runs these channels together and reports the number of enquiries each one produced, not the activity behind it.

Last updated 5 Oct 2026.

For elevator companies

Where it usually goes wrong, and what we would do.

  • “The lead is a drawing download, not an enquiry”

    An architect who takes your shaft dimensions has asked you nothing. That download is the earliest signal you will get, and most firms never follow it up.

  • “A family enquiry that stalls is a fear, not a price objection”

    They picture a parent stuck alone during a power cut. Answer that with a visit to a working lift, and the conversation restarts.

  • “The unhappy building is a lead you can predict”

    An association whose lift is fifteen years old, or which spent last year arguing about response times, is buying something soon. That list can be built by walking a locality.

  • “Consultants and builders are worked, never captured”

    Nobody writing a vertical transport specification fills in a web form. The pipeline is a visit list, a drawing kit and a note of which project sits at which stage.

What we do

What we deliver for elevator companies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A specifier list for the cities you serve

    Architects, interior designers, MEP consultants and builders working the project types your lifts suit, with a visit plan against each name.

    Result: Your drawings reach the people who draw the shaft.

  2. Drawing downloads followed up within days

    Every CAD or PDF download logged with the practice and the project, and a call made while the design is still open.

    Result: You are in the conversation before the specification closes.

  3. A project tracker from drawing to order

    Every project where your lift is under consideration recorded with its stage, its decision maker and the date the purchase team reviews it.

    Result: Nothing is lost between the architect and the builder.

  4. Site visit booking for home lift enquiries

    A routine that moves a family from a phone enquiry to standing inside an installed lift in a home like theirs.

    Result: The decision moves instead of drifting.

  5. A locality list of ageing installations

    Buildings with lifts over fifteen years old, and the ones with a known service complaint, listed with the association contact.

    Result: Modernisation and AMC conversations start from a real list.

  6. One record for every enquiry and its stage

    Family, association, architect and builder enquiries in one place with a stage and a next date against each.

    Result: Nobody is waiting for somebody else to call.

How the result is measured

  • Enquiries generated
  • Cost per enquiry
  • Enquiries by source

Recorded as a baseline before work starts, so every later report has an honest comparison.

Where enquiries come from

The places a lift company's enquiries arrive, and what to record at each.

Architect's CAD or PDF drawing download
Record the practice, the person and the project type. Call to ask which building it is for and the floor count, because the shaft size is fixed early and so is the choice of lift.
Builder or developer RFQ for a tower or block
Log the project, the number of floors, the number of lifts and the date the submission closes. Ask who the lift consultant is, as the specification and the make list come from them.
Villa owner's WhatsApp asking about a home lift
Record the number of floors, whether the house is built or being built, and the space for a shaft. Ask for a photo of the staircase or the planned spot before giving any price.
Apartment association asking about modernisation or repair
Note the committee contact, the lift's age and make, and the breakdowns reported. Offer a survey visit and record the meeting date at which the committee will decide.
Hospital or hotel bed, goods or service lift enquiry
Record the building, the load, the car size and who uses the lift. Ask for the lift consultant's drawing if there is one, and note it against the project.
Maintenance contract renewal or takeover request
Record the building, the lift make, the current contract end date and the reason the customer is leaving. A takeover enquiry can reveal a competitor's weak service, so write the reason down.

Who it is for

This is written for these elevator companies.

  • Passenger lift companies for apartments and offices
  • Home lift and villa elevator specialists
  • Hospital bed and stretcher lift suppliers
  • Goods and freight lift manufacturers
  • Escalator and travelator suppliers for malls and metros
  • Dumbwaiter and service lift suppliers for hotels and restaurants
  • Independent lift maintenance and AMC companies
  • Lift modernisation and retrofit specialists

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    Enquiries by source, reply time, conversion and cost per order, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is reply time, a follow-up sequence, the page buyers land on or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the lead generation work runs

  1. 1

    Understand your capacity

    We agree how many enquiries your sales team can actually handle well, so the system is not built to overwhelm it.

  2. 2

    Audit current sources

    We check what already brings in enquiries today, even informally, before adding anything new.

  3. 3

    Strategise the channel mix

    Content, search and paid channels are chosen based on where your buyers already look.

  4. 4

    Implement capture and follow-up

    Pages, forms and a follow-up process are built and connected end to end.

  5. 5

    Measure and optimise

    We track enquiry volume and quality and adjust the channel mix to match.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

How do we hear about projects earlier?
By being useful to the people drawing them. An architect with your shaft drawings on file names you without being asked. Visiting practices with a kit beats any purchased list, and it is slow work for a year before it pays.
Are online enquiry portals worth it for lifts?
For home lifts and AMC work, sometimes, though the enquiries are shared and price-led. For project work they are close to useless, because a builder's purchase team does not source a lift that way.
How do we tell a serious home lift enquiry from someone just curious?
Ask whether the shaft space exists or is planned, and whether the owner will decide before building work reaches that stage. A person who can describe the floors and the space is serious. Send a visit date, not a rate card.
Should the site engineer or the salesperson take the first call?
The salesperson takes the call and writes the details, then the engineer joins for the survey. If an engineer is not free, do not guess dimensions on the phone. Record what was said, and visit before any price is promised.
How can a smaller lift company compete with the multinational brands?
By being known earlier and answering faster locally. An architect who already has your shaft drawings will often name you beside a big brand. After handover, a local technician who reaches within the hour keeps the building when a multinational's service desk cannot.
How do we get families to decide on a home lift?
Answer the fear behind the delay. Families usually postpone because they picture a parent stuck alone during a power cut. Show them the battery rescue on a working lift, in a home like theirs, and most move to a decision.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.