Third-party logistics companies · Lead generation
Bring in brands whose order volumes have outgrown the godown they pack from.
Lead generation for a third-party logistics company means finding the brands and distributors that are about to outsource storage and dispatch, and getting a request from them that carries real volumes. GullySales works on who you approach, what the request asks and how each lead is recorded from the first contact.
Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.
What lead generation means
Lead generation is the combined work of every channel that brings in a new enquiry, whether from search, adverts, referrals or a stall at an exhibition. GullySales runs these channels together and reports the number of enquiries each one produced, not the activity behind it.
Also for third-party logistics companies
Sales and marketing for third-party logistics companies, the overview.
Last updated 18 Oct 2026.
For third-party logistics companies
Where it usually goes wrong, and what we would do.
“The best lead is a brand that has just had a bad month”
A short shipment, a packer who left, a retailer who complained: that is the week a founder starts asking who else handles stock. Outreach and content aimed at that moment reach the brand when the question is open, not when it is settled.
“A lead without volumes is a rumour”
One line asking for per-pallet and per-order rates cannot be priced. The lead only becomes workable when it carries SKU count, order lines, pallet positions and pin codes, so the request itself has to ask for them and explain why.
“Your sites decide which brands are worth chasing”
A shared-user warehouse in one cluster suits brands whose customers sit within reach of it. A brand shipping mostly to a far region is a poor match however keen. Targeting starts from the pin codes your sites serve well.
“Referrers send leads you never log”
E-commerce consultants, marketplace account managers and existing clients mention you to founders. If the introduction is not written down with the name of the person who made it, you cannot thank them or learn which route works.
What we do
What we deliver for third-party logistics companies.
Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.
A target list built from your sites
Brands and distributors matched to the client types and pin codes you serve, each with the name of the founder or operations head.
Result: Every name on the list is there for a stated reason.
A request form that asks for volumes
SKU count, order lines, pallet positions, pin codes, return rates and peak months, with a line on why each is asked.
Result: Your team quotes from real numbers, not guesses.
A lead record from the first touch
Source, person, brand, client type and next step noted in one place, including leads that arrive by call or WhatsApp.
Result: Any lead can be traced back to where it came from.
A referral log
A list of consultants, account managers and clients who introduce brands, with what each introduced and how it ended.
Result: You know who sends you good leads.
A short first message for founders
A plain note that names the problem a growing brand has and offers the buyer's guide before any sales call.
Result: The first message gives the founder something to read, not a meeting to book.
How the result is measured
- Enquiries generated
- Cost per enquiry
- Enquiries by source
Recorded as a baseline before work starts, so every later report has an honest comparison.
Who it is for
This is written for these third-party logistics companies.
- Shared-user multi-client warehouses
- D2C and e-commerce brand fulfilment specialists
- FMCG and food brand distribution operators
- Consumer durables, electronics and appliance handlers
- Pharma and healthcare distribution operators
- Regional operators serving a state or a cluster of cities
- Operators offering transport management along with storage
- Asset-light operators that run client warehouses and vehicles through partners
How it works
From your first message to the first report.
No open-ended retainer. Every step gives you something in writing.
First
Your brief
You tell us what you need in a few short steps: your business, what you want, where enquiries come from and how they are handled.
After the brief
A conversation and a written scope
We read it, then talk with whoever handles your enquiries. If you want our help, the scope, the fee and the reporting come in writing, and nothing starts before you have read them.
Before work starts
Baseline recorded
The numbers this work is meant to move, such as enquiries, quotations, orders, visits or renewals, written down so every later report has an honest comparison.
After the baseline
The first fix goes live
The fix we agreed to start with is put in place and measured against the baseline, whether that is a reply, a follow-up, a page, a listing or the handover between marketing and sales.
As agreed
Report against the baseline
What moved, what did not, and what changes next, in plain words. How often you get it is set in writing before work starts.
At renewal
Renew on the numbers
The term ends and you decide whether to continue from the results. The length is agreed in writing before anything starts.
How the lead generation work runs
- 1
Understand your capacity
We agree how many enquiries your sales team can actually handle well, so the system is not built to overwhelm it.
- 2
Audit current sources
We check what already brings in enquiries today, even informally, before adding anything new.
- 3
Strategise the channel mix
Content, search and paid channels are chosen based on where your buyers already look.
- 4
Implement capture and follow-up
Pages, forms and a follow-up process are built and connected end to end.
- 5
Measure and optimise
We track enquiry volume and quality and adjust the channel mix to match.
Why us
Why owners pick GullySales over an agency.
Marketing and sales, as one job
Most agencies stop at the enquiry. We also fix what happens after it: the reply, the follow-up, the quote and the CRM.
The person on the first call does the work
No account managers in between. You are never handed to someone you have not met.
A baseline before anything starts
Your numbers are written down on day one, so every later report compares against something honest.
The fee in writing, split three ways
Our time, your media spend and production on separate lines. You always see what goes to us.
No guarantees we cannot keep
The term is agreed in writing and never a default twelve months. We never promise a ranking or a lead count, because nobody controls those.
One office, and we say so
Nagarbhavi, Bengaluru. We work across India by call and WhatsApp and travel when a session needs to be in person.
#257, 3rd floor, Sri Nanjundeshwara Complex, Nagarbhavi 8th Block, Outer Ring Road. How we work.
Your brief
Tell us what you need, and we will read it before we call.
Eight short steps about your business, what you want and who decides. Most questions are a tap, and you can skip any you would rather answer on the call.
FAQ
Questions owners ask before they call.
Not here? More answers, or ask on WhatsApp.
Should we chase every brand that sends a rate request?
Can we buy a list of D2C brands?
How much does it cost?
How long is the contract?
How soon will we see results?
Who will actually do the work?
What do you need from us?
What if we are not happy with the work?
More for third-party logistics companies
Everything else we would do for you.
Closest to this: leads and follow-up
Also for third-party logistics companies
Or start from the overview: sales and marketing for third-party logistics companies.
Your next practical step
Tell us what you are trying to grow, and we will read it before we call.
Eight short steps, mostly taps. Skip anything you would rather answer on the call.