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Yoga studios · CRM

Keep a record of each student so the teacher can see who is slipping away.

A CRM for a yoga studio is a simple record of every enquiry and student: the batch, the pass, the last class attended and what was said. GullySales sets one up in a tool that suits a studio and agrees what the front desk records.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of yoga and pilates studios at work in India

What CRM means

A CRM is the record where every enquiry, call and quote is kept against a customer, replacing separate notebooks, spreadsheets and memory. GullySales sets up or cleans an existing CRM and reports from it by enquiry outcome rather than by activity logged.

Last updated 18 Oct 2026.

For yoga studios

Where it usually goes wrong, and what we would do.

  • “Student memory lives in the receptionist's head”

    The front desk knows who comes and who has stopped. When they are away or leave, that knowledge goes with them and the studio starts again.

  • “Attendance is the early signal of a lapse”

    A student who misses three weeks is about to stop. Studios that learn of it at pass expiry have lost the chance to write a kind note while it still mattered.

  • “The tool must be lighter than a notebook”

    A front desk that finds a system slow will go back to paper. The record has to take a few seconds to update, or it will be left empty.

What we do

What we deliver for yoga studios.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A student record

    One entry per student with contact, batch, style, pass type, expiry and notes.

    Result: Anyone at the desk can see who a student is.

  2. An enquiry stage list

    Stages from new enquiry to trial booked, trial attended, pass bought and renewed.

    Result: You can see where people stall.

  3. Attendance flags

    A simple way to mark who has missed a run of classes so a teacher can reach out.

    Result: Lapsing students are visible before the pass ends.

  4. Front-desk training notes

    A one-page guide on what to record and when.

    Result: The record gets filled in the same way by everyone.

  5. Separate lists for training and workshop applicants

    Their own stage list covering enquiry, call, deposit and joining.

    Result: Longer decisions do not get lost among class enquiries.

How the result is measured

  • Enquiries logged in the CRM
  • Data completeness
  • Reports generated from CRM data

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these yoga studios.

  • Traditional hatha and ashtanga studios
  • Power and vinyasa yoga studios
  • Prenatal and postnatal yoga teachers
  • Studios for seniors and gentle yoga
  • Teacher training schools
  • Retreat hosts and weekend workshop organisers
  • Corporate and school yoga providers
  • Online and hybrid yoga teachers

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the CRM work runs

  1. 1

    Map the sales process

    We record how a deal actually moves from enquiry to close in your business today.

  2. 2

    Configure stages and fields

    The CRM's pipeline and fields are built to match that process exactly, not a generic template.

  3. 3

    Set up automations

    Reminders, assignment rules and follow-up triggers are configured so routine steps happen without manual effort.

  4. 4

    Test with real deals

    We run the configuration against actual current deals to catch gaps before the whole team relies on it.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Do we need paid software?
Not at the start. A well-organised shared sheet can hold the record for a small studio. Move to a dedicated tool when the volume makes the sheet hard to keep tidy, and choose one your front desk will actually open.
Is it fine to keep students' health notes in the CRM?
Record only what is needed to teach safely, such as an injury the student has mentioned, and keep it accessible only to those who need it. Check data protection rules with your adviser, and never share a note outside the studio.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.