Pet training services · Social media
Show the dog changing and the method behind it, not a feed of cute clips.
Social media marketing for a pet trainer is using short video and posts to show owners how you work with a dog before they ever call. GullySales works on what to film, what to say beside it and how each post leads to a booking.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
What social media means
Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.
Last updated 18 Oct 2026.
For pet training services
Where it usually goes wrong, and what we would do.
“The cute dog video brings the wrong audience”
A puppy in a bandana gets reactions from people who will never book. A reactive dog walking calmly past another, shown with the owner's consent, is watched by the household that has the same problem.
“Owners follow to judge the person”
The follower is deciding whether to trust you with a frightened dog. How you speak to the owner, how you handle a lunge and what you refuse to do are what they are watching, more than the finished result.
“Instagram and YouTube serve different owners”
A short clip suits the owner scrolling on the sofa. A longer video explaining toilet training suits the one who has searched and is ready to watch. Posting one cut everywhere wastes both.
“A post without a next step ends the conversation”
The owner nods at the clip and moves on. A line that names the problem and says where to ask turns the watcher into an enquiry on your phone.
What we do
What we deliver for pet training services.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A filming plan built on consented sessions
A list of the sessions worth filming, the permission asked beforehand and what is said on screen, with no claim about how long a change took.
Result: A plan for clips that show your method honestly.
A set of post formats
Repeatable shapes such as a problem named and a method shown, a common mistake corrected, a question from an owner answered.
Result: Each post follows a shape you can produce again.
Captions that name the problem
Words beside each clip that say which behaviour it addresses and who to ask.
Result: A watcher can tell at once if the clip is about their dog.
A pinned post about how you train
One post that states your methods and what you refuse to use, kept at the top of the profile.
Result: A new visitor reads your position before the clips.
Replies and messages answered in one voice
A short guide for answering comments and direct messages, ending in the first-call routine.
Result: Messages from a post lead to the same assessment booking.
How the result is measured
- Posts published
- Engagement rate
- Enquiries from social profiles
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these pet training services.
- Puppy socialisation and basic obedience classes
- Behaviour trainers for aggression, anxiety and fear
- Home-visit trainers working one to one
- Board and train programmes at a kennel
- Training for Indie and rescue dogs
- Guard and protection dog trainers
- Agility and sport training clubs
- Trainers who work with society and apartment dog-owner groups
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the social media work runs
- 1
Understand your audience and platforms
We identify which platforms your specific buyers actually use and what kind of content they respond to.
- 2
Audit current presence
We review existing pages, past content performance and any gaps in consistency.
- 3
Build the content calendar
A plan is created, balancing genuine value with occasional direct offers.
- 4
Implement and post
Content is created and published consistently on the agreed schedule.
- 5
Measure and optimise
We track enquiries alongside engagement and adjust the content mix based on what actually performs.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Do I need to be on every platform?
Can I post videos of client dogs?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for pet training services
Everything else we would do for you.
Closest to this: content and social
Also for pet training services
Or start from the overview: sales and marketing for pet training services.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.