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Inventory management service providers · Social media

Use LinkedIn to show how a count is run before a finance head ever calls.

Social media marketing for an inventory management provider is a steady record of how your counts are planned, run and reported, shown where finance heads and CAs already read. GullySales plans and drafts posts from your own method, and your lead approves each one before it goes out.

Scope, fee, reporting and term are agreed in writing after we have read your brief and spoken to you.

Realistic editorial illustration of freight and transport companies at work in India

What social media means

Social media is the ongoing posting your business does on platforms such as Instagram, Facebook and LinkedIn to stay visible to customers and prospects between purchases. GullySales plans a posting calendar, writes captions and designs the images so the page looks active and answers what a visitor would ask.

Last updated 18 Oct 2026.

For inventory management service providers

Where it usually goes wrong, and what we would do.

  • “Finance and audit people sit on LinkedIn, not on reels”

    CFOs, controllers and CAs follow professional posts. A clip of counters at work suits a recruiter more than a buyer. The posts that earn attention explain a reconciliation step or a mistake that shows up in physical counts.

  • “A site photo can break client confidentiality”

    A picture from inside a client's godown can reveal stock, layout or the client's name. Every image needs a rule on what can be shown and who signed it off, or the post becomes a compliance problem.

  • “Posts that read like job adverts attract counters, not clients”

    Hiring posts for counters and supervisors have a place, but they should not fill the page a CFO sees. Keep the buyer-facing posts about method and reports, and put recruitment on its own.

What we do

What we deliver for inventory management service providers.

Every deliverable, what it covers for you, and the result it is there to produce. Nothing here is an extra.

  1. A post calendar built from your method

    A list of post ideas drawn from planning, counting, cross-checking and reporting steps.

    Result: A calendar of topics, each tied to a real step of your work.

  2. A photo and consent rule sheet

    A one-page rule on what site images are allowed, who approves them and what is always hidden.

    Result: Your team has a written test to apply before posting any site image.

  3. LinkedIn page and profile clean-up

    Page description, banner and featured links rewritten for finance heads and CAs.

    Result: Your page opens with the problem you solve and a link to the method page.

  4. Post drafts for your approval

    Drafted posts on counts, reconciliation and cycle counting, written for your lead to edit.

    Result: Each post reaches you as a draft you can change or reject.

  5. Auditor and CA engagement list

    A list of auditors and CAs to follow, comment for and invite to connect.

    Result: A named list of practices with a reason noted for each.

How the result is measured

  • Posts published
  • Engagement rate
  • Enquiries from social profiles

Recorded as a baseline before work starts, so every later report has an honest comparison.

Posts and pieces to plan

Plan LinkedIn posts that show how a count is run.

How a count is planned
A post stepping through preparation, team briefing and cut-off, written for finance and audit readers with no client details.
A variance explained
A made-up example of a stock difference and how it is traced, labelled as an example, so no client is exposed.
Method note for stores teams
A post that eases the stores team's worry about a count, explaining what it is for and what happens to findings.
Tagging and scanning at work
A photograph of tools and tags without any client stock in frame, showing equipment and care.
CA and auditor engagement post
A note addressed to professionals who advise clients, sharing a checklist they can pass on.

Who it is for

This is written for these inventory management service providers.

  • Manufacturers with raw material, work in progress and finished goods stores
  • Distributors and wholesalers with several godowns
  • Retail chains and franchise outlets with store stock
  • Pharma and healthcare distributors with batch and expiry tracking
  • Brands with consignment stock at dealers and retailers
  • E-commerce sellers and fulfilment centres
  • Hospitals and educational institutions with consumables and assets
  • Government and public sector stores

Not for

It is not the right fit if.

  • You have no way to photograph work without exposing client stock or premises
  • Your page is run by a team who will not reply to comments from finance professionals
  • You would post job advertisements and attract counters instead of clients

How it works

How the social media work runs

The work itself, in order. How an engagement starts, from your brief to a written scope, is set out on our method page.

  1. 1

    Confirm audience, platforms and access

    We note which platforms your buyers use and check that the pages sit under your own business accounts, with you as owner and us as added roles.

  2. 2

    Review the current presence

    We read the existing pages, the posts that drew replies and the gaps in posting.

  3. 3

    Build the calendar

    Themes, formats and dates are set out for your approval, with space for offers and news.

  4. 4

    Create, approve and publish

    Posts are made, approved by you and scheduled. Replies to the public are handled in your voice.

  5. 5

    Record enquiries and adjust

    Enquiries are logged against the post or platform where they began, and the mix changes to follow what brings them.

Where this fits

Three pieces of sales work, in this order.

This work sits inside sales process design, at stage 0, foundation. The audit comes before it, and sales management keeps it running.

  1. Step 1

    Sales audit

    Find where deals are being lost and what to fix first.

    Start here if you cannot say where orders are lost.

  2. Step 2 · you are here

    Sales process design

    One written way to sell, from first enquiry to repeat order.

    Start here if every salesperson sells differently.

  3. Step 3

    Sales management

    A target, a review routine and someone who owns the number.

    Start here if the team has targets and no routine.

Tell us what you need Your brief is read before we call. Scope, fee and term in writing.

FAQ

Questions owners ask before they call.

Not here? More answers, or ask on WhatsApp.

Do we need Instagram or YouTube?
Not as a first step. Finance heads and CAs are on LinkedIn, so start there. A short method video can come later if you want one, once the written posts are working.
Can we post about a client we served?
Only with the client's written agreement, and even then without stock figures. A client name is safer left out. Post the lesson from the count, not the account.
Should we post recruitment alongside client content?
Keep it on a separate page or in occasional posts clearly marked as hiring. Mixed with client posts it draws counters, not finance heads, and dilutes the page. A buyer deciding whether to trust you wants method and conduct, not vacancies.
How do we protect client confidentiality in posts?
Remove names, locations, stock details and any visible labels, and keep written consent for every client mention. Stock levels reveal a client's business. When consent is missing, use an example labelled as one, and check the client's contract for what may be shared.
How much does it cost?
There is no price list, because the work differs by business. The fee is scoped after we have read your brief and spoken to you, and put in writing before anything starts, split into our time, your media spend and production.
How long is the contract?
The term is agreed in writing after we have spoken, along with the fee and the reporting. It is never a default twelve months, and renewal is decided on the numbers against the baseline recorded at the start.
How soon will we see results?
It depends on the trade, the channel and what is already in place. After we have read your brief and spoken to you, we say what we would expect to move first and how it will be measured against the baseline. Nothing here is guaranteed.
Who will actually do the work?
The person you speak to before anything starts. We work from one office in Nagarbhavi, Bengaluru, with no account managers in between.
What do you need from us?
Your brief, and a conversation. After that, access to whatever this work touches, such as your website, your accounts or your enquiry record, and time with the people who handle your enquiries.
What if we are not happy with the work?
Tell us and the plan changes. Everything is reported against the baseline, so a number that is not moving is visible to both sides. The term is in your written scope, and the refund and cancellation policy sets out the rest.

Your next practical step

Tell us what you are trying to grow, and we will read it before we call.

Eight short steps, mostly taps. Skip anything you would rather answer on the call.