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Low-code and no-code development agencies · Search engine optimisation

Appear when a founder searches for the platform, the use and the city together.

SEO for a low-code agency means building pages for platform names, use cases and cities that founders and managers search. GullySales works on the page plan, the build write-ups and the technical set-up that let those pages be found.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

A developer reviewing a visual application workflow on a monitor

What search engine optimisation means

Search engine optimisation (SEO) is the work of getting your website to appear when a buyer searches Google for what you sell. GullySales builds pages around real search terms, fixes technical issues that block ranking, and tracks which searches actually bring enquiries.

Last updated 22 Oct 2026.

For low-code and no-code development agencies

Where it usually goes wrong, and what we would do.

  • “Platform vendors and directories take the top spots”

    The platforms' own sites and marketplaces rank for their names. An agency competes by being specific: a page on a clinic booking app on a named platform, with a real demo and a cost note.

  • “Searches mix the platform with the problem”

    A buyer may type an app like Urban Company, or a CRM on Zoho Creator, or a student portal on Power Apps. Pages built around these problems match intent that platform pages do not.

  • “Honest limits earn links and trust”

    A page that explains when the platform is the wrong choice gets shared by developers and read to the end by buyers. A page that praises every tool gets ignored.

  • “Demos and videos help pages stay useful”

    A page with a working demo and a short walkthrough keeps readers longer than text alone. Video also gives a second route into search, through YouTube.

What we do

What we deliver for low-code and no-code development agencies.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A platform and use-case page plan

    A list of the searches that matter, mapped to one page each, with the platform, the use and the Indian city where relevant.

    Result: A plan that links each search to a page.

  2. Build write-ups with demos

    Pages that describe a real build, the platform choice, what was left out and what it costs to run, with a demo link.

    Result: Each page carries a link to a working app.

  3. A limits page for each platform

    A plain page on where the platform strains and when to choose code instead.

    Result: Buyers can see you recommend honestly.

  4. Technical set-up checks

    Speed, mobile layout, titles and structured data checked on the pages that bring enquiries.

    Result: A list of fixes with the page affected.

  5. Search tracking tied to enquiries

    A short list of searches with your page position and the enquiries each page produced, in a sheet you own.

    Result: You can tell which pages bring scoping calls.

How the result is measured

  • Ranking positions
  • Organic traffic
  • Enquiries from organic search

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these low-code and no-code development agencies.

  • First-time founders building a marketplace, booking or community app
  • Startups wanting a working version to show investors
  • Small manufacturers and distributors replacing spreadsheets with an internal tool
  • Clinics, schools and coaching institutes needing booking and fee tracking
  • Company departments building approval and reporting tools on Power Apps
  • Agencies and consultants who resell a built app to their own clients
  • Overseas founders hiring an Indian team for a no-code build
  • Zoho and Microsoft customers extending the tools they already pay for

How it works

How the search engine optimisation work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Audit and baseline

    We record where the site stands today: positions, traffic, technical faults and the enquiries search currently produces. Nothing starts until this number is written down.

  2. 2

    Decide what to rank for

    We map the searches your buyers use, in your words and theirs, and pick the ones worth the effort for your margin and your capacity.

  3. 3

    Fix the foundations

    Technical faults first, because the cheapest gains are usually there. Then the Business Profile and directory consistency.

  4. 4

    Build the pages

    A page for each thing you do, written to answer the question it is searched for, with a clear next step at the end.

  5. 5

    Publish and earn mentions

    Content goes out on the calendar. Links and mentions are earned from real relationships, not bought.

  6. 6

    Measure, report, adjust

    At the interval agreed at the start we report what moved and what did not, and change the plan when the numbers say so.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 1, prospecting and lead generation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Should we write about every platform?
Write about the ones you build on and a single page that says when you refer work elsewhere. Pages on platforms you rarely touch read as thin and attract enquiries you cannot serve well.
Do city pages matter for a remote-built service?
They matter for buyers who want a team they can meet. A page for Chennai or Kochi with a real address, a team photo and local examples earns the trust remote buyers still want.
How do we compete with the platform's own site?
Do not try to rank for the platform's name alone. Target the use and the city, show a working app and explain costs the vendor does not discuss. That is the page the buyer needs and the vendor will not write.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.