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Guwahati, Assam

Many of Guwahati's buyers arrive from another state, after a long road journey.

Fancy Bazaar and Athgaon hold the wholesalers who supply shops as far away as Imphal and Aizawl. Hospitals along GS Road and in Beltola compete for a family from Shillong or Itanagar checking fees and doctors before a long drive.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

A regional business owner speaks with a remote adviser by video call

At a glance

Guwahati is the northeast's trading and treatment hub. Its wholesalers supply seven states, and its hospitals treat families from Meghalaya, Arunachal and Nagaland who decide by phone before a long road journey. GullySales helps Guwahati businesses answer these buyers before the trip, and follow them up after it.

The Gauhati High Court and the state secretariat keep a steady base of advocates and consultants, whose clients still arrive mostly by referral. Transporters on the city's edge move goods up to the hill states, where one road closure can hold an order for days.

Around Guwahati

The areas, estates and markets that matter in Guwahati.

  1. Fancy Bazaar and Paltan Bazaar

    Wholesalers of textiles, hardware and groceries selling on credit to traders from Arunachal, Nagaland and Manipur, many of whom order by phone.

  2. GS Road and Zoo Road

    Private hospitals, diagnostic centres and clinics that families from Shillong, Itanagar and Dimapur reach after hours on the road.

  3. The Noonmati refinery belt

    The Guwahati refinery, and the contractors who bid for its maintenance, spares and transport on tender.

How buyers decide

How buyers in Guwahati find and choose a business

A Guwahati hospital's patient often lives in Shillong, Itanagar, Dimapur or Imphal. The family decides by phone before it books a car or a flight. They want the doctor's days, the likely cost and a place to stay, and they judge the hospital by how clearly that first call goes.

Wholesale buyers from across the region come to Fancy Bazaar and Athgaon, or order by phone from traders they have used for years. Hindi and Assamese carry the trade, English matters for buyers from Meghalaya, Nagaland and Mizoram, and credit terms decide the order as much as price.

The problem

Where Guwahati businesses lose orders.

What we see most often in Guwahati, in the words owners use on the first call.

  • “Families from Shillong enquire, then go to Kolkata or Vellore”

    Hill-state families compare Guwahati with bigger cities before travelling. A hospital that answers vaguely on cost or waiting time loses them to a longer journey.

  • “Our Arunachal buyers only order when they visit”

    Wholesale accounts in the hill states depend on the buyer's trip to Guwahati. Between visits, nobody sends stock or rate updates, and a nearer supplier fills the gap.

  • “Clients from other states cannot find our firm”

    Law and consulting firms near the High Court rely on referral. A client from Itanagar or Kohima looking for an advocate in Guwahati finds nothing to check before calling.

What we do

What we would do for Guwahati businesses.

Usually in this order, starting with whatever we rank first once we have read your brief.

  1. Search engine optimisation

    Pages built for what buyers actually search, so enquiries arrive from search without paying for every click.

  2. Lead response and follow-up

    A named person for every enquiry, a reply routine and a follow-up date on each one until it is won or closed, so Guwahati buyers stop going to whoever replied first.

  3. Local SEO

    A Google Business Profile, reviews and location pages set up so the right Guwahati buyers find you on Maps and call.

  4. Website design and development

    A page for each thing you sell, with the call, WhatsApp and quote request one tap away.

  5. WhatsApp marketing and automation

    Quote follow-ups, reminders and repeat-order messages on the channel Guwahati customers already use.

  6. Google Ads

    Campaigns judged on cost per enquiry and cost per order, with wasted searches cut as they appear.

Who it is for

This is written for these Guwahati businesses.

  • Hospitals in Guwahati
  • Law firms in Guwahati
  • Freight and transport companies in Guwahati
  • Educational institutions in Guwahati
  • Retailers in Guwahati
  • Any Guwahati business whose buyers search, compare and call before they buy

Not for

It is not the right fit if.

  • You want a guaranteed Google ranking or a guaranteed number of leads. Nobody honest can promise either.
  • You need enquiries by next week and have nobody to answer them.
  • You want posts and reach reported, not enquiries and orders.

How it works

How the work runs from Bengaluru for Guwahati businesses.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

Working from Bengaluru

  1. 1

    The conversation, by call

    No travel needed to find where orders are lost. Last month's enquiries in any format are enough.

  2. 2

    Kick-off in person, when it helps

    For sales process, CRM or dealer work, a visit to your premises can help. Whether one is needed is decided with you, and any travel is agreed in advance.

  3. 3

    Day to day on WhatsApp

    Questions, approvals and drafts in one thread, and an enquiry record both sides can see.

  4. 4

    Review sessions in person when needed

    When the plan changes direction or the team needs training, we come back.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions Guwahati owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Patients come from Meghalaya and Arunachal. How do we reach them?
With pages that answer what a family asks before a long journey: the treatment, the doctor, the cost range and where to stay. Guwahati hospitals that reply quickly on WhatsApp to these families usually get the booking. Your enquiry records show which states your Guwahati enquiries already come from.
Should our Fancy Bazaar business sell online?
Start with WhatsApp, not a marketplace. Your buyers in other states already know you, and a catalogue with current rates and a quick reply keeps them ordering between visits. New buyers then find you on Google and IndiaMART.
Is Bihu a good time to run campaigns?
For clothing, gold, gifts and furniture, yes, and preparation should start weeks before Rongali Bihu in April. For suppliers to tea estates, the plucking season matters more than the festival calendar.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
Fixes to reply time, follow-up and your Google Business Profile are the quickest to show, because the enquiries already exist. Ads can follow soon after follow-up is in place. SEO and content take longer. How long each takes depends on your business, and we tell you which applies to you after we have spoken. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
To start, last month's enquiries in any format and time with whoever handles them. After that, access to the accounts the work touches, such as the website, Google Business Profile or CRM.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Industries

Industries that cluster in Guwahati.

Nearby

Elsewhere in Assam.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.