Courier companies · Lead generation
Walk-ins arrive on their own, and accounts have to be walked to.
Lead generation for a courier counter is two separate jobs. Answering a rate enquiry fast enough to keep a walk-in, and knocking on the doors of the offices and sellers inside your pickup radius. GullySales writes the rate replies and builds the account list building by building.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
What lead generation means
Lead generation is the combined work of every channel that brings in a new enquiry, whether from search, adverts, referrals or a stall at an exhibition. GullySales runs these channels together and reports the number of enquiries each one produced, not the activity behind it.
Last updated 5 Oct 2026.
For courier companies
Where it usually goes wrong, and what we would do.
“A rate enquiry is a race of minutes”
Somebody asking a rate to the UK is asking two other counters at the same time. A written reply with the slab, the packing charge and the transit time wins it before anyone walks.
“Your best accounts sit in the building opposite”
A CA firm, a clinic or a law office two hundred metres away ships every day and has never been asked for the business.
“Sellers leave over a missed pickup, not a rate”
An online seller moves to an app after one pickup that did not happen. Finding them on Instagram is one job and keeping them is a different one.
What we do
What we deliver for courier companies.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A written rate reply ready on WhatsApp
Weight slabs, destination rates, packing charges and transit times prepared as quick replies, so any staff member answers within minutes.
Result: A rate enquiry becomes a booking before the next counter replies.
A building-by-building list of your pickup radius
Every office, clinic, business centre and co-working floor within your pickup area listed with a name, a floor and who to ask for.
Result: The visits happen in order instead of by chance.
A one-page business account offer
Fixed daily pickup time, monthly GST billing, proof of delivery, an escalation contact and rates by volume, on a sheet an admin head can approve.
Result: You can walk into any office with something signable.
A visit plan and a script for your staff
Who visits, when, what is said in the first thirty seconds, and what is left behind, written so it survives a busy counter day.
Result: Outreach continues when the queue gets long.
An online seller outreach routine
Local sellers on Instagram and the marketplaces identified, with a pickup and packing offer and a named person they can reach.
Result: Daily shipments come from sellers who know your name.
One record of enquiries, trials and accounts
Every rate enquiry, office visit, trial month and signed account logged with what happened next and who is following it up.
Result: Nothing depends on remembering a conversation.
How the result is measured
- Enquiries generated
- Cost per enquiry
- Enquiries by source
Recorded as a baseline before work starts, so every later report has an honest comparison.
Where enquiries come from
The places a parcel enquiry reaches a courier counter, and what to record at each.
- A walk-in at the counter
- Write the destination, the weight, the contents and a phone number. Offer a quote and a pickup for the next parcel, and note whether it was a one-off.
- A WhatsApp message asking a rate
- Ask the destination, the weight and whether it is a document or goods. Send the slab rate and the packing charge, and record the destination.
- An office or clinic needing regular pickups
- Record the business, the contact and what they send, such as documents or samples. Offer a fixed pickup time and note who signs for the parcels.
- An international parcel enquiry
- Write the country, the contents and the sender's reason, such as gifts or documents. Check the prohibited items list before accepting, and record what you told them.
- An online seller asking about shipping
- Record the product, the daily volume, the packing needed and the destination mix. Send your rates and note whether they use an aggregator.
- A call from the Maps listing
- Ask what they want to send and note the source. Check that the listing shows the right address, the hours and the pickup radius.
Who it is for
This is written for these courier companies.
- Franchisee counters of national courier brands
- Independent domestic courier companies
- International courier and parcel consolidators
- Document and legal courier services
- Same-day and intra-city delivery services
- E-commerce shipping partners for online sellers
- Cargo and heavy parcel services
- Packing and moving plus courier counters
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the lead generation work runs
- 1
Understand your capacity
We agree how many enquiries your sales team can actually handle well, so the system is not built to overwhelm it.
- 2
Audit current sources
We check what already brings in enquiries today, even informally, before adding anything new.
- 3
Strategise the channel mix
Content, search and paid channels are chosen based on where your buyers already look.
- 4
Implement capture and follow-up
Pages, forms and a follow-up process are built and connected end to end.
- 5
Measure and optimise
We track enquiry volume and quality and adjust the channel mix to match.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
How do we start a conversation with an office nearby?
Which offices are worth the walk?
A walk-in customer sent one parcel and has not returned. What can we do?
How do we know which buildings near us send the most parcels?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
From the blog
Further reading for courier companies.
6 min read · 6 Oct 2026How shippers pick a provider for the first loadPlants and online sellers test new logistics providers on one lane, one route or one product line. This post explains what the trial tests, what vendor forms ask and what decides the next load.
6 min read · 8 Aug 2026Keeping a shipper after the first consignment: service recovery for logisticsA late or damaged first consignment does not have to lose the account. How a logistics firm tells the shipper first, gives a new plan, and uses the recovery to earn the second load.
5 min read · 18 May 2026Tracking and reporting for shippers: what a useful update looks likeHow a logistics firm designs the update it sends shippers: exceptions first, everything else in one view, with a sample layout, a short message format and rules for what to leave out.
More for courier companies
Everything else we would do for you.
Closest to this: leads and follow-up
Also for courier companies
Or start from the overview: sales and marketing for courier companies.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.