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AC repair services · Lead generation

Fill the diary with AC jobs before the first hot week fills it for someone else.

Lead generation for an AC repair service is the work of getting an owner with a failing or overdue unit to call you, message you or book a visit. GullySales works on the enquiry sources, the first reply and the record of where each job came from.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of hvac companies at work in India

What lead generation means

Lead generation is the combined work of every channel that brings in a new enquiry, whether from search, adverts, referrals or a stall at an exhibition. GullySales runs these channels together and reports the number of enquiries each one produced, not the activity behind it.

Last updated 18 Oct 2026.

For AC repair services

Where it usually goes wrong, and what we would do.

  • “The breakdown caller picks one of the first listings”

    A buyer with a dead unit in a hot flat does not read reviews for an hour. They search, ring the first listings that look local, and settle on whoever names a visit charge and a slot. A source that answers late is a source you paid for and lost.

  • “Servicing leads exist long before the rush”

    Cleaning and gas checks are decided in the cool months, when nobody is in a hurry. Past customers, flat neighbours and society groups are the nearest place to find these jobs, yet a service that starts looking only when the phones ring has already missed them.

  • “Installation leads sit with the dealer”

    A person who has just paid for a new split unit asks the shop who will fit it. The dealer names an installer they know. If you have never introduced yourself at the counter, the fitting and the first service go to someone else.

  • “Commercial leads need a named person to approach”

    An office, clinic or shop with several units rarely searches for a maintenance provider. The administrator waits until a unit fails in working hours. A visit with a written proposal reaches them before that day, and gives them a name to ring.

What we do

What we deliver for AC repair services.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A map of enquiry sources

    A written list of where AC jobs can come from: the Maps listing, past customers, dealers, societies and offices, with a place on a sheet for each.

    Result: A sheet where every new job shows which source brought it.

  2. Replies for each job type

    A saved WhatsApp reply and a short page for breakdown, servicing and installation, naming the brands you handle and the visit charge you set.

    Result: Each job type has its own reply you can send without retyping.

  3. An enquiry log

    A simple log of every call and message with the unit, the area and the status, so a missed call shows up as a gap.

    Result: A list of unanswered enquiries you can read at the end of a day.

  4. A past-customer list ready to message

    A cleaned list of earlier customers with unit, room and last service date, prepared for a reminder before the hot months.

    Result: A list sorted by last service date.

  5. Ad and listing text per job

    Search ad copy and Maps listing text for each job, with the areas you serve and the visit charge, written for you to approve before anything runs.

    Result: Text you have read and approved before any spend starts.

How the result is measured

  • Enquiries generated
  • Cost per enquiry
  • Enquiries by source

Recorded as a baseline before work starts, so every later report has an honest comparison.

Who it is for

This is written for these AC repair services.

  • Home AC repair and servicing technicians
  • AC installation and relocation teams
  • Split and window AC servicing specialists
  • Gas charging and leak repair specialists
  • Annual maintenance providers for offices and shops
  • Technicians attached to AC dealers
  • VRV and ducted AC servicing teams for commercial sites
  • Servicing teams for apartment societies and landlords

How it works

From your first message to the first report.

No open-ended retainer. Every step gives you something in writing.

  1. First

    Your brief

    You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.

  2. After the brief

    A conversation and a written scope

    We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.

  3. Before work starts

    Baseline recorded

    The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.

  4. After the baseline

    The first fix goes live

    The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.

  5. As agreed

    Report against the baseline

    What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.

  6. At renewal

    Renew on the numbers

    The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.

How the lead generation work runs

  1. 1

    Understand your capacity

    We agree how many enquiries your sales team can actually handle well, so the system is not built to overwhelm it.

  2. 2

    Audit current sources

    We check what already brings in enquiries today, even informally, before adding anything new.

  3. 3

    Strategise the channel mix

    Content, search and paid channels are chosen based on where your buyers already look.

  4. 4

    Implement capture and follow-up

    Pages, forms and a follow-up process are built and connected end to end.

  5. 5

    Measure and optimise

    We track enquiry volume and quality and adjust the channel mix to match.

Why us

Why owners pick GullySales over an agency.

  • Marketing and sales, as one job

    Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.

  • The person on the first call does the work

    No account managers in between. You are never handed to someone you have not met.

  • A baseline before anything starts

    Your numbers are written down on day one, so every later report compares against something honest.

  • The fee in writing, split three ways

    Our time, your media spend and production on separate lines. You always see what goes to us.

  • No guarantees we cannot keep

    The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.

  • One office, and we say so

    Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.

#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.

Your brief

Tell us what you need, and we will read it before we call.

Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Should I run Google ads in the hot weeks?
Only if your technicians can take the extra calls. Ads bring breakdown callers who want a visit now, and a booking you cannot serve costs the click and a poor review. We plan spend around the visits your team can complete.
Which lead source suits a two-technician team?
Past customers and nearby societies. The calls come from people who already know you or live close, and they fit into a route. Paid search is a second step, once the diary has room for it.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.